American Esthetician Organization

OCTOBER 16, 2023

Introducing skincare marketing ideas that can be daunting, especially when it comes to boosting online sales. So if you’re wondering how you can gain more customers through targeted skincare marketing efforts then read on!

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Sales Marketing Skincare Social Media 88

American Esthetician Organization

SEPTEMBER 27, 2023

With the right strategy, you can generate more sales and expand to new markets. According to Forbes Magazine, beauty marketing is a highly competitive industry—so it’s essential to develop unique strategies for success. In this blog post, we’ll be exploring top marketing tips that will help boost your skincare business!

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Marketing Skincare Social Media Branding 88

American Esthetician Organization

SEPTEMBER 25, 2023

With so much competition in the beauty industry , marketing strategies are essential if you want to stand out from the crowd. In this blog post, we will provide most effective marketing ideas that estheticians can use to increase their client base and help grow their business.

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Marketing Esthetician Social Media Branding 88

American Esthetician Organization

OCTOBER 25, 2023

Studies indicate that leveraging effective marketing strategies can help improve the reach and visibility of a medspa. Key Takeaways Traditional medspa marketing ideas include advertising, targeting specific demographic groups, and using referrals to build credibility.

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Marketing Medical Social Media Customer Service 88

American Esthetician Organization

OCTOBER 4, 2023

Marketing is key for therapists who want to expand their small business. In this article, we’ll be exploring 7 proven marketing strategies that will help you increase your brand visibility and gain more clients. Are you a therapist looking for ways to grow your practice? Let’s get into it!

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Marketing Social Media Therapy Branding 88

Nutritional Aesthetics Alliance

JUNE 23, 2024

On this episode of the Skin Wellness Pro Show, hosts Rachael Pontillo and Tara Swagger interview Kevin Burke , an AI marketing leader with a wealth of experience in digital marketing and brand development. However, it is essential for users to fact-check and verify the information provided by these AI tools.

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Tools Marketing Innovations Branding 195

American Esthetician Organization

OCTOBER 6, 2023

Introducing proven marketing techniques that can help grow your massage therapy business. While massages are a sought-after service, for any business to thrive, it needs effective med spa marketing strategies.

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Marketing Therapy Med Spa Social Media 88

Artistic Nails & Beauty Academy - Beauty Industry

SEPTEMBER 30, 2022

With the value social media can bring to your business, it’s crucial to have a social media presence. Social media can be the best tool to market your own personal beauty brand. It can also be a fast, effective, and free way to market yourself.

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Social Media Branding Tools Marketing 40

American Esthetician Organization

SEPTEMBER 29, 2023

Are you looking to learn more about the latest trends in wellness marketing? This post explores everything you need to know about wellness marketing and how companies are leveraging consumer interest in improving overall well-being. Wellness industry is projected to reach $7 trillion by 2025.

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Marketing Social Media Branding Technology 88

AAAMS

AUGUST 22, 2023

Marketing for doctors, aesthetic surgeons, dentists, physical therapists — and any other health care professional, for that matter — is a crucial career growth step that shouldn’t be overlooked. Marketing medical licenses can be surprisingly simple with the right strategies. So, what’s the next step?

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Marketing Social Media Networking Branding 52

Pivot Point International

SEPTEMBER 3, 2024

Offering a range of interactive tools that make learning engaging and effective. Click here to see our entire Content Partner library, complete with catalogs that include business skills, money management, social media marketing, product knowledge and advanced beauty education.

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Social Media Sustainability Download Education 105

Spa Executive

MAY 25, 2023

These hotel marketing tips will help. Effective marketing is a crucial aspect of business success across all industries, including the hospitality and spa industry. However, due to competing priorities, marketing efforts for spas and ancillary revenue services around hotels and resorts are often neglected.

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Marketing Social Media Branding Sales 52

Starpil Wax

DECEMBER 9, 2022

We’ll fill you in on all of the best marketing strategies to keep your salon running smoothly. READ: How to Start a Waxing Business in 2022 Key Aspects of a Salon Marketing Strategy Creating a profitable business is only as doable as you allow it to be, and creating a loyal salon client base should always be your main prerogative.

