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MuseBeauty.Pro Now on LAB

Pivot Point International

This exciting partnership delivers cutting-edge makeup education designed to prepare students for success in the professional beauty industry, ensuring your school stands out to prospective students and keeps your current learners engaged. Look no further than MuseBeauty.Pro , now available through LAB !

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A Comprehensive Marketing Guide For Beauty Industry

American Esthetician Organization

There are so many aspects of the beauty industry that require successful marketing in order for brands to thrive. In this comprehensive guide, we’ll provide strategies and tactics on how to put together an effective marketing plan tailored specifically for the beauty industry.

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Effective Medical Spa Marketing Ideas To Get More Clients

American Esthetician Organization

Studies indicate that leveraging effective marketing strategies can help improve the reach and visibility of a medspa. Key Takeaways Traditional medspa marketing ideas include advertising, targeting specific demographic groups, and using referrals to build credibility.

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Effective Marketing Ideas For Massage Therapists

American Esthetician Organization

Are you looking for effective marketing strategies to help your massage therapy business succeed? Get ready—we’re about to share some great ideas on how you can supercharge your massage therapy marketing initiatives! Additionally, they need to maximize their reach through social media marketing.

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Must-Have Marketing Strategies For Salons & Spas

American Esthetician Organization

Did you know that referrals and reviews are an essential marketing strategy for salons & spas ? In this blog post, we will be providing five must-have marketing strategies that can help take your salon or spa business to the next level.

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FOREO Bear vs. NuFace Trinity: Which At-Home Microcurrent Device Is Right For You?

The Organic Esthetician

These helpful tools can take your skincare routine to the next level, elongate the effects of professional treatments, and eliminate the need for injectables and surgery. If you’re new to the world of beauty gadgets, with so many options on the market, it can be overwhelming to know which is right for you. What is Microcurrent?

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Pivot Point Launches Wellness Initiative

Pivot Point International

Wellness Research: Professionals This white paper, in partnership with The Tease, highlights a need to prioritize wellness for beauty professionals as part of our broader industry efforts to support a thriving workforce. This initiative brings essential wellness education to the classroom, empowering future professionals with tools to thrive.