This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
With the rapid advancements in AI technology, businesses in various industries, including aesthetics, holistic skincare, health coaching, and holistic nutrition, can leverage AI to streamline their operations, attract clients, and grow their businesses.
Knowing the right marketingtools and strategies can help maximize your earnings as an esthetician. In this blog post, we will share with you our top marketing tips to help you boost your business growth. For example, think of how you would like your logo to look—will it feature soft pinks and purples or bright blues and greens?
Technology should serve as a versatile tool rather than a wholesale replacement for human interaction, says Arch Amenities’ Catherine Warren. My responsibilities involve strategic planning, contract negotiation, and fostering partnerships that enhance our service offerings and market position.
Are you looking to learn more about the latest trends in wellness marketing? This post explores everything you need to know about wellness marketing and how companies are leveraging consumer interest in improving overall well-being. Wellness industry is projected to reach $7 trillion by 2025.
There are so many aspects of the beauty industry that require successful marketing in order for brands to thrive. In this comprehensive guide, we’ll provide strategies and tactics on how to put together an effective marketing plan tailored specifically for the beauty industry. Are you looking for ways to grow your beauty business?
These helpful tools can take your skincare routine to the next level, elongate the effects of professional treatments, and eliminate the need for injectables and surgery. If you’re new to the world of beauty gadgets, with so many options on the market, it can be overwhelming to know which is right for you. What is Microcurrent?
In this blog post, we’ll let you in on all the secrets of a successful salon marketing plan — from ways to enhance online booking experience and use email marketing tactics to Salon advertising techniques and unique service ideas. Not only it is cost-effective but also allows salons to fulfill the preferences of its customers.It
market trends. Imaging Technology at AMWC Miami: The Rise of Advanced Visualization The integration of cutting-edge imaging technology is becoming increasingly popular in aesthetic medicine. These tools help practitioners assess and track patient progress with remarkable accuracy. Noteworthy technologies included: 1.
With the right strategy, you can generate more sales and expand to new markets. According to Forbes Magazine, beauty marketing is a highly competitive industry—so it’s essential to develop unique strategies for success. In this blog post, we’ll be exploring top marketing tips that will help boost your skincare business!
Digital marketing is essential in order to succeed in the competitive beauty industry. This blog post will provide top strategies that can help strengthen your brand’s online presence, allowing you to take advantage of the opportunities within digital marketing.
Studies indicate that leveraging effective marketing strategies can help improve the reach and visibility of a medspa. Key Takeaways Traditional medspa marketing ideas include advertising, targeting specific demographic groups, and using referrals to build credibility.
The task of marketing their unique services, while keeping an edge over competitors, turns their role from just stylists to strategists. In this digital age, the right set of salon marketingtools can be the palette with which they color their success story. Are you facing salon marketing challenges as a salon owners?
The task of marketing their unique services, while keeping an edge over competitors, turns their role from just stylists to strategists. In this digital age, the right set of salon marketingtools can be the palette with which they color their success story. Are you facing salon marketing challenges as a salon owners?
The Salon Today 200 Technology honorees realize that embracing the latest software or tech tool is like adding a new manager to the team. Today's technologies keep schedules fully booked, motivate the team, recruit new clients and market to existing ones.
Microneedling and nano infusion are powerful tools on their own, but together, they create a synergistic effect that can transform your clients’ skin. and the creator of SESHA SKIN THERAPY, a professional skincare brand powered by Patented enhancement technology (P.E.T ) technology. For over 20 years, Ms.
Q+A With DermaJEM Laser and IPL Expert Elizabeth Camacho DermaJEM has launched 3 all-new laser hair removal devices with triple and quadruple wavelength technology. Elizabeth’s Answer The Dio-Ice laser would be my choice because it is designed to provide the most “pain-free” experience for clients, thanks to its advanced cooling technology.
Freeman, Licensed Esthetics Instructor PUBLISHED IN DERMASCOPE MAGAZINE In today’s modern and ever-changing world of cosmetic technology, Estheticians are required to understand skin from a cellular and scientific perspective. Physicians & The Esthetician by Courtney G.
Todays luxury travelers prioritize mental health support, nature immersions, and cutting-edge technology, signaling an era where wellness is no longer optional In 2025, luxury travelers are making bold demands for their health and well-being. Gone are the days of one-size-fits-all spa retreats.
Ultrasound technology has long been associated with medical diagnostics, but in recent years, its application in the skincare industry has gained significant traction. Estheticians and skincare professionals are increasingly leveraging this technology to offer non-invasive treatments for skin tightening, rejuvenation, and regeneration.
If you’ve been looking to grow your business and get better results for your clients, professional skincare tools are a fabulous way to generate instant buzz and breathe new inspiration into your facial protocols. Introducing new treatments and professional facial tools can inspire more queries from curious clients, so don’t be shy!
If you’re looking to take your medical and spa skincare treatments to new levels adding devices and specialty tools to your practice is an absolute must. Our sponsors are global leaders in technology and because of that, we have first-hand knowledge of an all-new proprietary hydrodermabrasion treatment.
Its ability to treat multiple skin concerns makes it an essential tool for any aesthetic practice. Non-Invasive Body Contouring Technologies like CoolSculpting and similar non-invasive body contouring methods are revolutionizing fat reduction. Certification also ensures you meet industry standards for safety and effectiveness.
