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How to Use Google Business Profile to Grow Your Spa Business

Maxine Drake

When someone searches for a massage spa , a waxing service , or a skincare treatment , Google pulls up a list of local area businesses. Day spas and beauty salons who rely solely on social media or word-of-mouth are missing out on people who are actively searching for services like facials, waxing, and body treatments.

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From Passion to Purpose

Les Nouvelles Esthetics & Spa

I would get my lashes and waxing services done faithfully and I fell in love with the instant gratification of getting those services done. I’m such a minimalist, so when lash extensions became a trend I became obsessed because I would always wear mascara and would be tired of my mascara running by the end of day.

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How to Avoid Shiny Object Syndrome in Your Practice

Nutritional Aesthetics Alliance

” Sometimes you find that they focus on waxing, which is great. Like, I’m with you on the waxing–all the power to the waxers out there–but personally, I’ve literally turned down jobs before because it would’ve required waxing, and that’s just not my jam. Brazilian waxing makes money.

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Spring Guide To Hair, Lashes + A Touch of Glow For The Medical + Spa Pro

Lipgloss and Aftershave

Non-Makeup Finishing Options for Medical + Spa Skin Care Pros Finally, every one of your clients who gets a facial, microchanneling, microneedling, chemical peels, lash extensions, brow waxes, lip injections, Botox, dermal fillers, or laser resurfacing will need an SPF to wear daily! Skincare M.A.D SPF Collection by M.A.D

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How to Get an Esthetician Certification

Tricoci University

If the world of skincare, skin treatments, and beautifying the world through relaxing and powerful esthetics work is of interest to you, you may be wondering what it will take to get from daydreaming about the possibilities to actually practicing your trade as a licensed esthetician.

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What Equipment & Supplies Do Estheticians Need?

California Skincare Supply

Wax Heater I suggest you invest in a double wax warmer. Ultimately most estheticians like to have a lukewarm strip wax and a hard wax ready to go at all times. I like double wax warmers that have dual precise thermostats and independent temperature control. What Brand Should You Buy? It can hold up to 200 lbs.

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Tap Into The Power Of Lead Generation To Grow Your Esthetician Business

Maxine Drake

Be sure to lead back your skincare products and service offerings. Consider the nature of your topic and how you can get your point across most effectively (e.g., video for a makeup demo.) Tie Your Lead Generator To The Problems You Solve As we mentioned, the topic of your lead magnet should solve a problem.