The Organic Esthetician

JANUARY 28, 2021

Facial devices are the future of skincare. If you’re new to the world of beauty gadgets, with so many options on the market, it can be overwhelming to know which is right for you. Microcurrent is a low-level electrical current that mimics the body’s own, to stimulate facial muscles and increase cellular energy.

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American Esthetician Organization

OCTOBER 18, 2023

This blog post will take an in-depth look into effective marketing ideas for health and wellness businesses, helping business owners reach new audiences and grow their brand. For those ready to level up their marketing game while promoting health and wellbeing this is the article you need! Let’s dive straight in!

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Marketing Social Media Branding Sales 88

American Esthetician Organization

OCTOBER 25, 2023

Studies indicate that leveraging effective marketing strategies can help improve the reach and visibility of a medspa. Key Takeaways Traditional medspa marketing ideas include advertising, targeting specific demographic groups, and using referrals to build credibility.

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AAAMS

NOVEMBER 13, 2024

These treatments are a natural fit for dental practices that focus on facial aesthetics, as they can complement smile makeovers, helping patients achieve a youthful, refreshed appearance that extends beyond their teeth. Botox®) and dermal fillers, as part of their cosmetic dentistry offerings.

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Injections Training Facials Surgery 52

Maxine Drake

MARCH 11, 2025

Will it actually help with client management, marketing, and payments? Marketing Tools Integrated SMS and email marketing, automated reminders, and rebooking prompts. Advanced marketing features, including email promotions and daily deals. Less customization compared to Vagaros marketing tools. Biggest downside?

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Atelier Esthetique Institute of Esthetics

JULY 25, 2024

All About Holistic Skincare Holistic skincare is the concept of using organic and sustainable ingredients in facials and other skin treatments. The “green beauty” industry has been growing substantially for years, and natural or organic products account for more than 40% of the skincare market.

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Kim Gallo Esthetics

FEBRUARY 27, 2024

Many skincare brands use terms like "organic" or "natural" as marketing tactics, without any scientific evidence to support their claims. While some high-end products may have luxurious packaging and fancy marketing, it's essential to look at the ingredients and efficacy of a product before assuming its superiority.

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Lydia Sarfati

DECEMBER 13, 2023

Here, Repêchage previewed the NEW T-Zone Balance Classic Facial and instructional video , endorsed by CIDESCO International, T-Zone Balance Hydrating Serum and T-Zone Balance Starter Collection as well as the New Vita Cura® Sea Spa Body Collection. He even provided a ChatGPT-generated rap on the illustrious career of Lydia Sarfati!

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Facials Vitamin C Webinar Hydration 105

Maxine Drake

APRIL 10, 2025

Youll find massages, facials, and the occasional body wrap. Because I believe your treatment menu is also a marketing strategy. Heres a breakdown of the most common categories: Facials Not your average steam-and-go. These are targeted, treatment-focused facials tailored to your clients skin type and concerns.

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Medical Med Spa Chemical Peels Social Media 52

AAAMS

APRIL 10, 2025

One of the premier training modules offered by The American Association of Aesthetic Medicine and Surgery (AAAMS) explores the key aspects of facial aging and how dermal fillers can help restore a youthful appearance. The global dermal fillers market is expected to grow from $6.18 billion in 2023 to $9.98 billion by 2029.

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Aesthetics Exposed

MARCH 13, 2018

Instead of saving all the best deals for the end of the year, grab a calendar and see what other important holidays or events that you can incorporate into your marketing agenda. Teenagers may not be the top demographic when it comes to marketing spa services and product sales, but a successful business must be able to meet all demographics.

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Maxine Drake

FEBRUARY 21, 2025

Your Google Business Profile (GBP) is one of the most powerful (and underused) marketing tools for your beauty business. Day spas and beauty salons who rely solely on social media or word-of-mouth are missing out on people who are actively searching for services like facials, waxing, and body treatments.

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Skin Inc

MAY 22, 2024

market report, skincare, aesthetic medicine, plastic surgery, plastic surgeons, cosmetic procedures, dermatology, skincare routine, consumer survey, medical skincare

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Skincare Routine Facials Surgery Skincare 74

Southeastern Esthetics Institute

JULY 6, 2021

The business has overhead to pay - specifically, equipment loans, lease payments, internet bills, marketing costs, and much more. Sample Equation for Spa Owners: Double Exfoliation Facial | Menu Pricing $95.00 Esthetics practitioners in today’s market do not have time or dollars to waste.

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Spa Executive

NOVEMBER 4, 2024

Spas that adopt sustainable treatment options, reduce waste, and even offer carbon-neutral wellness retreats will attract this growing market of conscious consumers. At Snowpine Lodge, eco-friendly practices are becoming a competitive differentiator. Wellness tourism is set to continue its upward trajectory.

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AAAMS

DECEMBER 19, 2024

From comprehensive training in facial aesthetics to an international network of peers, AMS is committed to helping members build successful and fulfilling careers in aesthetic medicine.

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Medical Networking Ethics Surgery 52

Atelier Esthetique Institute of Esthetics

MAY 1, 2024

Market Your Business You’ve created a business; now you need to get the word out! Marketing your business is an important step in developing an audience. Things like these will help develop your marketing plan. Marketing will do some of the job, but it’s also necessary to know your niche in the esthetics landscape.

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AAAMS

DECEMBER 16, 2024

This FDA-approved treatment is highly sought after for its ability to relax facial muscles, smoothing out fine lines and wrinkles. Dermal Fillers Dermal fillers are perfect for enhancing facial volume and contours, offering a natural-looking way to restore youthfulness. How can I attract patients for non-surgical treatments?