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Marketing Salon Social Media Waxing 52

My Salon Suite

DECEMBER 19, 2023

Promote these packages through your social media channels, email newsletters, and within your salon space. Additionally, tap into the power of word-of-mouth marketing by introducing referral incentives. Stay Active on Social Media: Social media is a powerful tool for independent hairstylists.

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Social Media Client Retention Client Communication Salon 98

Aesthetic Back Bar

MAY 17, 2024

Here are some spa marketing ideas for estheticians (you) to keep your marketing plan on track. Marketing can be a pain to manage, so create a strategy to keep yourself on track. If it is within your budget, look to hire a marketing agent to alleviate some of the stress and tasks. Let’s get into it! Let us know!

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Marketing Esthetician Social Media Networking 36

Aesthetic Back Bar

MAY 17, 2024

Here are some spa marketing ideas for estheticians (you) to keep your marketing plan on track. Marketing can be a pain to manage, so create a strategy to keep yourself on track. If it is within your budget, look to hire a marketing agent to alleviate some of the stress and tasks. Let’s get into it! Let us know!

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Marketing Esthetician Social Media Networking 36

AAAMS

MARCH 10, 2022

Conduct Market Research Market research is essentially about coming to deeply understand the broader ecosystem in which you aspire to be operating. “Aspire” is the key word here because you shouldn’t start planning to open your business until after you’ve done your market research.

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Marketing Social Media Networking Continuing Education 52

AAAMS

JULY 21, 2023

Effective marketing is essential for aesthetic clinics. With the right marketing tools, you can attract and retain more patients. You can establish a strong social media presence, showcase before and after photos, utilize patient testimonials, develop a referral program and offer discounts to grow your business.

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Social Media Marketing Consultation Consultations 52

Northern Colorado Advanced Aesthetics Academy

APRIL 21, 2022

Marketing Being in the business of beauty is one of your goals, but you should know that it is not as easy as it appears. The aesthetic academy will teach you how to market your salon online. To help you develop a unique marketing strategy, the school will teach you how to conduct your market research.

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Tools Sales Social Media Marketing 36

Maxine Drake

OCTOBER 2, 2023

It’s one thing to know how to rejuvenate skin or recommend the perfect product; it’s another to manage finances, market your services, and grow a loyal clientele. With the right guidance and tools, you can transform your passion into a thriving (and profitable!) Remember, every successful esthetician started somewhere.

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Esthetician Social Media Esthetics Marketing 52

My Salon Suite

AUGUST 14, 2023

From personalized financial strategies to tax assistance and exclusive partnerships, we provide our members with the tools they need to make their money work for them. These bite-sized video series cover a range of business topics, from marketing and branding to social media and financial management.

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Salon Social Media Partnerships Education 69

American Esthetician Organization

OCTOBER 20, 2023

Are you a cosmetology entrepreneur looking for the best salon marketing tools to grow your business? When done right, marketing can help boost revenue and give customers an unforgettable experience. Investing in tools that make it easy to acquire, engage, and retain customers is essential for lasting success.

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Tools Marketing Social Media Client Retention 88

NIMA Institute

JUNE 30, 2023

Business and Marketing Skills: Becoming a successful makeup artist requires more than just technical expertise. Nima recognizes the importance of business and marketing skills in building a thriving career. Their program includes modules on branding, client consultation, portfolio development, and social media marketing.

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Makeup Social Media Training Portfolios 52

Maxine Drake

SEPTEMBER 8, 2022

There are many different types of software available – some tailored for the beauty industry – such as online booking software , POS software, and marketing software. These tools can help business owners like yourself manage client appointments, track sales and marketing efforts, and more.

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Social Media Management Marketing Client Retention 52

Lydia Sarfati

AUGUST 16, 2023

I have also gone into great detail about these important tools in my business building book, Success At Your Fingertips: How to Succeed in the Skin Care Business. Here, we’ll look at what visual branding is, its’ marketing implications and how it impacts your clients. You may be surprised! Image Is Everything!

