American Esthetician Organization

OCTOBER 27, 2023

Implementing social media marketing tactics on various platforms helps salons target a larger audience with visuals, promotions, engaging posts/stories while growing the business in the long run! Strategy 3: SMS Campaigns Utilize SMS marketing to send promotional offers and timely reminders directly to customers.

Marketing 88

Marketing Salon Social Media Networking 88

American Esthetician Organization

OCTOBER 20, 2023

Post Planner streamlines social media management by providing strategies for reaching target audiences on relevant channels such as Twitter, Instagram or Facebook. Social Media Tools Creating and optimizing social media accounts with tools like Canva and Post Planner can create powerful brand awareness.

Tools 88

Tools Marketing Social Media Customer Service 88

American Esthetician Organization

OCTOBER 18, 2023

We’ll explore digital channels, community engagement strategies, purposeful content creation techniques as well as how to get the most out of social media platforms. Health and wellness marketers can use social media to effectively promote awareness and share accurate health messaging. Let’s dive straight in!

Marketing 88

Marketing Social Media Branding Sales 88

American Esthetician Organization

OCTOBER 16, 2023

Key Takeaways Leveraging social media to advertise skincare products, email and content marketing are all effective ways of boosting online sales. The popularity of social media has made it easier than ever before for brands to make an impression on customers, encouraging them to purchase products from skincare companies.

Sales 88

Sales Marketing Skincare Social Media 88

Lipgloss and Aftershave

MARCH 29, 2025

From LED light therapy and microneedling to microcurrent, laser treatments, and infrared saunas , these advanced modalities are now essential in aesthetic practices. Read the March L+A Report Clients connect with estheticians at various points in their self-care journey, often having limited information learned from social media sites.

Medical 52

Medical Treatments Microneedling Chemical Peels 52

American Esthetician Organization

OCTOBER 25, 2023

Digital strategies such as social media marketing, website optimization via SEO techniques, content creation and email campaigns can help increase reach and visibility online. Social Media Marketing Medical spas today rely heavily on social media not just to reach their target audience but broaden it reach as well.

Marketing 88

Marketing Medical Social Media Customer Service 88

Eminence Organics

DECEMBER 19, 2024

While the term has sparked conversations about the connection between stress and appearance, experts say the story might not be as straightforward as social media suggests. Consider Lymphatic Drainage Or Cold Therapy Facial puffiness can also be reduced with external treatments. What are the other factors at play?

Facials 52

Facials Diet Social Media Medical 52

Spa Executive

SEPTEMBER 19, 2024

Offering treatments that include aromatherapy, sound therapy, or other sensory experiences that promote deep relaxation can meet the specific demand for stress reduction. Social media and newsletters can also provide mental health tips and offer insights into stress management techniques.

Aromatherapy 97

Aromatherapy Social Media Therapy Management 97

Lipgloss and Aftershave

AUGUST 26, 2024

All The Details IECSC Florida 2024 L+A is so proud to be the Official Social Media Commentators for the IECSC Florida 2024 event happening October 13 – 14, 2024 at the Palm Beach County Convention Center! Nothing can help you earn more money and grow your business than a rich and dynamic social media presence.

Education 52

Education Social Media Branding Skincare Brands 52

California Skincare Supply

APRIL 7, 2023

How LED Light Therapy Can Help You Build Your Beauty Business and Get Better Results for Your Clients Once upon a time, it was the stuff of NASA space missions, but nowadays, light-emitting diode – or LED – technology has become one of the most sought-after treatments in skin care. Read on for the full scoop.

Therapy 52

Therapy Facials Esthetician Skin Types 52

American Esthetician Organization

OCTOBER 30, 2023

Leveraging social media statistics to target the right demographics for your UGC campaigns is an important tool in the marketer’s toolkit. Utilizing visual media such as videos and images Utilizing visual media such as videos and images has emerged as a powerful tool to help beauty brands grow their business.

Marketing 88

Marketing Social Media Sales Branding 88

Lipgloss and Aftershave

FEBRUARY 8, 2024

Skincare has been showcasing Keraceuticals and Celluma LED Light Therapy has a hair restoration device. ” Barry couldn’t help but try the Hair-GENTRON LED Light Therapy devices designed for the scalp. Social Media Influence L+A attended two press conferences while at IMCAS. IMCAS Paris 2024 was no exception.

Skincare 52

Skincare Social Media Ethics Branding 52

Les Nouvelles Esthetics & Spa

JANUARY 31, 2024

One of the catalysts for a more recent change is social media. Some social media platforms are like digital photo albums to the world, and modern men understand they can use their image to their advantage, and skin is a part of that image. In the West, men have not been as in tune with skincare, historically.

