American Esthetician Organization

OCTOBER 13, 2023

Knowing the right marketing tools and strategies can help maximize your earnings as an esthetician. In this blog post, we will share with you our top marketing tips to help you boost your business growth. For example, think of how you would like your logo to look—will it feature soft pinks and purples or bright blues and greens?

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Tools Marketing Esthetician Social Media 88

American Esthetician Organization

OCTOBER 18, 2023

This blog post will take an in-depth look into effective marketing ideas for health and wellness businesses, helping business owners reach new audiences and grow their brand. For those ready to level up their marketing game while promoting health and wellbeing this is the article you need! Let’s dive straight in!

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Marketing Social Media Branding Sustainability 88

Starpil Wax

DECEMBER 9, 2022

We’ll fill you in on all of the best marketing strategies to keep your salon running smoothly. READ: How to Start a Waxing Business in 2022 Key Aspects of a Salon Marketing Strategy Creating a profitable business is only as doable as you allow it to be, and creating a loyal salon client base should always be your main prerogative.

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My Salon Suite

JANUARY 26, 2024

As a Member at MY SALON Suite, you’ve already taken a significant step towards success in the beauty and wellness industry. Exclusive MY SALON Suite Member Processing Rate Enjoy an exclusive processing rate of 2.49%, a substantial saving compared to the standard rate of 2.64% + $0.10 per transaction.

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American Esthetician Organization

OCTOBER 23, 2023

Are you looking for effective marketing strategies to help your massage therapy business succeed? Get ready—we’re about to share some great ideas on how you can supercharge your massage therapy marketing initiatives! Additionally, they need to maximize their reach through social media marketing.

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Marketing Social Media Therapy Networking 88

American Esthetician Organization

OCTOBER 16, 2023

Introducing skincare marketing ideas that can be daunting, especially when it comes to boosting online sales. So if you’re wondering how you can gain more customers through targeted skincare marketing efforts then read on!

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Sales Marketing Skincare Social Media 88

American Esthetician Organization

SEPTEMBER 25, 2023

With so much competition in the beauty industry , marketing strategies are essential if you want to stand out from the crowd. In this blog post, we will provide most effective marketing ideas that estheticians can use to increase their client base and help grow their business.

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Marketing Esthetician Social Media Branding 88

American Esthetician Organization

OCTOBER 25, 2023

Studies indicate that leveraging effective marketing strategies can help improve the reach and visibility of a medspa. Key Takeaways Traditional medspa marketing ideas include advertising, targeting specific demographic groups, and using referrals to build credibility.

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American Esthetician Organization

OCTOBER 30, 2023

Digital marketing is essential in order to succeed in the competitive beauty industry. This blog post will provide top strategies that can help strengthen your brand’s online presence, allowing you to take advantage of the opportunities within digital marketing.

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Marketing Social Media Sales Branding 88

My Salon Suite

NOVEMBER 9, 2024

Share your small business story on your website, social media, and through email newsletters to attract new business and add personal messages and love notes to your existing clients, keeping them engaged. Leverage Social Media and Digital Marketing Leading up to Small Business Saturday, ramp up your social media presence.

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My Salon Suite

OCTOBER 8, 2024

Promote Gift Certificates: Highlight the convenience and flexibility of gift certificates on your social media, website, and in-store. Engage on Social Media: Share festive content, gift ideas, and special promotions on your social media platforms. They make ideal last-minute gifts and attract new clients.

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American Esthetician Organization

SEPTEMBER 13, 2023

But did you know that this lucrative market not only affects the world of pet products but also has a significant impact on the skincare industry ? In this article, we’ll delve into the fascinating connection between the pet industry and the skincare market, exploring the growth, trends, and influence they have on each other.

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Marketing Skincare Skincare Brands Skincare Routine 164

My Salon Suite

JUNE 1, 2024

Embrace Social Media Marketing Harness the power of social media to showcase your summer transformations. Don’t miss out on free opportunities, such as applying for the MY SALON Suite Scholarship where you could earn $250 towards the workshop of your choice. The deadline is June 15th, so apply today!

