Salon Today

APRIL 19, 2024

If your company is competing with other top-tier salons, spas, or barbershops, then it's pivotal to have a dominating presence online and on social media. Learn how you can revise your everyday social media ads to drive new clients to your business!

Social Media 52

Social Media Salon 52

Salon Today

DECEMBER 1, 2022

When the team at Neroli Salon and Spa was stranded at home during the salon shutdown, Owner Susan Haise assigned them homework--they could attend a class, create a social media post or write a blog. Those practices have now become a habit that fueling the salon's digital content.

Social Media 52

Social Media Salon 52

Smart Start Consulting

JANUARY 21, 2025

Setting Up Social Media Accounts for Your Salon or Spa Social media is essential for all new businesses, even if you dont actively use every platform. Read more The post Setting up social media accounts for salons and spas appeared first on Smart Start Consulting.

Social Media 40

Social Media Salon Consultations Consultation 40

My Salon Suite

JANUARY 26, 2024

As a Member at MY SALON Suite, you’ve already taken a significant step towards success in the beauty and wellness industry. Exclusive MY SALON Suite Member Processing Rate Enjoy an exclusive processing rate of 2.49%, a substantial saving compared to the standard rate of 2.64% + $0.10 per transaction.

Salon 98

Salon Social Media Marketing Download 98

Salon Today

SEPTEMBER 27, 2023

According to a new study, Instagram has the most searched branding for a social media platform, with 147,736 monthly Google searches on average.

Social Media 59

Social Media Branding 59

Beauty Launchpad

AUGUST 3, 2023

social media tips, social media best practices, tips for social media engagement, how to boost social media engagement, spa social media tips, salon social media tips, how to build social media, how to gain social media followers

Social Media 40

Social Media Salon 40

Salon Today

NOVEMBER 8, 2023

The Brazilian Butt Lift (BBL) is social media's most popular cosmetic procedure in the U.S. See what's popular in your state.

Social Media 59

Social Media 59

My Salon Suite

NOVEMBER 9, 2024

Share your small business story on your website, social media, and through email newsletters to attract new business and add personal messages and love notes to your existing clients, keeping them engaged. Leverage Social Media and Digital Marketing Leading up to Small Business Saturday, ramp up your social media presence.

Social Media 98

Social Media Marketing Salon Sales 98

My Salon Suite

JUNE 1, 2024

Embrace Social Media Marketing Harness the power of social media to showcase your summer transformations. Optimize Your Booking System Make it easy for clients to book appointments with an efficient online booking system, such as Square (Members at MY SALON Suite receive discounts on payment processing and other items).

Social Media 98

Social Media Retail Products Customer Service Webinar 98

My Salon Suite

DECEMBER 19, 2023

As an independent hairstylist running your own salon suite, the hustle doesn’t end when the holiday season winds down. Promote these packages through your social media channels, email newsletters, and within your salon space. Stay Active on Social Media: Social media is a powerful tool for independent hairstylists.

Social Media 98

Social Media Client Retention Client Communication Salon 98

Maxine Drake

FEBRUARY 21, 2025

Google vs. Social Media: Whats More Effective? The reality is that social media is unpredictable and offers limited visibility. The lifespan of a social media post? Google allows you to save time on marketing while bringing in consistent bookings without the constant effort required by social media.

Social Media 52

Social Media Lash Extensions Waxing Facials 52

Salon Today

SEPTEMBER 9, 2024

Sam Villa Creative Director Teresa Romero offers 10 tips for creating the best images and video for social media posts.

Social Media 111

Social Media 111

American Esthetician Organization

OCTOBER 20, 2023

Are you a cosmetology entrepreneur looking for the best salon marketing tools to grow your business? Key Takeaways LoyalZoo is an affordable platform designed specifically for businesses like salons allowing them to create customizable loyalty programs and track customer service metrics. Let’s get started!

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Tools Marketing Social Media Customer Service 88

Pivot Point International

SEPTEMBER 3, 2024

The Discover Davines Schools Partner Program deeply connects students with the Davines salon community. Industry-Relevant Content : By integrating salon-ready skills into the curriculum, students graduate with the confidence to meet their clients’ needs and achieve desired outcomes. What’s Included in the Program?

