Renee Rouleau

DECEMBER 18, 2023

In 2024, in a market filled with numerous product options and complex ingredient lists, consumers have one simple question: How is this product going to address my skin concerns? In 2024, I think simple skincare products (with shorter ingredient lists and less complex formulas) may dominate the industry.

Skincare 195

Skincare Skincare Routine Ingredients Skin Types 195

American Esthetician Organization

OCTOBER 11, 2023

There are so many aspects of the beauty industry that require successful marketing in order for brands to thrive. In this comprehensive guide, we’ll provide strategies and tactics on how to put together an effective marketing plan tailored specifically for the beauty industry. Are you looking for ways to grow your beauty business?

Marketing 88

Marketing Social Media Branding Sales 88

American Esthetician Organization

SEPTEMBER 27, 2023

With the right strategy, you can generate more sales and expand to new markets. According to Forbes Magazine, beauty marketing is a highly competitive industry—so it’s essential to develop unique strategies for success. In this blog post, we’ll be exploring top marketing tips that will help boost your skincare business!

Marketing 88

Marketing Skincare Social Media Branding 88

American Esthetician Organization

OCTOBER 18, 2023

This blog post will take an in-depth look into effective marketing ideas for health and wellness businesses, helping business owners reach new audiences and grow their brand. For those ready to level up their marketing game while promoting health and wellbeing this is the article you need! Let’s dive straight in!

Marketing 88

Marketing Social Media Branding Sales 88

Renee Rouleau

APRIL 18, 2024

Vitamin C, when used topically in a serum, is widely acclaimed as one of the best ingredients for brightening skin, boosting collagen production, and protecting skin against environmental damage. Enhances Skin Hydration This ingredient has also been shown to have moisturizing properties, helping increase hydration levels and plump skin.

Vitamin C 195

Vitamin C Ingredients Skincare Routine Skincare 195

American Esthetician Organization

OCTOBER 30, 2023

Digital marketing is essential in order to succeed in the competitive beauty industry. This blog post will provide top strategies that can help strengthen your brand’s online presence, allowing you to take advantage of the opportunities within digital marketing.

Marketing 88

Marketing Social Media Sales Branding 88

Renee Rouleau

FEBRUARY 9, 2023

Glycerin is quite possibly one of the oldest skincare ingredients in existence. Chances are, if you pick up a personal care product, you’ll see glycerin somewhere on the ingredient list. It was drowned out by the hype about other hydrating ingredients, despite being just as effective. This is really only true of drying alcohols.

Moisturization 195

Moisturization Ingredients Skin Types Dry Skin 195

The Dermatology Digest

DECEMBER 19, 2024

Some passive radiative cooling technologies rely on an ingredient called titanium dioxide (TiO 2 ) because the whitish substance reflects heat. for 10 grams of the mixture on par with sun blocks already on the market. Radiative cooling involves either reflecting or radiating heat away from something, cooling whatevers underneath.It

Innovations 74

Innovations Sun Protection Ingredients Irritation 74

Renee Rouleau

FEBRUARY 2, 2024

Attributing premature aging to tap water seems far-fetched and this fear-inducing claim may be more rooted in marketing strategies than scientific evidence. This is just another marketing tactic to cause panic and grab your attention, but ultimately nothing you need to worry about. That’s not putting any wear and tear on your skin.

Pores 195

Pores Eczema Hydration Esthetician 195

The Organic Esthetician

AUGUST 18, 2020

There are now multiple devices on the market, such as NuFace , Ziip , MyoLift , the FOREO Bear, and Clareblend , each accompanied by their own conductivity gel. That means all the ingredients in the product you pair with microcurrent will dive deep into the skin. Entering the world of at-home microcurrent can be overwhelming.

Extractions 195

Extractions Ingredients Hydration Vitamin C 195

The Dermatology Digest

FEBRUARY 26, 2024

Ingredient labels on tattoo ink don’t match the actual substances in the bottle, new research finds. The research cannot identify whether unlisted ingredients were added intentionally or if the manufacturer was provided with incorrectly labeled or contaminated materials. Regulation of tattoo inks on the American market is very recent.

Ingredients 74

Ingredients Marketing Safety Dermatology 74

American Esthetician Organization

NOVEMBER 26, 2024

For decades, LYCON has been recognized as a leader in the professional waxing industry, setting itself apart with innovative formulations, luxurious ingredients, and unwavering dedication to excellence. Superior Ingredients for Unmatched Results The foundation of LYCON’s global reputation is its exceptional ingredients.