Streamlining the administrative workload The aesthetics industry is currently experiencing a significant transformation, primarily driven by technological advancements and a deeper understanding of client care needs. The impact of technology on the client experience is significant.
Expenses like makeup, hair products, tools, continuing education, and travel can often be deducted, lowering your taxable income. Use Technology to Your Advantage : Tools like Beauty Expense are designed to simplify the financial management of beauty professionals.
The technology works on several levels, first by stimulating circulation to the skin, and secondly by delivering active ingredients deeper into the epidermis. At California Skincare Supply, our most popular tool for estheticians is the EstheticPro Micropen by EstheticPro. EstheticPro is the best value micropen on the market.
However, the competition is fierce and will continue to expand as more professionals enter the market. Stubborn discoloration may require intervention with technologies such as Intense Pulsed Light, Broad Band Light, or laser therapies. Volume Collagen decreases beginning in the mid to late twenties.
They further developed waxing techniques and tools: Dropax: A sticky emulsion made from pitch and resin, similar to modern wax. Early 1900s: The Rise of Commercial Waxing Products In the 1910s and 1920s, commercial hair removal products began to appear on the market.
Important metrics and KPIs for wellness in hotels in 2023: The year 2023 displayed positive trends with a year-over-year RevPAR growth for all three categories of wellness, but performances also indicated a fragmented wellness market with uneven progress across the different wellness categories.
Alma is introducing Alma Harmony, the latest version of its multi-technology aesthetics workstation, and Alma IQ, a skin analysis and consultation tool, to the U.S. Launched alongside Alma Harmony, Alma IQ is a custom skin analysis system that features smart technology with 10 light modes, scanning multiple skin layers in 10 seconds.
We asked Carl to tell us why a medical or spa skin care professional wants to do electrolysis over other forms of hair removal.Here’s what he told us, “Because it is, according to the FDA, the ONLY PERMANENT hair removal treatment on the market. All other devices on the market and in the past have always had ONE frequency to work with.
With Hapi & Book4Time it’s easy to keep track of guest experiences, make personalized recommendations, and drive targeted marketing campaigns. It’s grounded in an open model, leveraging technology that powers major global social media and business platforms. The hurdle was the absence of readily accessible data.
Understanding the Connection Between Real Estate and Beauty Esthetics Beauty esthetics and the real estate market share a symbiotic relationship. On the other hand, the real estate market thrives when it aligns itself with the ever-changing trends and demands of beauty esthetics.
Understanding the Connection Between Real Estate and Beauty Esthetics Beauty esthetics and the real estate market share a symbiotic relationship. On the other hand, the real estate market thrives when it aligns itself with the ever-changing trends and demands of beauty esthetics.
Maritsa Victorian of Remington Hospitality talks technology in guest experience & fostering excellence within her team. Remington also places a strong emphasis on innovation and adapting to market trends. We asked her about her career, the role of technology in wellness, and fostering a culture of excellence within her team.
However, with advancements in medical technology and people’s interest in cosmetic procedures, nurses started seeking additional aesthetic training. Emerging technologies constantly evolve the field, so staying updated with the latest tools and methods is crucial. Initially, nurses were trained in basic patient care.
How LED Light Therapy Can Help You Build Your Beauty Business and Get Better Results for Your Clients Once upon a time, it was the stuff of NASA space missions, but nowadays, light-emitting diode – or LED – technology has become one of the most sought-after treatments in skin care. Here are a couple of our favorites.
That’s where spa management software comes in a powerful tool designed to simplify and streamline your day-to-day operations. Step into a world where managing your spa is no longer a daunting task but a joy, thanks to the right technology. Running a spa can be hectic, with countless tasks vying for your attention.
That’s where spa management software comes in – a powerful tool designed to simplify and streamline your day-to-day operations. Step into a world where managing your spa is no longer a daunting task but a joy, thanks to the right technology. Running a spa can be hectic, with countless tasks vying for your attention.
If you’re a beauty business owner or spa industry professional, then it’s important to stay up-to-date on the latest technologies for continued business growth. These tools can help business owners like yourself manage client appointments, track sales and marketing efforts, and more.
Revive skin with this cutting-edge technology captured in a cream! The field of skincare is constantly evolving, with new techniques, technologies, and products emerging regularly. Refresh your offerings with newly developed concentrated products containing the latest technologically advanced ingredients.
Jenni Nagle, Barry Eichner, and Dr. Chantal Lunderville attended the conference to get a glimpse into the global skincare market to see what we can expect for the next year. IMCAS indicated there was a more natural use of dermal fillers, along with more botulinum toxins entering the market. market is going to see more and more!
Within moments, the stock market plummeted 1000 points, baffling traders, analysts, and the business press, and erasing $USD 1.1 Some more examples: 2014 Japan’s stock market was shaken when a supposed typo resulted in $USD 617 billion worth of erroneous stock orders in several major Asian corporations.
Learn safe and effective technology, ingredients, and protocols that will replace prescription drugs in Acne and acne rosacea Care today. Pilon will introduce new concepts, strategies, and marketing ideas, services, and products to stay current in today’s competitive market, as well as easy tools to integrate for your success.
When it comes to transformative skincare, many of us tend to think of technology-driven devices like IPL or microcurrent. However, for esthetics professionals who seek a different approach, some of the most powerful tools in your practice could be your own two hands.
We organize all of the trending information in your field so you don't have to. Join 5,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content