Social Media 105

Social Media Sustainability Education Download 105

Salon Today

MARCH 21, 2025

Amy Pal is finding salon ownership exciting as she takes charge of her financials, embraces online booking and social media and mines the wisdom from the salon's client reviews.

Social Media 59

Social Media Salon 59

Salon Today

SEPTEMBER 11, 2024

The national social media campaign challenges individuals to dip, dun or douse their hair with cold water for a good cause. Find out how to get your team and your clients involved in this charity that's perfectly aligned with the beauty industry.

Social Media 105

Social Media Treatments 105

American Esthetician Organization

NOVEMBER 26, 2024

Spas and salons that adopt LYCON report a 20% increase in sales within the first month , thanks to the brand’s ability to attract new clients and encourage repeat business. When clients leave your spa feeling satisfied and confident, they’re more likely to share their positive experiences with friends, family, and social media followers.

Waxing 68

Waxing Esthetician Hair Removal Innovations 68

My Salon Suite

AUGUST 14, 2023

At MY SALON Suite, we prioritize your financial well-being, and our array of tailored resources reflects that. Square At MY SALON Suite, we partner with Square to offer our members a 2.49% payment processing rate, one of the best in the business. The post Celebrate National Financial Awareness Day with MY SALON Suite!

Salon 67

Salon Social Media Partnerships Education 67

Aesthetics Exposed

MARCH 13, 2018

Not only will you drive sales from existing clients, but you will likely gain traffic in your salon or spa that can be converted into returning clients. Social media is fast-paced and all about staying current, so make sure you update these deals regularly. Offer a discount on product purchases for those who donate.

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Sales Social Media Makeup Marketing 195

Salon Today

AUGUST 10, 2023

While in prison, Jeremy Pugh struck up a years-long correspondence with Industry Icon Candy Shaw, which encouraged him as he attended cosmetology school while incarcerated, and as he launched his career and embraced social media. This year, they met for the first at America's Beauty Show, and the result was magic.

Social Media 98

Social Media 98

Starpil Wax

DECEMBER 9, 2022

We’ll fill you in on all of the best marketing strategies to keep your salon running smoothly. READ: How to Start a Waxing Business in 2022 Key Aspects of a Salon Marketing Strategy Creating a profitable business is only as doable as you allow it to be, and creating a loyal salon client base should always be your main prerogative.

Marketing 52

Marketing Salon Social Media Waxing 52

American Esthetician Organization

OCTOBER 2, 2023

Marketing is essential in order for any beauty professional to reach out to potential customers and keep their salon at the top. Harness the power of social media marketing to connect with existing customers & generate leads by creating buyer personas. Are you a cosmetologist looking to build up your beauty business?

Marketing 88

Marketing Social Media Tools Branding 88

My Salon Suite

JANUARY 11, 2024

Incorporate colors, textures, and styles that reflect the ambiance you want to convey in your salon or wellness space. Consider networking opportunities and applying for a continuing education scholarship with MY SALON Suite. Apply for a scholarship with MY SALON Suite! Goals: What goals will help you grow that business?

Work-Life Balance 98

Work-Life Balance Salon Social Media Marketing 98

American Esthetician Organization

OCTOBER 13, 2023

From building a professional website that highlighting your services and setting up referral programs to utilizing digital tools like social media; these easy steps will not only get more clients but also turn every one of them into recurring customers.

Tools 88

Tools Marketing Esthetician Social Media 88

Atelier Esthetique Institute of Esthetics

MAY 1, 2024

We also offer a wide array of advanced courses, including salon and spa management. Are you using social media or other forms of advertising? And people beginning their esthetics education can enroll in the Master Esthetics Course and complete the whole training, including several advanced topics, in as few as 24 weeks.

Client Retention 139

Client Retention Esthetics Esthetician Social Media 139

American Esthetician Organization

OCTOBER 11, 2023

Key Takeaways Establish a strong digital presence through websites, social media and email marketing. Utilize SEO for higher rankings on search engine results, e – commerce marketing with personalized shopping experience and social media advertising to reach out global audience & strengthen product credibility.

