American Esthetician Organization

OCTOBER 16, 2023

Key Takeaways Leveraging social media to advertise skincare products, email and content marketing are all effective ways of boosting online sales. The popularity of social media has made it easier than ever before for brands to make an impression on customers, encouraging them to purchase products from skincare companies.

Sales 88

Sales Marketing Skincare Social Media 88

American Esthetician Organization

OCTOBER 23, 2023

Additionally, they need to maximize their reach through social media marketing. Embed social media widgets on all pages of the site so users can easily connect with your business on their preferred platforms without leaving your website or blog posts.

Marketing 88

Marketing Social Media Therapy Networking 88

American Esthetician Organization

OCTOBER 6, 2023

Key Takeaways Establish an effective Unique Selling Proposition (USP) to differentiate your offerings and make them stand out from competitors’ Make use of digital marketing channels such as Google, social media and email campaigns to increase visibility and reach potential customers.

Marketing 88

Marketing Therapy Med Spa Social Media 88

My Salon Suite

JANUARY 11, 2024

Marketing Strategies: Develop a comprehensive marketing plan, including social media campaigns, email newsletters, and promotions. Consider partnerships with influencers or collaborations with local businesses to expand your reach. Consider personalized marketing approaches to attract and connect with your target audience.

Work-Life Balance 96

Work-Life Balance Salon Social Media Marketing 96

Spa Executive

MARCH 13, 2024

Engaging with the local community strengthens relationships, encourages local partnerships, and can help you attract talent, an often rare commodity. You can learn to find local keywords in this SEMRush guide: [link] Social Media Marketing: Utilize social media platforms to target local audiences.

Social Media 52

Social Media Marketing Partnerships Branding 52

Associated Skin Care Professionals

AUGUST 16, 2023

The Dove Self Esteem Project is the world’s largest provider of self-esteem education, as evidenced by its partnerships with nationally and internationally recognized brands like UNICEF, Girl Scouts of the USA, and Cartoon Network. 3 Some key findings from Dove’s survey show: 52% of girls report social media causing low self-esteem.

Social Media 40

Social Media Partnerships Branding Education 40

My Salon Suite

AUGUST 14, 2023

From personalized financial strategies to tax assistance and exclusive partnerships, we provide our members with the tools they need to make their money work for them. These bite-sized video series cover a range of business topics, from marketing and branding to social media and financial management.

Salon 56

Salon Social Media Partnerships Education 56

The Dermatology Digest

FEBRUARY 12, 2024

For weeks, actor Michael Cera has been in the news and across social media promoting his ‘namesake’ brand, CeraVe. The entire three-week campaign was executed across digital media, video, social media and CeraVe brand channels, in addition to a robust influencer marketing strategy. .

Social Media 36

Social Media Branding Marketing Partnerships 36

Lipgloss and Aftershave

SEPTEMBER 25, 2023

It’s the question I come across all too often in the local and wider-sphere chat groups and communities in the “wild wild west” world of social media. Clients today are heavily influenced by what they hear and see in their social media feeds. “What is the holy grail that will make you look younger overnight?”

Chemical Peels 98

Chemical Peels Skincare Routine Social Media Skincare 98

My Salon Suite

AUGUST 26, 2024

Spread Awareness Use your social media platforms and in-salon materials to spread awareness about Childhood Cancer Awareness Month and your partnership with St. Whether it’s a special discount day, a raffle, or a beauty workshop, these events can draw in clients and raise funds for a great cause.

Branding 52

Branding Social Media Salon Hospital 52

AAAMS

JANUARY 4, 2023

The program aims to help you pinpoint your personal business goals, allowing you to transition to and succeed in the aesthetic medicine field. That’s why when you train with the AAAMS, you’ll get access to our professional Aesthetics Network , a centralized hub for supporting you every step of the way.

Entrepreneurship 52

Entrepreneurship Networking Social Media Partnerships 52

Style Seat - Marketing Tips

MAY 8, 2024

From leveraging social media platforms to employing cutting-edge digital advertising techniques, these strategies are designed to showcase your salon’s unique services and build a loyal customer base. Social Media Marketing Social media remains a potent tool for salon marketing.

Marketing 40

Marketing Salon Social Media Branding 40

Spa Executive

APRIL 12, 2024

Use social media platforms to promote offerings and engage customers with contests, testimonials, and sneak peeks. Leverage the above-mentioned partnerships with local businesses to promote each other’s offerings and create comprehensive packages that appeal to families looking for holiday celebration ideas.

Aromatherapy 52

Aromatherapy Social Media Customer Service Facials 52

Lipgloss and Aftershave

MARCH 15, 2024

L+A Official Social Media Commentators of IECSC NYC L+A Co-Founders, Barry Eichner + Jenni Nagle spent time as the Official Social Media Commentators for the International Esthetic, Cosmetic and Spa Conference in New York, which gave them backstage access to everything! We also saw one of Jenni’s favorites, NuFree!