Waxing 68

Waxing Esthetician Hair Removal Innovations 68

The Organic Esthetician

MAY 2, 2022

I’ve made the conscious decision to strive for using clean ingredients in everything from household cleaning products to haircare. The ingredients we surround ourselves with, use on the garments we wear, and the non-skincare products we use daily, all get absorbed into our bodies. The clean haircare struggle is real!

Branding 195

Branding Moisturization Ingredients Skincare 195

Atelier Esthetique Institute of Esthetics

JULY 25, 2024

All About Holistic Skincare Holistic skincare is the concept of using organic and sustainable ingredients in facials and other skin treatments. The “green beauty” industry has been growing substantially for years, and natural or organic products account for more than 40% of the skincare market.

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Holistic Skincare Skincare Treatments Facial Massage 146

Spa Executive

OCTOBER 10, 2024

From immersive spa treatments to unique VIP offerings, experiential marketing strategies open up new opportunities for non-room revenue streams. In hospitality, experiential marketing is an excellent way to engage and connect with guests by crafting immersive experiences that leave a lasting impact.

Marketing 52

Marketing Aromatherapy Ingredients Training 52

First Derm

JUNE 23, 2024

Online Dermatologist Eczema Care: 10 Skin-Care Ingredients to Avoid Eczema and Skin-Care Products | Ingredients to Avoid if You Have Eczema Eczema is a group of conditions that cause inflamed, irritated and often itchy skin. [1] Understanding which ingredients to avoid can help manage and prevent flare-ups.

Eczema 59

Eczema Ingredients Dermatitis Irritation 59

Alison Bladh

JANUARY 21, 2025

The Truth About Olive Oil Quality Olive oil is often marketed as a "healthy fat," but what many people dont realise is that the quality can vary dramatically. How to Spot High-Quality Olive Oil With so many olive oils on the market, how do you ensure youre getting the best? Use a tightly sealed container to minimise exposure to air.

Diet 97

Diet Pharmaceutical Marketing Management 97

Renee Rouleau

JULY 28, 2023

But when a product is already out on the market and starts to exhibit these types of issues, it’s a whole other story. Grab any skincare product off your vanity and look at the ingredient list—chances are, water is a top ingredient. We can solve for that. What Causes Mold To Grow In Skincare Products? Why is this?

Skincare 195

Skincare Branding Safety Esthetician 195

Lipgloss and Aftershave

NOVEMBER 15, 2024

By incorporating one microneedling treatment every three months and supporting it with 3 – 4 nano infusion treatments in between, while using topicals with potent ingredients and a proven delivery system professionals provide a comprehensive treatment that delivers visible, long-lasting age management results.

Management 40

Management Microneedling Therapy Pharmaceutical 40

Aesthetics Exposed

MARCH 13, 2018

Instead of saving all the best deals for the end of the year, grab a calendar and see what other important holidays or events that you can incorporate into your marketing agenda. Teenagers may not be the top demographic when it comes to marketing spa services and product sales, but a successful business must be able to meet all demographics.

Sales 195

Sales Social Media Makeup Marketing 195

The Dermatology Digest

MARCH 3, 2025

.” The Unbeatable Performance campaign will feature Maher in a variety of content, including a modern recreation of the brand’s beloved girl-and-dog pose used on product packaging and in the brand’s marketing. Uni uses marine-inspired ingredients and packaging.

Medical Grade Skincare 74

Medical Grade Skincare Social Media Branding Skin Health 74

Aesthetics Exposed

SEPTEMBER 13, 2018

There are several different devices available on the market that utilize a variety of infusions containing beneficial ingredients. Due to the higher chance of sensitivities in this area, ingredients must be chosen carefully. Hydra-dermabrasion. This procedure utilizes a diamond-tip along with suction and a liquid serum.

Treatments 195

Treatments Chemical Peels Dermabrasion Collagen 195

The Beauty Brains

JUNE 24, 2019

What natural ingredients that are good for hair? Crappy claims – (Maybe need a title for this segment but the idea is to call out bad and misleading marketing claims) Dove launches a 0% aluminum deodorant. Beauty Questions Question 1 – Water Hardness Question 2 – What natural hair ingredients are effective?

Ingredients 52

Ingredients Social Media Vitamin C Exfoliation 52

Spa Executive

DECEMBER 10, 2024

” Grand View Research reports that culinary travel and shopping is the fastest-growing segment in the luxury travel market. of the global culinary tourism market in 2023. This region’s rich food heritage is gaining more attention, as travelers increasingly choose destinations based on their culinary offerings.

Social Media 52

Social Media Sustainability Marketing Ingredients 52

National Aesthetic Spa Network

MAY 10, 2022

With so many skin care products out there marketing themselves or their ingredients as the latest and greatest, how do you know what is hyperbole or credible?

