American Esthetician Organization

AUGUST 23, 2023

In today’s digital age, social media has become an integral part of our lives. But did you know that social media has also had a significant impact on skincare trends? We no longer rely solely on traditional media or advertisements to discover new products or trends. Yes, you heard it right!

Social Media 88

Social Media Skincare Skincare Routine Skincare Brands 88

American Esthetician Organization

SEPTEMBER 13, 2023

Increased Demand for Natural and Organic Pet Skincare As pet owners become more discerning about the ingredients they use on their pets, there has been a surge in demand for natural and organic pet skincare products. Skincare brands have taken notice of these preferences and are now marketing their products as pet-friendly.

Marketing 164

Marketing Skincare Skincare Brands Skincare Routine 164

American Esthetician Organization

AUGUST 16, 2023

This approach not only attracts crypto enthusiasts but also creates a sense of community within the brand. For instance, a beauty brand may introduce a token that customers can earn by making purchases or engaging with the brand on social media. It’s a win-win situation for both the brand and the customer.

Skincare 88

Skincare Ethics Branding Technology 88

The Dermatology Digest

DECEMBER 4, 2023

Whitney Bowe discusses branding and marketing pearls, including real-life anecdotes and experiences as well as best practices for developing and sustaining social media content and engagement. She also has more than 1 million followers on social media, including Instagram and TikTok. “So,

Branding 36

Branding Marketing Social Media Skincare Brands 36

The Dermatology Digest

DECEMBER 4, 2023

Whitney Bowe discusses branding and marketing pearls, including real-life anecdotes and experiences as well as best practices for developing and sustaining social media content and engagement. She also has more than 1 million followers on social media, including Instagram and TikTok. “So,

Branding 28

Branding Marketing Social Media Skincare Brands 28

The Dermatology Digest

DECEMBER 4, 2023

Whitney Bowe discusses branding and marketing pearls, including real-life anecdotes and experiences as well as best practices for developing and sustaining social media content and engagement. She also has more than 1 million followers on social media, including Instagram and TikTok. “So,

Branding 28

Branding Marketing Social Media Skincare Brands 28

Lipgloss and Aftershave

FEBRUARY 3, 2025

Contribution by Jillian Wright In 2025, Jillian launched The Business of Skin : Strategies for Solo Aesthetician Success, a comprehensive guide that empowers solo aestheticians to build, scale, and sustain a thriving business by mastering financial strategies, client retention, and operational excellence.

Medical 52

Medical Skincare Branding Client Retention 52