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My Salon Suite

DECEMBER 19, 2023

As an independent hairstylist running your own salon suite, the hustle doesn’t end when the holiday season winds down. Promote these packages through your social media channels, email newsletters, and within your salon space. Stay Active on Social Media: Social media is a powerful tool for independent hairstylists.

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Pivot Point International

SEPTEMBER 3, 2024

The Discover Davines Schools Partner Program deeply connects students with the Davines salon community. Industry-Relevant Content : By integrating salon-ready skills into the curriculum, students graduate with the confidence to meet their clients’ needs and achieve desired outcomes. What’s Included in the Program?

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Social Media Sustainability Download Education 92

My Salon Suite

AUGUST 14, 2023

At MY SALON Suite, we prioritize your financial well-being, and our array of tailored resources reflects that. Square At MY SALON Suite, we partner with Square to offer our members a 2.49% payment processing rate, one of the best in the business. The post Celebrate National Financial Awareness Day with MY SALON Suite!

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My Salon Suite

JANUARY 11, 2024

Incorporate colors, textures, and styles that reflect the ambiance you want to convey in your salon or wellness space. Consider networking opportunities and applying for a continuing education scholarship with MY SALON Suite. Consider personalized marketing approaches to attract and connect with your target audience.

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Atelier Esthetique Institute of Esthetics

MAY 1, 2024

We also offer a wide array of advanced courses, including salon and spa management. Market Your Business You’ve created a business; now you need to get the word out! Marketing your business is an important step in developing an audience. Things like these will help develop your marketing plan. Why should they go to you?

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Starpil Wax

JULY 6, 2023

Running a beauty salon isn’t for everyone, and takes a lot of planning and strategizing in order to ensure your ongoing success. We’ve got your complete guide to running a successful salon - the right way! Determine Your Readiness Opening a salon takes a lot of time, money, and preparation to make more.

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The Beauty Brains

MAY 14, 2020

Host: Perry Romanowski 7 Marketing Tricks that are Costing you Money Natural product nonsense Clean beauty con Salon brand secrets The Pricing Ploy Advertising antics Flawed Influencers Subscription service shenanigans Follow the Beauty Brains Thanks for listening. This is episode 220. Support the Beauty Brains!

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Marketing Social Media Salon Branding 40

My Salon Suite

OCTOBER 12, 2023

This past weekend, MODERN SALON celebrated their MODERN SALON 100. Each year MODERN SALON recognizes 100 beauty industry professionals who are doing fantastic work not only in the salon but also on social media! The post Suite Elite Featured in MODERN SALON’s 100 first appeared on MY SALON Suite.

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Social Media Salon Marketing 52

My Salon Suite

AUGUST 26, 2024

Your salon suite is not just a place where beauty is created; it’s a hub of inspiration and transformation. September is Childhood Cancer Awareness Month, and MY SALON Suite is proud to be partnered with St. You can set up a donation box in your salon suite or provide a link to an online donation page. Donate NOW!

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Branding Salon Social Media Hospital 52

Lydia Sarfati

DECEMBER 11, 2023

To help your clients give the gift of great wellness and skin care habits this holiday, display holiday gift sets prominently in your spa or salons reception and retail areas. Promote Create a promotional program that you fully publicize on your website on across all your social media platforms.

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Social Media Sales Salon Facials 52

My Salon Suite

NOVEMBER 16, 2023

The holiday season is upon us, and for salon owners, it’s not just about giving your clients the perfect festive look – it’s also an opportunity to boost retail sales. In this blog post, we’ll explore some tips and tricks tailored specifically for salon owners looking to make the most out of the holiday season.

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Sales Social Media Retail Products Salon 40

Lydia Sarfati

AUGUST 16, 2023

It is for this reason I have created courses on turning your salon or spa into a profit center as well as implementing what I call the Art of Recommendation to increase retail revenue. Here, we’ll look at what visual branding is, its’ marketing implications and how it impacts your clients. You may be surprised! Image Is Everything!

