Style Seat - Marketing Tips

APRIL 3, 2024

Salon owners today are artists in their own right, not just in the styles they create but also in how they paint their business across the digital canvas. In this digital age, the right set of salon marketing tools can be the palette with which they color their success story.

Tools 40

Tools Marketing Salon Social Media 40

Pivot Point International

SEPTEMBER 3, 2024

The Discover Davines Schools Partner Program deeply connects students with the Davines salon community. Offering a range of interactive tools that make learning engaging and effective. Including a thorough understanding of their sustainable beauty practices, innovative products and professional standards.

Social Media 92

Social Media Sustainability Download Education 92

American Esthetician Organization

OCTOBER 2, 2023

Marketing is essential in order for any beauty professional to reach out to potential customers and keep their salon at the top. Key Takeaways Comprehensive digital marketing is an essential tool for cosmetologists to promote their services and engage with potential customers.

Marketing 88

Marketing Social Media Tools Branding 88

American Esthetician Organization

OCTOBER 11, 2023

Key Takeaways Establish a strong digital presence through websites, social media and email marketing. Utilize SEO for higher rankings on search engine results, e – commerce marketing with personalized shopping experience and social media advertising to reach out global audience & strengthen product credibility.

Marketing 88

Marketing Social Media Branding Sales 88

American Esthetician Organization

OCTOBER 16, 2023

Key Takeaways Leveraging social media to advertise skincare products, email and content marketing are all effective ways of boosting online sales. The popularity of social media has made it easier than ever before for brands to make an impression on customers, encouraging them to purchase products from skincare companies.

Sales 88

Sales Marketing Skincare Social Media 88

American Esthetician Organization

SEPTEMBER 25, 2023

Building an online presence involves managing a social media platform, website creation as well as email marketing campaigns. For instance, customer rewards strategies such as offering discounts on services or products can incentivize people to come back regularly and build a long term relationship with your salon or spa.

Marketing 88

Marketing Esthetician Social Media Branding 88

Style Seat - Business Growth

JULY 22, 2024

Growing a successful hair salon business involves more than just excellent styling skills—it requires smart, targeted strategies to attract new clients and keep them coming back. Building strong relationships with your clients is at the heart of a thriving salon. Simple, focused efforts can make a significant impact.

Salon 40

Salon Social Media Client Retention Marketing 40

My Salon Suite

AUGUST 14, 2023

At MY SALON Suite, we prioritize your financial well-being, and our array of tailored resources reflects that. From personalized financial strategies to tax assistance and exclusive partnerships, we provide our members with the tools they need to make their money work for them.

Salon 56

Salon Social Media Partnerships Education 56

American Esthetician Organization

OCTOBER 23, 2023

Additionally, they need to maximize their reach through social media marketing. Embed social media widgets on all pages of the site so users can easily connect with your business on their preferred platforms without leaving your website or blog posts.

Marketing 88

Marketing Social Media Therapy Networking 88

American Esthetician Organization

OCTOBER 18, 2023

We’ll explore digital channels, community engagement strategies, purposeful content creation techniques as well as how to get the most out of social media platforms. Health and wellness marketers can use social media to effectively promote awareness and share accurate health messaging. Let’s dive straight in!

Marketing 88

Marketing Social Media Branding Sustainability 88

Starpil Wax

DECEMBER 9, 2022

We’ll fill you in on all of the best marketing strategies to keep your salon running smoothly. READ: How to Start a Waxing Business in 2022 Key Aspects of a Salon Marketing Strategy Creating a profitable business is only as doable as you allow it to be, and creating a loyal salon client base should always be your main prerogative.

Marketing 52

Marketing Salon Social Media Waxing 52

American Esthetician Organization

OCTOBER 25, 2023

Digital strategies such as social media marketing, website optimization via SEO techniques, content creation and email campaigns can help increase reach and visibility online. Referrals Referrals are a powerful and effective marketing tool to help medical spas acquire more clients.

Marketing 88

Marketing Medical Social Media Customer Service 88

Style Seat - Marketing Tips

MARCH 21, 2023

Attracting and retaining clients is one of the most difficult things about being a salon owner. Rather than fret over an expensive marketing plan, you can use these effective salon marketing ideas to enhance your existing practices, grow your customer base , and encourage client loyalty. Search for your business’s location.

