American Esthetician Organization

OCTOBER 18, 2023

We’ll explore digital channels, community engagement strategies, purposeful content creation techniques as well as how to get the most out of social media platforms. Health and wellness marketers can use social media to effectively promote awareness and share accurate health messaging. Let’s dive straight in!

Marketing 88

Marketing Social Media Branding Sustainability 88

American Esthetician Organization

OCTOBER 6, 2023

Key Takeaways Establish an effective Unique Selling Proposition (USP) to differentiate your offerings and make them stand out from competitors’ Make use of digital marketing channels such as Google, social media and email campaigns to increase visibility and reach potential customers.

Marketing 88

Marketing Therapy Med Spa Social Media 88

My Salon Suite

AUGUST 14, 2023

From personalized financial strategies to tax assistance and exclusive partnerships, we provide our members with the tools they need to make their money work for them. These bite-sized video series cover a range of business topics, from marketing and branding to social media and financial management.

Salon 56

Salon Social Media Partnerships Education 56

Style Seat - Marketing Tips

MAY 8, 2024

By combining salon marketing tools and creative salon ideas into your strategy, you can not only capture the attention of potential clients but also keep your current clientele engaged and satisfied. Social Media Marketing Social media remains a potent tool for salon marketing.

Marketing 40

Marketing Salon Social Media Branding 40

New Age Spa Institute

JANUARY 31, 2024

The Role of Fascial Counterstrain *Special Feature This blog was developed in partnership with New Age Spa Institute’s Future of Esthetics Symposium Speaker, Kevin Cronin, owner of ARC Physical Therapy. The knowledge of Fascial Counterstrain is a powerful tool in the arsenal of beauty and wellness professionals.

Management 52

Management Therapy Esthetics Social Media 52

Style Seat - Business Growth

JULY 23, 2024

Treat it as a valuable tool for guiding your decision-making and keeping your team aligned with your overall vision and goals. Common options include sole proprietorship, partnership, limited liability company (LLC), and corporation. Is it a good fit for your target market? These laws help keep both you and your clients safe.

Legal 40

Legal Customer Service Sanitation Marketing 40

Spa Executive

OCTOBER 23, 2024

24% of global travelers disconnect from social media more than they used to during vacations. For example, we announced a partnership with sleep science expert Dr. Rebecca Robbins earlier this year to infuse evidence-based research and scientific insights into sleep program design at Hilton.

Portfolios 52

Portfolios Technology Social Media Branding 52

American Esthetician Organization

AUGUST 23, 2023

In today’s digital age, social media has become an integral part of our lives. But did you know that social media has also had a significant impact on skincare trends? We no longer rely solely on traditional media or advertisements to discover new products or trends. Yes, you heard it right!

Social Media 88

Social Media Skincare Skincare Routine Skincare Brands 88

The Dermatology Digest

NOVEMBER 5, 2024

In its sixth year of partnership with Girls Inc., in providing young women with the tools they need to succeed in STEM. ” This initiative will be promoted through social media, in-clinic signage with QR codes, and media coverage highlighting Lynn’s journey from engineering and tech to CEO.

Social Media 36

Social Media Partnerships Innovations Tools 36