Medical 52

Medical Branding Education Hair Removal 52

Spa Executive

JULY 25, 2023

Leverage online platforms: Establish an online presence through your website and social media channels. Collaborate with local businesses: Establish partnerships with complementary businesses, such as hair salons, nail studios, or fitness centers.

Sales 52

Sales Customer Service Social Media Marketing 52

New Age Spa Institute

JANUARY 31, 2024

The Role of Fascial Counterstrain *Special Feature This blog was developed in partnership with New Age Spa Institute’s Future of Esthetics Symposium Speaker, Kevin Cronin, owner of ARC Physical Therapy. Follow hashtag #nasiedu Follow us on social media to keep up to date with the best and latest from NASI!

Management 52

Management Therapy Esthetics Social Media 52

New Age Spa Institute

MARCH 30, 2023

The New Age Spa Institute is a partnership beauty school with multiple professional skincare lines. For more professional recommendations, visit our social media profiles: @ NewAgeSpaInstitute Instagram @ NewAgeSpaInstitute TikTok @ NewAgeSpaInstituteEducation Facebook NewAgeSpaInstitute Youtube The post It’s Vitamin C-son!

Vitamin C 52

Vitamin C Collagen Hyperpigmentation Esthetics 52

California Skincare Supply

JANUARY 6, 2022

From social media marketing and SEO, to the set up of your treatment room space, it is critical that men feel welcome in your business. 4: Create Partnerships to Help You Promote If you’re ready to bring more male clients on board, a good resource may be other adjacent providers in your area.

Skincare 52

Skincare Facials Marketing Esthetician 52

Style Seat - Business Growth

JULY 23, 2024

Common options include sole proprietorship, partnership, limited liability company (LLC), and corporation. Choose a legal business structure and register your business Selecting the right legal structure for your spa is an important decision that can impact your taxes, liability, and ability to raise funds.

Legal 40

Legal Customer Service Sanitation Marketing 40

Artistic Nails & Beauty Academy - Beauty Industry

AUGUST 1, 2023

Social media is a great platform for beauty professional to showcase their skills, share their knowledge, and connect with their audience. As you gain a following, your influence and credibility in the beauty community can grow, opening doors to brand collaborations and sponsored partnerships.

Makeup 40

Makeup Sales Work-Life Balance Social Media 40

Spa Executive

OCTOBER 23, 2024

24% of global travelers disconnect from social media more than they used to during vacations. For example, we announced a partnership with sleep science expert Dr. Rebecca Robbins earlier this year to infuse evidence-based research and scientific insights into sleep program design at Hilton.

Portfolios 52

Portfolios Technology Social Media Branding 52

AAAMS

FEBRUARY 1, 2023

Experts cite anything from the rise of social media, greater social acceptance of men’s desire to enhance their appearance, and celebrities talking openly about cosmetic procedures for this change. If you’re looking for a full aesthetics training program that delivers more than education alone, AAAMS is the answer.

Injections 52

Injections Medical Networking Training 52

Style Seat - Business Growth

JULY 24, 2024

Leverage Social Media: Create business profiles on key social media platforms like Instagram and Facebook to showcase your work and connect with potential new clients. The key is to treat booth rental like the true business partnership that it is. Offer a special promotion to entice them to move with you.

Salon 40

Salon Legal Branding Social Media 40

AAAMS

APRIL 18, 2024

Update your website, social media, and other marketing materials to reflect your new services. Connect with other professionals in your field and consider partnerships or referrals. Remember, marketing your new skills is crucial. Consider special offers to attract your first few clients. Networking is your ally.

Injections 40

Injections Training Legal Safety 40

American Esthetician Organization

AUGUST 23, 2023

In today’s digital age, social media has become an integral part of our lives. But did you know that social media has also had a significant impact on skincare trends? We no longer rely solely on traditional media or advertisements to discover new products or trends. Yes, you heard it right!

Social Media 88

Social Media Skincare Skincare Routine Skincare Brands 88

The Dermatology Digest

NOVEMBER 13, 2024

Dial Brand is joining forces with Country Duo Maddie & Tae for a social media campaign and sweepstakes. The partnership with Maddie & Tae is a powerful testament to Dial’s brand commitment to empowering everyone to confidently engage in everyday moments of connection. “By The campaign launches on Nov.

Social Media 36

Social Media Branding Partnerships Extractions 36

The Dermatology Digest

NOVEMBER 5, 2024

In its sixth year of partnership with Girls Inc., ” This initiative will be promoted through social media, in-clinic signage with QR codes, and media coverage highlighting Lynn’s journey from engineering and tech to CEO. All funds raised during the campaign will support STEM programming that Girls Inc.

Social Media 36

Social Media Partnerships Innovations Tools 36