Innovations 91

Innovations Skincare Networking Marketing 91

US Dermatologt Partners

JULY 29, 2024

Retinol is one of the most beneficial skincare ingredients available. Naturally derived from vitamin A, this skincare powerhouse offers acne-fighting, anti-aging, complexion-brightening results that are incomparable to other ingredients. The over-the-counter products that contain these ingredients are traditional retinols.

Retinol 41

Retinol Ingredients Skincare Routine Vitamin C 41

Eminence Organics

APRIL 3, 2025

With years of experience treating a wide range of skin concerns, she knows what truly works and whats just marketing hype. A strong routine is built on consistency, with a focus on daily SPF , maintaining barrier health and using ingredients that truly support skin function. Of course, theres no one-size-fits-all solution.

Hydration 59

Hydration Diet Moisturization Skin Types 59

Lab Muffin Beauty Science

JUNE 2, 2023

But beauty marketing is full of false promises and meaningless buzzwords. Beauty brands are talking a lot more about sustainability and the environment, and it makes sense. Climate change is a huge problem, and most of us don’t want to make things worse. Well… a lot of it is. Read more Source

Ingredients 52

Ingredients Sustainability Branding Marketing 52

Lipgloss and Aftershave

APRIL 2, 2025

Gently buff away dull skin with Hydrodermabrasion to promote exfoliation, hydration, and lymphatic drainage in one of the most requested treatments on the market. The term encompasses a vast array of ingredients from fruits, vegetables, and trees to grasses and herbs. Many of these ingredients have stood the test of time.

Skincare 52

Skincare Facial Massage Facials Aromatherapy 52

Lori Crete

JUNE 17, 2024

We both appreciate simplicity and functionality, and I admire her branding and marketing. Listen to this episode to learn about her mystery ingredient and why it works. Today’s guest, Kerri Kasem, and I have a lot in common. We also talk about the power of serendipity and her journey with lupus.

Ingredients 80

Ingredients Skincare Branding Marketing 80

Southeastern Esthetics Institute

AUGUST 23, 2016

Having a thorough understanding of the dermatology and plastic surgery procedures, in addition to all new and modern cosmetic procedures on the market, is critical in assisting your clients in answering questions. Estheticians must understand and uphold a high skill level in documentation and notation skills.

Esthetician 195

Esthetician Esthetics Document Office 195

American Esthetician Organization

SEPTEMBER 10, 2023

Other specific ingredients like retinol and azelaic acid in these products further enhance their ability to fade sunspots effectively. Many of these products make use of effective active ingredients such as azelaic acid, glycolic acid, vitamin C, and retinoids that can lighten the dark patches caused by overproduction of melanin.

Hyperpigmentation 167

Hyperpigmentation Dark Spots Vitamin C Sun Protection 167

Lipgloss and Aftershave

APRIL 19, 2024

It uses carefully selected ingredients and high-quality standards to ensure unrivaled efficacy and sustainability. “Thanks to its innovative formulation and high-quality organic ingredients, this Line delivers the effective results that I was looking for. “The results of the BioTense range on my skin are striking!”

Branding 98

Branding Training Ethics Skincare Brands 98

Eminence Organics

JULY 5, 2024

From Hungary With Love Eminence Organic Skin Care began years ago with the organic ingredients and natural skin care techniques used for generations by Koronczay family estheticians. Attila remembers: “We dealt with years of rejection while the market wasn’t ready to understand the benefits of organic. The secret to success?

Master Esthetician 98

Master Esthetician Social Media Branding Esthetician 98

Nutritional Aesthetics Alliance

MARCH 30, 2023

” And then you can create your marketing plan around that. I think that, unfortunately, so many aesthetics and coaching programs here in the United States are shorter programs, that don’t have enough time to teach business and marketing skills in their curriculum because the state boards don’t cover that.

Waxing 195

Waxing Education Marketing Skincare 195

Beautiful With Brains - Ingredients

MAY 15, 2024

It fades dark spots faster than anything else on the market. Hydroquinone VS Kojic Acid: which one should you use to treat dark spots? You’ve heard that hydroquinone is the gold standard… and the devil. But it’s so harsh. Irritating.Isn’t there something gentler? Kojic Acid may be it.

Dark Spots 98

Dark Spots Marketing Hyperpigmentation Ingredients 98

The Organic Esthetician

NOVEMBER 14, 2021

Pangaia - This sustainable company is using some of the most innovative materials on the market from bio-based and plant fibers, like seaweed and eucalyptus to wild Himalayan nettle (PANettle™) or rain-fed hemp (PANhemp™). And glow you will!

Sales 195

Sales Sustainability Ethics Branding 195