Marketing 52

Marketing Salon Social Media Branding 52

American Esthetician Organization

OCTOBER 30, 2023

Leveraging social media statistics to target the right demographics for your UGC campaigns is an important tool in the marketer’s toolkit. Utilizing visual media such as videos and images Utilizing visual media such as videos and images has emerged as a powerful tool to help beauty brands grow their business.

Marketing 88

Marketing Social Media Sales Branding 88

Lydia Sarfati

AUGUST 16, 2023

It is for this reason I have created courses on turning your salon or spa into a profit center as well as implementing what I call the Art of Recommendation to increase retail revenue. Once the logo is finalized, you can build the rest of your visual branding, from interior design to website design, social media presence and communications.

Branding 98

Branding Social Media Salon Facials 98

Style Seat - Marketing Tips

MAY 8, 2024

Standing out in today’s fiercely competitive salon industry requires not just top-notch services but also innovative marketing strategies. That’s why we want to share 25 salon marketing ideas designed to boost your sales significantly. Social Media Marketing Social media remains a potent tool for salon marketing.

Marketing 40

Marketing Salon Social Media Branding 40

My Salon Suite

OCTOBER 8, 2024

Promote Gift Certificates: Highlight the convenience and flexibility of gift certificates on your social media, website, and in-store. Engage on Social Media: Share festive content, gift ideas, and special promotions on your social media platforms. They make ideal last-minute gifts and attract new clients.

Social Media 52

Social Media Sales Marketing Salon 52

Style Seat - Client Relationships

JUNE 28, 2021

Whether you’re a professional bridal makeup artist or an eager student just out of beauty salon school, one thing is always true in the beauty industry — a consistent client list is key. If you’re new to the social media game — or simply prefer to stay offline — the task may seem daunting at first.

Makeup 52

Makeup Social Media Portfolios Marketing 52

Associated Skin Care Professionals

AUGUST 25, 2023

Bailey Slater of Ellie Mae’s Salon, LLC in Antigo, WI, aims to create a culture of inclusiveness and belonging where all are welcome.

Esthetics 52

Esthetics Entrepreneurship Social Media Esthetician 52

Northern Colorado Advanced Aesthetics Academy

APRIL 21, 2022

You will be competing with other salons. The aesthetic academy will teach you how to market your salon online. Do not forget to include your social media accounts when you make your marketing strategy because these platforms are vital. If you are running a salon, you will be hiring a lot of people.

Tools 36

Tools Sales Social Media Marketing 36

New Age Spa Institute

DECEMBER 19, 2023

Nail technicians may begin work in beauty salons and nail salons, spas and wellness centers, hotels and resorts, and film / fashion / television. Hygiene and safety are paramount, thus sterilizing tools and maintaining a clean workspace is essential. Many become spa owners / directors and consider online content creation!

Social Media 40

Social Media Technology Customer Service Safety 40

Maxine Drake

SEPTEMBER 8, 2022

These tools can help business owners like yourself manage client appointments, track sales and marketing efforts, and more. By taking advantage of these tools, beauty business owners can focus on growing their businesses and providing the best possible experience for their clients.

Social Media 52

Social Media Marketing Management Client Retention 52

Maxine Drake

OCTOBER 2, 2023

The elite spas and VIP salons, the ones setting trends and raising bars, all have a coach steering their path to success. With the right guidance and tools, you can transform your passion into a thriving (and profitable!) A strong online presence is more than just having a website or a social media account.

Esthetician 52

Esthetician Social Media Esthetics Marketing 52

NIMA Institute

JUNE 30, 2023

Their program includes modules on branding, client consultation, portfolio development, and social media marketing. The institution has established connections with renowned beauty brands, spas, salons, and professional makeup artists. Nima recognizes the importance of business and marketing skills in building a thriving career.

Makeup 52

Makeup Social Media Training Portfolios 52

New Age Spa Institute

JUNE 22, 2023

The Beauty Culture Connection From commercial marketing to social media platforms, we are bombarded with images of the most coveted and idealized flawless skin, plump lips, and slim bodies. However, it is crucial to recognize that this medication is not approved or intended for use as a standalone weight loss tool. hour program.