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Branding Social Media Salon Facials 98

Starpil Wax

JANUARY 12, 2024

If you want to become a licensed esthetician, it also doesn’t mean that you are bound to work in a spa or salon. Spa Therapists This speciality requires training in a variety of disciplines to cater to the needs of salon customers, including facial and full body massage techniques. Is it Hard to Become an Esthetician?

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My Salon Suite

MARCH 5, 2024

That’s right, hold onto your blow dryers because you and a lucky guest could be jetting off to the vibrant city of Dallas for MODERN SALON’s Independent Bootcamp on June 10th, 2024! Post a reel at your MY SALON Suite location: Show us your flair for creativity! first appeared on MY SALON Suite.

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Social Media Salon Networking Innovations 40

Maxine Drake

OCTOBER 2, 2023

The elite spas and VIP salons, the ones setting trends and raising bars, all have a coach steering their path to success. It’s one thing to know how to rejuvenate skin or recommend the perfect product; it’s another to manage finances, market your services, and grow a loyal clientele.

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Esthetician Social Media Esthetics Marketing 52

The Beauty Brains

APRIL 11, 2019

On today’s episode of The Beauty Brains we’re going to be answering your beauty questions about The differences between salon and store bought deep conditioners Whether curology is better than going to a dermatologist And what are the pros and cons of using a bar soap form of shampoo and hair conditioner?

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Aesthetics Exposed

MARCH 13, 2018

Instead of saving all the best deals for the end of the year, grab a calendar and see what other important holidays or events that you can incorporate into your marketing agenda. Teenagers may not be the top demographic when it comes to marketing spa services and product sales, but a successful business must be able to meet all demographics.

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Starpil Wax

JANUARY 18, 2023

If you have your own business, or started your own salon `r, knowing which expenses you can make deductions on is crucial for reinvesting in your business in the new year for supplies and services, and preparing for unexpected expenses. You can also in some cases claim marketing expenses, and employee-related expenses.

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Esthetician Waxing Salon Marketing 52

Spa Executive

JULY 25, 2023

Improving retail sales in a spa requires a combination of strategic planning, effective marketing, and exceptional customer service. Identify your target market: Understand your spa’s target audience and preferences. Leverage online platforms: Establish an online presence through your website and social media channels.

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Sales Customer Service Social Media Marketing 52

NIMA Institute

JUNE 30, 2023

Business and Marketing Skills: Becoming a successful makeup artist requires more than just technical expertise. Nima recognizes the importance of business and marketing skills in building a thriving career. Their program includes modules on branding, client consultation, portfolio development, and social media marketing.

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Northern Colorado Advanced Aesthetics Academy

APRIL 21, 2022

Marketing Being in the business of beauty is one of your goals, but you should know that it is not as easy as it appears. You will be competing with other salons. The aesthetic academy will teach you how to market your salon online. The information you gather will help you formulate the best possible marketing strategy.

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Tools Sales Social Media Marketing 36

Spa Executive

MARCH 7, 2024

Understanding broader market trends and customer preferences through data analysis helps you tailor retail strategies to meet changing demand. Customer segmentation can help improve your retail marketing by grouping people based on their preferences and purchase history, allowing you to create targeted marketing campaigns.

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Sales Retail Products Marketing Management 52

Maxine Drake

SEPTEMBER 8, 2022

There are many different types of software available – some tailored for the beauty industry – such as online booking software , POS software, and marketing software. These tools can help business owners like yourself manage client appointments, track sales and marketing efforts, and more.

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Social Media Management Marketing Client Retention 52

New Age Spa Institute

JUNE 22, 2023

The Beauty Culture Connection From commercial marketing to social media platforms, we are bombarded with images of the most coveted and idealized flawless skin, plump lips, and slim bodies. Follow hashtag #nasiedu Follow us on social media to keep up to date with the best and latest from NASI! salon spa school.

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