Social Media 78

Social Media Skincare Esthetician Marketing 78

Eminence Organics

JULY 18, 2024

Microneedling Microneedling (or collagen induction therapy) is designed to stimulate collagen production. Microcurrent Therapy If your skin is in the early stages of the aging process, microcurrent treatments can be beneficial. Let us know in the comments below or on social media!

Treatments 105

Treatments Collagen Microneedling Wrinkles 105

Les Nouvelles Esthetics & Spa

AUGUST 3, 2023

The gravity of the extractions guides the esthetician’s choice between red light therapy and/or oxygen treatment, both pivotal in catalyzing the skin’s healing journey. A skilled aesthetician selects a medical-grade treatment mask designed to promptly elevate skin quality.

Customer Service 78

Customer Service Social Media Marketing Retail Products 78

American Esthetician Organization

SEPTEMBER 29, 2023

Wellness influencers also play an important role in connecting target audiences to brands through social media platforms where they share advice on how to maintain healthy lifestyles. Additionally, mental health initiatives like therapy sessions or counselling can do wonders in terms of promoting emotional resilience.

Marketing 88

Marketing Branding Social Media Technology 88

First Derm

DECEMBER 4, 2023

x Follow Dr Dray on Social media Follow Follow Follow Follow Follow Follow Follow Follow Over 15,000+ Readers Get fresh content from First Derm Ask a Dermatologist Anonymous, fast and secure Get help today Photodermatol Photoimmunol Photomed. 2008;24(4):164-174. doi: 10.1111/j.1600-0781.2008.00365.x 1600-0781.2008.00365.x

Dry Skin 92

Dry Skin Moisturization Eczema Sebum 92

Lipgloss and Aftershave

SEPTEMBER 25, 2023

Whether it be a chemical peel, a high permeability advanced skincare formulation, micro-current, micro-needling, light therapy, or the many other fantastic age-management treatment options, including traditional ones like massage, cupping or Gua sha, though all highly beneficial, none of them will deliver optimal compounded results singularly.

Chemical Peels 98

Chemical Peels Skincare Routine Social Media Skincare 98

Lipgloss and Aftershave

JANUARY 19, 2024

Jenni went directly to social media after the treatment and called the treatment, The Glass Skin Facial ! This is one of the most requested treatments because it also pairs well with dermaplaning, LED light therapy, nanoneedling, and other infusion devices. Jessline Fermin did it!

Lash Extensions 98

Lash Extensions Skincare Brands Esthetician Facials 98

The Beauty Brains

AUGUST 6, 2019

Beauty News Rhode Island offers free sunscreen The International Top 30 Household and Personal Products Companies Recall Roundup – We check the FDA website so you don’t have to Neutrogena light therapy mask recalled See the FDA Recall site for youself Beauty Questions Gillian – What’s the deal with squalane oil?

Branding 52

Branding Social Media Skin Types Ingredients 52

New Age Spa Institute

JANUARY 31, 2024

The Role of Fascial Counterstrain *Special Feature This blog was developed in partnership with New Age Spa Institute’s Future of Esthetics Symposium Speaker, Kevin Cronin, owner of ARC Physical Therapy. A significant number of our patients have found relief through a specialized therapy known as Fascial Counterstrain.

Management 52

Management Therapy Esthetics Social Media 52

Eminence Organics

MARCH 5, 2024

And while cold therapy isn’t a new practice, we seem to be warming up to the idea of putting our wellness routines on ice. What Is Cold Therapy? Cold Therapy Benefits For Beauty | How To Ice Your Skin | Is Cold Therapy Safe For Everyone? What Is Cold Therapy?

Pores 59

Pores Therapy Irritation Sebum 59

New Age Spa Institute

FEBRUARY 14, 2024

AMWC Americas promises cutting-edge content across medical aesthetic practices, including nonsurgical treatments, regenerative aesthetics, anti-aging therapies, and personalized nutrition. Follow hashtag #nasiedu Follow us on social media to keep up to date with the best and latest from NASI!

Esthetics 52

Esthetics Continuing Education Continuous Education Innovations 52

New Age Spa Institute

MARCH 6, 2024

Understanding the role of nutrition in aesthetics has become increasingly important, and AMWC provided us with the tools to incorporate whole-person assessments and treatments within the scope of practice for massage therapy, esthetics, and CE classes. Bringing It Home The insights and inspirations from AMWC Americas are invaluable.

Innovations 52

Innovations Continuing Education Continuous Education Education 52

New Age Spa Institute

JUNE 27, 2024

She teamed up with Procell Therapies for an exciting session! Highlighting their advanced microchanneling technology, Procell Therapies demonstrated how their treatments can dramatically improve skin texture and tone like acne scars, stretch marks, atrophic scarring, and so much more! Interested in more info?

