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How Social Media Influences Skincare Trends

American Esthetician Organization

In today’s digital age, social media has become an integral part of our lives. But did you know that social media has also had a significant impact on skincare trends? We no longer rely solely on traditional media or advertisements to discover new products or trends. Yes, you heard it right!

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Renée Predicts the 6 Biggest Skincare Trends of 2023

Renee Rouleau

While the social media landscape can’t be discounted when it comes to trend prediction, I like to turn to my other sources as well. This includes the time I spend visiting and collaborating with some of the best skincare labs in the country. Unlike many social media trends, I’m all for skin cycling!

Skincare 195
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The Impact of Social Media on Beauty Trends

Hollywood Institute

Undeniably, social media has reshaped beauty trends worldwide with Instagram filters, YouTube tutorials and TikTok makeup trends are at the forefront. From the surge in , makeup influencer to the wave of TikTok , skincare revelations, the influence of social media on beauty trends is truly remarkable.

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This Week’s Hottest Drops, Launches, and Collabs

The Dermatology Digest

“Sunscreen has always been an essential part of my daily skincare routine, and choosing a trusted sunscreen that stays on strong, like Coppertone Sport, is so important to me – whether I’m spending long hours training or just going to the beach with my sisters.”

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Pet Industry and Its Effect on Skincare Market

American Esthetician Organization

They want to ensure that the skincare products they choose for their pets are free from harsh chemicals and unnecessary additives. Brands have recognized this demand and have started to cater to these preferences, offering pet skincare solutions that mirror those found in human skincare routines.

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Cetaphil Targets Skincare-Loving Men With New Social Media Campaign

The Dermatology Digest

Additionally, partnerships with Xavier Legette , DJ Walton , and The Real Dads of NY sharing their skincare routines aim to foster camaraderie among skincare-loving men. The post Cetaphil Targets Skincare-Loving Men With New Social Media Campaign appeared first on The Dermatology Digest.

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Top Skincare Marketing Tips To Boost Your Skincare Business

American Esthetician Organization

Define your ideal customer Knowing your target market is integral to starting a successful skincare business. When defining your ideal customer, you need to identify what wants and needs they have when it comes to their skincare routine.