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Shine Bright: Summer Goals for Beauty Professionals to Rule Their Businesses

My Salon Suite

Embrace Social Media Marketing Harness the power of social media to showcase your summer transformations. Optimize Your Booking System Make it easy for clients to book appointments with an efficient online booking system, such as Square (Members at MY SALON Suite receive discounts on payment processing and other items).

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Top Esthetician Marketing Tools That Helps To Boost Earnings

American Esthetician Organization

From building a professional website that highlighting your services and setting up referral programs to utilizing digital tools like social media; these easy steps will not only get more clients but also turn every one of them into recurring customers.

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How to Become an Esthetician | The Ultimate Guide

Starpil Wax

Having an esthetician’s license means being passionate about and having an intrinsic knowledge of how the skin works, skincare products, ingredients, and the solutions to meet various needs. If you want to become a licensed esthetician, it also doesn’t mean that you are bound to work in a spa or salon.

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Tips & Tricks to Take Your Holiday Retail Sales to the Next Level

My Salon Suite

The holiday season is upon us, and for salon owners, it’s not just about giving your clients the perfect festive look – it’s also an opportunity to boost retail sales. With the right strategies, you can take your holiday retail sales to the #NextLevel.

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How to Craft a 5-Star Salon Experience for Clients

Style Seat - Client Relationships

Wondering how to craft the ultimate hair salon experience for your clients? In this article, we’re breaking down the top tips for creating a memorable salon visit — and a lasting impression. Provide Automated Booking Confirmations Looking to craft that 5-star salon experience right from the get-go?

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10 Ways To Show Appreciation To Your Clients in Your Salon

Style Seat - Client Relationships

Some ways to build your clientele include maintaining your social media marketing, keeping your StyleSeat profile up to date with the best photos of your services, and engaging with your community. We’ve created the go-to guide to show you how to create a salon loyalty program step by step.

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How software improves retail sales in your hotel or resort spa

Spa Executive

Software can automate the tracking of available retail products, reducing the risk of stockouts or overstocking. The most popular products are always in stock and you won’t overstock items that aren’t selling. Nobody wants to hear that a product they’ve fallen in love with is unavailable when they want it.

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