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Branding Social Media Salon Facials 98

Spa Executive

OCTOBER 3, 2023

With Hapi & Book4Time it’s easy to keep track of guest experiences, make personalized recommendations, and drive targeted marketing campaigns. It’s grounded in an open model, leveraging technology that powers major global social media and business platforms. The hurdle was the absence of readily accessible data.

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Hospital Management Innovations Social Media 52

American Esthetician Organization

OCTOBER 11, 2023

There are so many aspects of the beauty industry that require successful marketing in order for brands to thrive. In this comprehensive guide, we’ll provide strategies and tactics on how to put together an effective marketing plan tailored specifically for the beauty industry. Are you looking for ways to grow your beauty business?

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Marketing Social Media Branding Sales 88

California Skincare Supply

MAY 9, 2023

However, for esthetics professionals who seek a different approach, some of the most powerful tools in your practice could be your own two hands. She also shared that one of her favorite tricks is to incorporate cold therapy into her facial massages by keeping tools like a gua sha stone in the fridge.

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Facial Massage Facials Skincare Treatments 52

New Age Spa Institute

AUGUST 3, 2023

The New Age Spa Institute has received this question from many beauty professionals, and we believe in serving professionals in the beauty industry with tools they need most. You’ll learn about client management, marketing strategies, and the importance of client rapport. Check Out Our Socials for Latest Content!

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Work-Life Balance Webinar Continuing Education Continuous Education 52

Aesthetic Back Bar

AUGUST 24, 2023

Hosting an event such as a spa party, can be an effective marketing tool. Schedule social media ads and emails to get the word out. This can provide traffic to help you promote services and products. You can create an event out of anything! You can even do paper invites or posters for awareness.

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Social Media Sales Tools Marketing 36

Lipgloss and Aftershave

OCTOBER 23, 2023

I was on site helping Kelli with social media during the event. Skincare Makeup Waxing PMU Sugaring Massage Lash & Brow The Skin Games is not just a competition; it is the experience that will take your social media and business to the next level. Let me tell you, I had a blast and the crowd did too!

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Partnerships Lash Lift Social Media Makeup 98

California Skincare Supply

APRIL 7, 2023

California Skincare Supply’s Product Picks LED Devices for the Treatment Room and Retail When shopping for LED tools, there are numerous options available on the market for both your professional practice and resale to clients. However, at-home tools can be a great way to enhance or maintain results between treatments.

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Therapy Facials Esthetician Skin Types 52

American Esthetician Organization

OCTOBER 18, 2023

This blog post will take an in-depth look into effective marketing ideas for health and wellness businesses, helping business owners reach new audiences and grow their brand. For those ready to level up their marketing game while promoting health and wellbeing this is the article you need! Let’s dive straight in!

Marketing 88

Marketing Social Media Branding Sustainability 88

New Age Spa Institute

JUNE 22, 2023

The Beauty Culture Connection From commercial marketing to social media platforms, we are bombarded with images of the most coveted and idealized flawless skin, plump lips, and slim bodies. However, it is crucial to recognize that this medication is not approved or intended for use as a standalone weight loss tool.

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Social Media Esthetics Continuing Education Continuous Education 40

AAAMS

DECEMBER 9, 2022

the world’s premier corporate consulting firm and the definitive source for all things business, recently devoted an in-depth article to the rapid growth of the global aesthetic medicine market size. Explore current and upcoming aesthetic medicine trends, common procedures and more to learn how you can capitalize on this thriving market.

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Chemical Peels Injections Marketing Networking 52

Les Nouvelles Esthetics & Spa

JANUARY 1, 2024

Robots can’t give facials yet, but is already helping save so much time with ChatGPT helping to write marketing emails and social media captions. These tools will set the message and tone. Technology is the future of all industries. If you can get your thoughts down,you don’t have to worry about making it perfect.

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Esthetician Esthetics Skincare Branding 78

The Studio Academy of Beauty

MAY 31, 2023

Market your services: Promote your services through social media platforms. Continuing Education As a beauty educator, ongoing learning is key to staying up-to-date with best practices, products, tools, and teaching techniques. Create a website: Build a website to connect with the online community.

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Education Continuing Education Continuous Education Portfolios 52