Esthetics 40

Esthetics Social Media Continuing Education Continuous Education 40

California Skincare Supply

JUNE 2, 2022

Post-pandemic, the options for providing esthetic treatments and other salon services have begun to expand in ways many of us previously might not have thought possible. If you are a sole proprietor, limited liability corporation, or salon owner, you may already have everything in place that you need. We sell wholesale to estheticians.

Esthetician 52

Esthetician Esthetics Tools Legal 52

The Studio Academy of Beauty

MAY 31, 2023

Gain on-the-job, hands-on experience by interning or apprenticing at a salon or spa for at least a year. Study the latest cosmetology textbooks and include highly-recommended titles, such as Milady Standard Cosmetology and Salon Fundamentals: Cosmetology. Market your services: Promote your services through social media platforms.

Education 52

Education Continuing Education Continuous Education Portfolios 52

Style Seat - Business Growth

JULY 22, 2024

You’ll need a reliable vehicle to serve as your mobile salon – think spacious, comfortable, and equipped with all the essentials. Stock up on high-quality grooming tools, products, and furniture to create a professional setup that’s sure to impress your clients.

Social Media 40

Social Media Marketing Office Tools 40

Spa Executive

MARCH 7, 2024

Digital Marketing Integration Integrating software with digital marketing tools can enhance online visibility and drive both bookings and retail sales through social media, email marketing, and SEO. Clients use our POS software for retail boutiques, golf retail shops, spa and salon products and much more.

Sales 52

Sales Retail Products Marketing Management 52

California Skincare Supply

JUNE 5, 2022

This legal update is a great opportunity for California spas and salons looking to expand their offerings and add-on services – specifically with the addition of brow lamination, lash lift and lash tinting services. Live demos on social media can also be especially eye-catching and attention grabbing for potential clients.

Lash Lift 52

Lash Lift Lash Extensions Legal Esthetician 52

California Skincare Supply

NOVEMBER 10, 2021

Will your spa or salon come up in their search? Licensed skin care professionals who have been specially trained to perform vajacials, then, should list any continuing education credentials on their website or social media, along with client reviews and testimonials. Did you get the importance of what we just showed you?

Hair Removal 52

Hair Removal Waxing Esthetician Social Media 52

Style Seat - Client Relationships

NOVEMBER 16, 2022

If the cost of living is rising and you’re noticing an increase in rent in your salon space, products, and cleaning supplies, you should consider increasing your price list. Take note of your time spent on email marketing, social media marketing, taking inventory, bookkeeping, and maintaining your workspace.

Social Media 40

Social Media Marketing Tools Salon 40

California Skincare Supply

JANUARY 20, 2023

The Protocol What products, tools and training are needed to perform microneedling facials in your salon or spa? Its robust features and accessible price point are unmatched, making it the perfect tool for all professional estheticians. One tool offers 3 treatments- Nano infusion , microchanneling and microneedling!

Microneedling 52

Microneedling Esthetician Scarring Facials 52

Starpil Wax

APRIL 5, 2023

However, wanting the best brows can be easier said than done, especially if you don’t have the time or extra money to regularly visit the salon. So, you've gathered your tools, and you're ready to embark on an eyebrow waxing journey. No one wants to realize they're out of wax strips AFTER they apply the wax. What are your next steps?

Waxing 52

Waxing Eyebrow Shaping Facials Social Media 52

The Beauty Brains

FEBRUARY 7, 2020

And according to that tool, interest in eye lash lifts really took off somewhere around 2017. You have to say to yourself, well salons all over the country are offering this service. Whenever I am introduced to a new topic I like to go to Google Trends to see what kind of interest there is in the topic. You could go blind!

Lash Lift 52

Lash Lift Ingredients Marketing Social Media 52

My Salon Suite

NOVEMBER 8, 2023

These scholarships, funded by the generosity of Suite Elite Community members and MY SALON Suite Franchise Partners across the nation, provide financial assistance so that Members can pursue the educational opportunities that will empower their careers. I own my own salon suite called Coastal Hair Co.

Salon 40

Salon Education Continuing Education Continuous Education 40