Esthetics 52

Esthetics Skincare Formulations Innovations Education 52

Lipgloss and Aftershave

MARCH 15, 2024

L+A Official Social Media Commentators of IECSC NYC L+A Co-Founders, Barry Eichner + Jenni Nagle spent time as the Official Social Media Commentators for the International Esthetic, Cosmetic and Spa Conference in New York, which gave them backstage access to everything! Celluma’s parent company, BioPhotas, Inc.,

Medical 52

Medical Branding Education Hair Removal 52

New Age Spa Institute

AUGUST 1, 2024

Our commitment to providing competitive business insights and embracing industry innovations makes us the top choice for students who seek a cutting-edge education in esthetics, cosmetology, and massage therapy. What other programs does The New Age Spa Institute have other than Massage Therapy?

Esthetics 52

Esthetics Education Marketing Innovations 52

New Age Spa Institute

JUNE 13, 2024

Each state has its own requirements for training programs and licensing exams, so it’s important to check with the specific state board of esthetics, cosmetology, massage therapy, and nail technology for detailed regulations and any updates. Business Educations is included in all licensure and certification programs!

Continuing Education 52

Continuing Education Continuous Education Education Esthetics 52

New Age Spa Institute

APRIL 21, 2023

As a highly recommended beauty school, New Age Spa Institute offers a wide range of courses and licensed programs like licensed esthetician programs, licensed massage therapy programs, clinical aesthetics certification, professional make up certification, and advanced continuing education for licensed beauty professionals.

Moisturization 52

Moisturization Social Media Skincare Esthetician 52

New Age Spa Institute

JUNE 22, 2023

The Beauty Culture Connection From commercial marketing to social media platforms, we are bombarded with images of the most coveted and idealized flawless skin, plump lips, and slim bodies. Follow hashtag #nasiedu Follow us on social media to keep up to date with the best and latest from NASI!

Esthetics 40

Esthetics Social Media Continuing Education Continuous Education 40

Aesthetics Advisor

FEBRUARY 23, 2025

A 2022 study found that social media discussions on topical steroid withdrawal more than tripled between 2016 and 2020, reflecting rising public awareness of the issue. He has authored nine peer-reviewed papers on the topic and states he has cured over 10,000 patient in the past 40 years. Kates concerns are far from unique.

Eczema 36

Eczema Dermatitis Medical Clinic 36

New Age Spa Institute

MAY 25, 2023

International, Private Esthetician & Massage Therapy Education As a private esthetician school, our training and continuing education is like none other. Follow hashtag #nasiedu Follow us on social media to keep up to date with the best and latest from NASI! Instagram handle is @NewAgeSpaInstitute.

Clinic 52

Clinic Entrepreneurship Esthetics Esthetician 52

California Skincare Supply

MAY 9, 2023

She also shared that one of her favorite tricks is to incorporate cold therapy into her facial massages by keeping tools like a gua sha stone in the fridge. DO be sure to show off your massage skills on social media For skincare professionals who offer facial massage, showcasing your treatments can make for impactful marketing.

Facial Massage 52

Facial Massage Facials Skincare Treatments 52

Eminence Organics

DECEMBER 18, 2023

Cupping is a form of therapy that uses suction to stimulate skin, muscles and blood flow. My first introduction to cupping therapy was in the early 2000s when photos of celebrities walking red carpets with big, circular red marks exposed on the skin of their backs went viral. What Is Cupping?

Facials 59

Facials Social Media Therapy Tools 59

The Dermatology Digest

AUGUST 9, 2023

This is, in part, due to the reluctance of insurers to pay for prescription topical therapies. The practice management session includes sales and marketing techniques to help expand in-office dispensing and social media and branding for the dermatology practice.

Skincare 36

Skincare Social Media Ingredients Marketing 36

California Skincare Supply

OCTOBER 14, 2021

After microdermabrasion, you may want to offer or include popular add-ons such as LED light therapy for boosting recovery time, or custom serums and a facial mask to enhance treatment benefits. By now you may have seen that home microdermabrasion tools are starting to pop up on social media and on websites like Amazon.

Microdermabrasion 52

Microdermabrasion Exfoliation Chemical Peels Dermabrasion 52

Style Seat - Client Relationships

APRIL 7, 2023

To find out, we conducted a survey of salon-goers across the country to explore the surprising ways that people treat a simple haircut or manicure as a two-in-one therapy session. In fact, 31% report following their stylists’ personal social media profiles, indicating that the relationship can extend beyond the salon chair.

Salon 52

Salon Lash Extensions Social Media Therapy 52