American Esthetician Organization

OCTOBER 18, 2023

We’ll explore digital channels, community engagement strategies, purposeful content creation techniques as well as how to get the most out of social media platforms. Health and wellness marketers can use social media to effectively promote awareness and share accurate health messaging. Let’s dive straight in!

Marketing 88

Marketing Social Media Branding Sales 88

The Dermatology Digest

NOVEMBER 27, 2024

We shared the trend forecasting research and went through a half a billion data points on social media and online. GM: “Mindful Aesthetics is looking for sustainable, ethical, cruelty-free options. We used artificial intelligence to start to track what things were trending from data points.

Injections 74

Injections Social Media Networking Ethics 74

American Esthetician Organization

NOVEMBER 26, 2024

When clients leave your spa feeling satisfied and confident, they’re more likely to share their positive experiences with friends, family, and social media followers. This aligns with the values of modern consumers who prioritize ethical and sustainable beauty practices.

Waxing 68

Waxing Esthetician Hair Removal Innovations 68

Lira Clinical

MARCH 20, 2024

From the hottest topics on social media to sustainable packaging, join the Lira Clinical team as we dive into the transformative nature of skincare and how to stay current. Explore the latest trends shaping the medical aesthetics industry. Explore the latest trends shaping the medical aesthetics industry.

Social Media 52

Social Media Medical Sustainability Skincare 52

Nutritional Aesthetics Alliance

MAY 2, 2023

I consult people all the time and I look at their papers and sometimes it’s mortifying with how much money they poured out when they didn’t have anything coming in, and they are sustained on actual loans. They ask me, “Why don’t you do all these social media posts when you’re gardening?”

Skincare 195

Skincare Social Media Work-Life Balance Branding 195

Maxine Drake

APRIL 10, 2025

Clients are done with social media gimmicks and overhyped skincare. I help estheticians refine their offers, structure physician partnerships, and build sustainable strategies from day one. Highlight glowing feedback on your website, in your treatment room, and across social media. They want real results.

Medical 52

Medical Med Spa Chemical Peels Social Media 52

Pivot Point International

SEPTEMBER 3, 2024

Now available on Pivot Points LAB , the Discover Davines Schools Partner Program integrates advanced techniques, industry trends, sustainability insights and the Davines brand philosophy to prepare students for a successful career in the beauty industry. Why Choose the Discover Davines Schools Partner Program?

Social Media 52

Social Media Sustainability Education Download 52

American Esthetician Organization

SEPTEMBER 13, 2023

Furthermore, Fur Love has successfully tapped into the growing demand for sustainable pet products. By aligning their values with those of environmentally conscious consumers, Fur Love has built a loyal following of pet owners who trust and appreciate their commitment to sustainability.

Marketing 164

Marketing Skincare Skincare Brands Skincare Routine 164

Lipgloss and Aftershave

SEPTEMBER 25, 2023

It’s the question I come across all too often in the local and wider-sphere chat groups and communities in the “wild wild west” world of social media. Clients today are heavily influenced by what they hear and see in their social media feeds. “What is the holy grail that will make you look younger overnight?”

Chemical Peels 98

Chemical Peels Skincare Routine Social Media Skincare 98

Nutritional Aesthetics Alliance

APRIL 26, 2023

But when you’re focused on those little, small daily habits, what ends up happening is you start to get all of these health benefits that start to align, and then no matter how busy you are, your health is intact enough so that you can sustain those more prolonged stressful timeframes. They’re on their social media.

Social Media 195

Social Media Sustainability Skin Types Work-Life Balance 195

American Esthetician Organization

AUGUST 16, 2023

For instance, a beauty brand may introduce a token that customers can earn by making purchases or engaging with the brand on social media. It empowers consumers to make informed choices and supports the brand’s commitment to sustainability and ethical practices.

Skincare 88

Skincare Ethics Branding Technology 88

Pivot Point International

SEPTEMBER 16, 2024

This foundational course covers essential techniques and industry knowledge, providing the skills and confidence needed for sustainable careers. Click here to see our entire Content Partner library, complete with catalogs that include business skills, money management, social media marketing, product knowledge and advanced beauty education.

Makeup 52

Makeup Eyebrow Shaping Social Media Education 52

Eminence Organics

JANUARY 11, 2024

Regenerative agriculture is a promising approach that focuses on enhancing and sustaining the farm's entire ecosystem, particularly soil health. However, agriculture is also positioned to help resolve this crisis by creating a sustainable, carbon pollution-free future. Let us know in the comments below or chat with us on social media.