Marketing 88

Marketing Social Media Branding Sales 88

Style Seat - Marketing Tips

MARCH 21, 2023

Attracting and retaining clients is one of the most difficult things about being a salon owner. Rather than fret over an expensive marketing plan, you can use these effective salon marketing ideas to enhance your existing practices, grow your customer base , and encourage client loyalty. Search for your businesss location.

Marketing 52

Marketing Salon Social Media Branding 52

Style Seat - Marketing Tips

MARCH 21, 2023

Attracting and retaining clients is one of the most difficult things about being a salon owner. Rather than fret over an expensive marketing plan, you can use these effective salon marketing ideas to enhance your existing practices, grow your customer base , and encourage client loyalty. Search for your business’s location.

Marketing 52

Marketing Salon Social Media Branding 52

Style Seat - Business Growth

JULY 22, 2024

Growing a successful hair salon business involves more than just excellent styling skillsit requires smart, targeted strategies to attract new clients and keep them coming back. Building strong relationships with your clients is at the heart of a thriving salon. Simple, focused efforts can make a significant impact.

Salon 40

Salon Social Media Client Retention Marketing 40

Style Seat - Business Growth

JULY 22, 2024

Growing a successful hair salon business involves more than just excellent styling skills—it requires smart, targeted strategies to attract new clients and keep them coming back. Building strong relationships with your clients is at the heart of a thriving salon. Simple, focused efforts can make a significant impact.

Salon 40

Salon Social Media Client Retention Marketing 40

American Esthetician Organization

OCTOBER 18, 2023

We’ll explore digital channels, community engagement strategies, purposeful content creation techniques as well as how to get the most out of social media platforms. Health and wellness marketers can use social media to effectively promote awareness and share accurate health messaging. Let’s dive straight in!

Marketing 88

Marketing Social Media Branding Sustainability 88

Style Seat - Marketing Tips

APRIL 3, 2024

Salon owners today are artists in their own right, not just in the styles they create but also in how they paint their business across the digital canvas. In this digital age, the right set of salon marketing tools can be the palette with which they color their success story. Are you facing salon marketing challenges as a salon owners?

Tools 40

Tools Marketing Salon Social Media 40

Style Seat - Marketing Tips

APRIL 3, 2024

Salon owners today are artists in their own right, not just in the styles they create but also in how they paint their business across the digital canvas. In this digital age, the right set of salon marketing tools can be the palette with which they color their success story. Are you facing salon marketing challenges as a salon owners?

Tools 40

Tools Marketing Salon Social Media 40

American Esthetician Organization

SEPTEMBER 25, 2023

Building an online presence involves managing a social media platform, website creation as well as email marketing campaigns. For instance, customer rewards strategies such as offering discounts on services or products can incentivize people to come back regularly and build a long term relationship with your salon or spa.

Marketing 88

Marketing Esthetician Social Media Branding 88

American Esthetician Organization

OCTOBER 16, 2023

Key Takeaways Leveraging social media to advertise skincare products, email and content marketing are all effective ways of boosting online sales. The popularity of social media has made it easier than ever before for brands to make an impression on customers, encouraging them to purchase products from skincare companies.

Sales 88

Sales Marketing Skincare Social Media 88

Lydia Sarfati

AUGUST 16, 2023

It is for this reason I have created courses on turning your salon or spa into a profit center as well as implementing what I call the Art of Recommendation to increase retail revenue. Once the logo is finalized, you can build the rest of your visual branding, from interior design to website design, social media presence and communications.

Branding 98

Branding Social Media Salon Facials 98

American Esthetician Organization

OCTOBER 25, 2023

Digital strategies such as social media marketing, website optimization via SEO techniques, content creation and email campaigns can help increase reach and visibility online. Social Media Marketing Medical spas today rely heavily on social media not just to reach their target audience but broaden it reach as well.

Marketing 88

Marketing Medical Social Media Customer Service 88