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How to Use Google Business Profile to Grow Your Spa Business

Maxine Drake

Your Google Business Profile (GBP) is one of the most powerful (and underused) marketing tools for your beauty business. Day spas and beauty salons who rely solely on social media or word-of-mouth are missing out on people who are actively searching for services like facials, waxing, and body treatments.

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The eyes have it. Is your esthie business ready for it?

California Skincare Supply

In case you haven’t heard (or read our earlier blog), lash lifting, lash tinting, and brow lamination are now legal for estheticians in California as of 2022. By simply adding a semi-permanent curl to the lash hairs, they appear longer, more voluminous and defined. That’s great news.

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Spring Guide To Hair, Lashes + A Touch of Glow For The Medical + Spa Pro

Lipgloss and Aftershave

Non-Makeup Finishing Options for Medical + Spa Skin Care Pros Finally, every one of your clients who gets a facial, microchanneling, microneedling, chemical peels, lash extensions, brow waxes, lip injections, Botox, dermal fillers, or laser resurfacing will need an SPF to wear daily! Jenni is obsessed with BiON’s Tinted SPF.

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How to Avoid Shiny Object Syndrome in Your Practice

Nutritional Aesthetics Alliance

” And then you can create your marketing plan around that. I think that, unfortunately, so many aesthetics and coaching programs here in the United States are shorter programs, that don’t have enough time to teach business and marketing skills in their curriculum because the state boards don’t cover that.

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September 2023 MY SALON Suite Scholarship Recipients Announced

My Salon Suite

These scholarships, funded by the generosity of Suite Elite Community members and MY SALON Suite Franchise Partners across the nation, provide financial assistance so that Members can pursue the educational opportunities that will empower their careers. I love doing blowouts and creative coloring. years when I finally earned my own chair!

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Celebrating 30 Years of Elleebana: The Lash Revolution That Took Over the World

Lipgloss and Aftershave

A relentless dedication to: Innovation Pioneering new products like One Shot Lash Lift and Elleeplex Profusion. Community Supporting salons, artists, and distributors worldwide. Dedication & Passion Continually improving the lash & brow industry. Influence Shaping the beauty industry through education and advocacy.