Sustainability 59

Sustainability Social Media Ingredients Networking 59

American Esthetician Organization

SEPTEMBER 29, 2023

This is due in part to a growing demand for products that are environmentally sustainable and socially responsible, as well as an increased awareness of potential harm from toxins found in many popular beauty brands. They are contributing significantly to wellness market growth with their emphasis on natural and sustainable living.

Marketing 88

Marketing Social Media Branding Technology 88

Style Seat - Business Growth

JULY 22, 2024

From leveraging the timeless power of word-of-mouth to mastering the digital landscape with social media, heres how you can grow your hair salon business in todays fast-paced world. Ask satisfied clients if theyd be willing to share their experiences on social media or review sites.

Salon 40

Salon Social Media Client Retention Marketing 40

Style Seat - Business Growth

JULY 22, 2024

From leveraging the timeless power of word-of-mouth to mastering the digital landscape with social media, here’s how you can grow your hair salon business in today’s fast-paced world. Ask satisfied clients if they’d be willing to share their experiences on social media or review sites.

Salon 40

Salon Social Media Client Retention Marketing 40

The Beauty Brains

JULY 15, 2019

Beauty News Nature’s Truth Recalls Wintergreen Essential Oil Do consumers really care about sustainability? On this show… Beauty Questions Can you use regular hair color after using henna Why can’t you buy red lipstick, or can you? Is sunscreen causing cancer? Is hygral fatigue a real thing? Support the Beauty Brains!

Social Media 52

Social Media Sun Protection Sustainability Moisturization 52

Les Nouvelles Esthetics & Spa

JANUARY 31, 2024

Consider aspects such as your product’s shelf appearance, how it will feel in the consumers hands while using it, and the sustainability of your packaging. Creating educational content, such as social media posts and blogs, also enhances your brand’s value and positions you as a trusted authority.

Social Media 78

Social Media Branding Skincare Education 78

The Dermatology Digest

DECEMBER 4, 2023

Whitney Bowe discusses branding and marketing pearls, including real-life anecdotes and experiences as well as best practices for developing and sustaining social media content and engagement. She also has more than 1 million followers on social media, including Instagram and TikTok. “So,

Branding 36

Branding Marketing Social Media Skincare Brands 36

Maxine Drake

OCTOBER 2, 2023

The Significance of a Strong Online Presence The internet and social media have revolutionized how clients discover and choose their estheticians. A strong online presence is more than just having a website or a social media account. But with countless estheticians vying for attention online, how do you stand out?

Esthetician 52

Esthetician Social Media Esthetics Marketing 52

Aesthetic Advancements Institute (AAI)

OCTOBER 25, 2024

The Growing Popularity in Practice The uptick in interest surrounding biostimulatory injectables, while not unexpected, is driven largely by social media and the influence of beauty trends. By embracing these treatments, we can provide our patients with a sustainable approach to beauty that prioritizes their long-term skin health.

Injections 36

Injections Social Media Collagen Skin Health 36

The Dermatology Digest

DECEMBER 4, 2023

Whitney Bowe discusses branding and marketing pearls, including real-life anecdotes and experiences as well as best practices for developing and sustaining social media content and engagement. She also has more than 1 million followers on social media, including Instagram and TikTok. “So,

Branding 28

Branding Marketing Social Media Skincare Brands 28

The Dermatology Digest

DECEMBER 4, 2023

Whitney Bowe discusses branding and marketing pearls, including real-life anecdotes and experiences as well as best practices for developing and sustaining social media content and engagement. She also has more than 1 million followers on social media, including Instagram and TikTok. “So,

Branding 28

Branding Marketing Social Media Skincare Brands 28

The Beauty Brains

JANUARY 15, 2020

I guess the best that you might be able to do is to buy fewer products and buy from companies that have transparent sustainability programs. Now, you can buy cosmetic ingredients from home crafter suppliers but if you add up the environmental impact of making it yourself, that’s also not going to be better for the environment.

Vitamin C 52

Vitamin C Social Media Facial Masks Ingredients 52

New Age Spa Institute

AUGUST 1, 2024

Our team engaged in various classes and seminars that focused on the latest in beauty, from sustainable practices to the newest hero ingredients and technological advancements. Stay tuned to our social media channels for sneak peeks of new courses and special content brought straight from the heart of the beauty industry’s biggest stage!

