American Esthetician Organization

OCTOBER 16, 2023

Introducing skincare marketing ideas that can be daunting, especially when it comes to boosting online sales. So if you’re wondering how you can gain more customers through targeted skincare marketing efforts then read on!

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Sales Marketing Skincare Social Media 88

Lipgloss and Aftershave

OCTOBER 23, 2023

Lipgloss + Aftershave is proud to announce our media partnership with The Skin Games for the March 14-17, 2024 at the Westin Buckhead in Atlanta. I was on site helping Kelli with social media during the event. Lipgloss + Aftershave worked closely with The Skin Games in 2018 and 2019. “I

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Partnerships Lash Lift Social Media Makeup 98

Spa Executive

MARCH 13, 2024

Ignore the local market at your peril. Marketing to local customers is essential, particularly for filling off-peak times and building a loyal customer base. Engaging with the local community strengthens relationships, encourages local partnerships, and can help you attract talent, an often rare commodity. Here’s how.

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Social Media Marketing Partnerships Branding 52

My Salon Suite

JANUARY 26, 2024

Today, we’re thrilled to highlight a partnership that will further enhance your business operations and client satisfaction: our exclusive collaboration with Square. Sign up now to take advantage of these specially priced appointments, marketing, and loyalty tools that will transform the way you operate your salon suite.

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Salon Social Media Marketing Download 82

The Dermatology Digest

FEBRUARY 12, 2024

For weeks, actor Michael Cera has been in the news and across social media promoting his ‘namesake’ brand, CeraVe. The entire three-week campaign was executed across digital media, video, social media and CeraVe brand channels, in addition to a robust influencer marketing strategy.

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Social Media Branding Marketing Partnerships 36

My Salon Suite

JANUARY 11, 2024

Consider personalized marketing approaches to attract and connect with your target audience. Marketing Strategies: Develop a comprehensive marketing plan, including social media campaigns, email newsletters, and promotions. Actions: What actions will help you achieve those goals?

Work-Life Balance 82

Work-Life Balance Salon Social Media Marketing 82

My Salon Suite

AUGUST 14, 2023

From personalized financial strategies to tax assistance and exclusive partnerships, we provide our members with the tools they need to make their money work for them. These bite-sized video series cover a range of business topics, from marketing and branding to social media and financial management.

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Salon Social Media Partnerships Education 53

Spa Executive

APRIL 12, 2024

Marketing Mother’s Day & Father’s Day promotions How to get the word out? Use social media platforms to promote offerings and engage customers with contests, testimonials, and sneak peeks. Customized gifts and exclusive services: Allow customers to create their own spa packages or choose elements like aromatherapy scents.

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Aromatherapy Social Media Customer Service Facials 52

Spa Executive

JULY 25, 2023

Improving retail sales in a spa requires a combination of strategic planning, effective marketing, and exceptional customer service. Identify your target market: Understand your spa’s target audience and preferences. Leverage online platforms: Establish an online presence through your website and social media channels.

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Sales Customer Service Social Media Marketing 52

My Salon Suite

AUGUST 26, 2024

Spread Awareness Use your social media platforms and in-salon materials to spread awareness about Childhood Cancer Awareness Month and your partnership with St. Whether it’s a special discount day, a raffle, or a beauty workshop, these events can draw in clients and raise funds for a great cause.

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Branding Social Media Salon Hospital 52

AAAMS

JANUARY 4, 2023

Additionally, look into your market and similar practices in the area, which will be your competition. The program aims to help you pinpoint your personal business goals, allowing you to transition to and succeed in the aesthetic medicine field. Further, compare a few insurance policies to ensure you’re covered.

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Entrepreneurship Networking Social Media Partnerships 52

Lipgloss and Aftershave

MARCH 15, 2024

L+A Official Social Media Commentators of IECSC NYC L+A Co-Founders, Barry Eichner + Jenni Nagle spent time as the Official Social Media Commentators for the International Esthetic, Cosmetic and Spa Conference in New York, which gave them backstage access to everything! We loved the energy at the event this year!

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Medical Branding Education Hair Removal 52

California Skincare Supply

JANUARY 6, 2022

Well, if market research is any indication, it’s actually more of a movement and it’s not going anywhere. If you’re a skincare professional and have been considering expanding into this rapidly growing market, you’re right on time. By 2030, research indicates that the market will increase to $276.9

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Skincare Facials Marketing Esthetician 52

Lipgloss and Aftershave

SEPTEMBER 25, 2023

It’s the question I come across all too often in the local and wider-sphere chat groups and communities in the “wild wild west” world of social media. Clients today are heavily influenced by what they hear and see in their social media feeds. “What is the holy grail that will make you look younger overnight?”

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Chemical Peels Skincare Routine Social Media Skincare 98

New Age Spa Institute

MARCH 30, 2023

Vitamin C Oxidizes Easily There are several types of topical Vitamin C products available in the market, and the best one for you may depend on your skin type, concerns, and preferences. The New Age Spa Institute is a partnership beauty school with multiple professional skincare lines.

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AAAMS

FEBRUARY 1, 2023

Experts cite anything from the rise of social media, greater social acceptance of men’s desire to enhance their appearance, and celebrities talking openly about cosmetic procedures for this change. If you’re looking for a full aesthetics training program that delivers more than education alone, AAAMS is the answer.

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Injections Medical Networking Training 52

AAAMS

APRIL 18, 2024

It’s what happens when expertise meets market needs. Remember, marketing your new skills is crucial. Update your website, social media, and other marketing materials to reflect your new services. Connect with other professionals in your field and consider partnerships or referrals. This is common.

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Injections Training Legal Safety 40

American Esthetician Organization

AUGUST 23, 2023

In today’s digital age, social media has become an integral part of our lives. But did you know that social media has also had a significant impact on skincare trends? We no longer rely solely on traditional media or advertisements to discover new products or trends. Yes, you heard it right!

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Social Media Skincare Skincare Routine Skincare Brands 88