Esthetics 52

Esthetics Education Marketing Innovations 52

Lipgloss and Aftershave

FEBRUARY 3, 2025

Contribution by Jillian Wright In 2025, Jillian launched The Business of Skin : Strategies for Solo Aesthetician Success, a comprehensive guide that empowers solo aestheticians to build, scale, and sustain a thriving business by mastering financial strategies, client retention, and operational excellence.

Medical 52

Medical Skincare Branding Client Retention 52

New Age Spa Institute

JUNE 8, 2023

INGLOT places importance on ingredient safety, ethical practices and sustainability. Follow hashtag #nasiedu & #aiomua Follow us on social media to keep up to date with the best and latest from NASI! They also offer a wide selection of vegan and cruelty-free cosmetic options.

Makeup 52

Makeup Training Esthetics Hydration 52

New Age Spa Institute

JANUARY 17, 2024

A master is typically not defined by a single work, but by a sustained ability to produce high-quality work overtime. Follow hashtag #nasiedu Follow us on social media to keep up to date with the best and latest from NASI! This concept of “mastery” encompasses several key aspects including technical proficiency and consistency.

Esthetics 52

Esthetics Esthetician Networking Education 52

The Beauty Brains

FEBRUARY 18, 2020

LA trip chat – Eco well sustainable beauty panel Beauty Science News #1 Is Deva curl making people’s hair fall out? What is goat’s milk doing in soaps and more? What’s an affordable version of Skinceuticals Triple Lipid Restore? Is Bakuchiol safe during pregnancy? Support the Beauty Brains! The Beauty Brains are now on Patreon !

Retinol 52

Retinol Ingredients Extractions Safety 52

California Skincare Supply

NOVEMBER 11, 2021

It’s also a good idea to keep up with fashion magazines, beauty bloggers, and other social media influencers to stay in the know about popular trends and products. Using natural, sustainable science-backed ingredients, the products address common challenges and triggers related to reactive skin and inflammatory conditions.

Branding 52

Branding Skincare Ingredients Sensitive Skin 52

The Beauty Brains

JANUARY 8, 2020

Sustainability New anti-aging actives Stabilizing ingredients New preservatives Follow the Brains Thanks for listening. I know 2019 was a trend year of retinol and biomes, what else are scientists working on? What are the big cosmetic brand scientists working on? Hey if you get a chance can you go over to iTunes and leave us a review.

Vitamin C 40

Vitamin C Branding Social Media Ingredients 40

Aesthetics Advisor

AUGUST 7, 2023

Berberine has received a lot of media attention as it gains momentum on social media as a weight loss supplement. For safe and healthy weight loss, you should avoid restrictive programs, such as the coffee diet, in favor of more sustainable plans. What about caffeine supplements and slimming coffee products?

Diet 36

Diet Extractions Medical Sustainability 36

Aesthetics Advisor

JUNE 3, 2024

Additionally, the drug has been associated with sagging buttocks, often referred to on social media as "Ozempic butt." This appearance is very similar to what happens after patients have had more traditional weight loss procedures such as gastric bypass." 9 How Does Ozempic and Wegovy Work?

Surgery 36

Surgery Diet Pharmaceutical Medical 36

Eminence Organics

MAY 21, 2024

The Marine Flower Peptide Eye Cream and Marine Flower Peptide Serum contain our Smart Collagen+ Complex, which is formulated with natural plant peptides and sustainably sourced freshwater and saltwater algae. We have also developed a Marine Flower Peptide Collection Facial Protocol that you can offer in your spa.

Vitamin C 59

Vitamin C Retinol Collagen Wrinkles 59

My Salon Suite

MARCH 24, 2025

Don’t forget to keep your social media profiles active and engaging, showcasing your revamped space and services. Sustainable Practices Spring symbolizes renewal, making it the perfect time to incorporate more sustainable practices into your business. Are they still aligned with your businesss mission and vibe?

Salon 97

Salon Sustainability Social Media Branding 97

Lori Crete

FEBRUARY 24, 2025

In this episode, Lori dives into the three reasons why she doesnt share her skincare lines on social media. Why Lori doesnt share her skincare lines of social media. – Lori Crete Why Lori Doesnt Share Her Skincare Lines on Social Media: She isnt a social influencer (and doesnt want to be).

Social Media 58

Social Media Skincare Innovations Sales 58