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Chemical Peels Microneedling Social Media Surgery 52

Spa Executive

OCTOBER 10, 2024

From immersive spa treatments to unique VIP offerings, experiential marketing strategies open up new opportunities for non-room revenue streams. In hospitality, experiential marketing is an excellent way to engage and connect with guests by crafting immersive experiences that leave a lasting impact.

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Marketing Aromatherapy Ingredients Training 52

Aesthetics Exposed

SEPTEMBER 13, 2018

The best way to combat this is to replace volume in the area where it once was with facial fillers. Most facial fillers are made up of hyaluronic acid, which we have naturally occurring in our skin. It has become popular due to the term “vampire facial.” This makes the result look soft and natural. Hydra-dermabrasion.

Treatments 195

Treatments Chemical Peels Dermabrasion Collagen 195

Lipgloss and Aftershave

APRIL 2, 2025

Barry Eichner from our sponsor KM Herbals Herbal Hydroderm Facial: The Ultimate Fusion of Nature & Technology The power of botanicals meets tech in this result-driven facial treatment! The star performers in this facial, Berry Boost Mask and Fresh Breeze Spritz , deliver a potent blend of antioxidant-rich botanicals.

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Skincare Facial Massage Facials Aromatherapy 52

Lipgloss and Aftershave

DECEMBER 13, 2023

All-new medical spa facial that is the key to skin longevity. He was obviously wrong – and what we’ve discovered is that the key to skin longevity is the all-new Platinum Miami Facial. This all-new medical spa facial provides an all-encompassing approach to treating skin. Question “M.A.D

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Facials Chemical Peels Skincare Facial Masks 52

Lipgloss and Aftershave

JANUARY 19, 2024

Jenni went directly to social media after the treatment and called the treatment, The Glass Skin Facial ! She’s the Feature Esthetician for Pure Pro Aesthetics , a distribution company in Atlanta, GA that showcases some of the hottest Korean skincare brands available on the global market. Jessline Fermin did it!

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Lash Extensions Skincare Brands Esthetician Facials 98

Lipgloss and Aftershave

FEBRUARY 20, 2025

market trends. Additionally, high-quality before and after photos enhance marketing efforts, attracting potential clients by demonstrating transformation. With nearly a century of combined experience in the aesthetic and marketing sectors, the Emage team offers unparalleled expertise and support to its clients.

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Medical Skincare Medical Esthetics Technology 52

Spa Executive

MAY 25, 2023

These hotel marketing tips will help. Effective marketing is a crucial aspect of business success across all industries, including the hospitality and spa industry. However, due to competing priorities, marketing efforts for spas and ancillary revenue services around hotels and resorts are often neglected.

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Marketing Social Media Branding Sales 52

Nutritional Aesthetics Alliance

MARCH 30, 2023

Rachael Pontillo: There are a lot of aesthetician coaches and influencers out there who are talking about how much money some of these machines and types of facials and modalities deliver. Maybe they don’t like to do facials. ” And then you can create your marketing plan around that. I mean, talk about the FOMO!

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Waxing Education Marketing Skincare 195

Spa Executive

JULY 5, 2023

Scent marketing can be applied in various settings, including retail stores, hotels, casinos, spas, car showrooms, and even in product packaging. That new car smell, the scent of baking cookies in a show home…you’re familiar with the concept of scent marketing. What is scent marketing? It was subtle, yet significant.”

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Sales Marketing Branding Facials 52

Lipgloss and Aftershave

AUGUST 13, 2024

We specialize in results-oriented facials and advanced skin treatments paired with custom home care regimens to achieve clients’ skin goals. Here’s what she told us, “Facials and Hydrafacials are our top skincare menu items. Amy told L+A, “We carry the full Nelly De Vuyst line and use it extensively in our Facial Menu.

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Facials Injections Esthetician Collagen 98

Lipgloss and Aftershave

OCTOBER 3, 2023

DermaJEM Founder and CEO Elizabeth Camacho spoke to us about her company’s expansion in the Middle East and shared the story of how she trained physicians on the Miami Platinum Facial. Skincare Received Rave Reviews in Dubai We asked Elizabeth to tell us what the Middle East market has to say about the DermaJEM devices.

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California Skincare Supply

JULY 20, 2022

If so, it might be time to revisit the many features and benefits of galvanic current, facials and machines. However, the technology has been relatively overlooked and has become harder for clients to find in recent years, as more practices and professionals gravitate towards newer gadgets hitting the market.

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Facials Microdermabrasion Facial Treatments Technology 52

Lipgloss and Aftershave

MARCH 29, 2025

However, the competition is fierce and will continue to expand as more professionals enter the market. Furthermore, the overall balance of fat changes within the body in older ages with noticeable reductions in facial fat. Microcurrent is a cumulative option that fuels skin cells as well as firms and tones facial muscles.

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Medical Treatments Chemical Peels Microneedling 52

Starpil Wax

JANUARY 12, 2024

At its core, an esthetician works with clients to provide skin and body services that include, but aren’t limited to, facials, acne, and anti-aging treatments, body wraps, hair removal, and more. This speciality goes beyond just facial treatments to also focus on skin conditions involving the full body. What is an Esthetician?

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California Skincare Supply

OCTOBER 5, 2022

Think combining the benefits of microdermabrasion, a chemical peel, and a hydrating facial all in one sounds too good to be true? The Facial Treatment of Your Dreams Might Just Be Hydrodermabrasion Across social platforms and in the media, consumers are captivated by this new hydrodermabrasion technology and what it can do for their skin.

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Facials Treatments Microdermabrasion Exfoliation 52

Spa Executive

OCTOBER 22, 2024

We spoke with Lisa Michaelis about Live Love Spa, the value of community, and what works in wellness marketing. What marketing strategies have been most effective for Live Love Spa? What marketing strategies have been most effective for Live Love Spa? One of our most effective marketing strategies is experiential marketing.

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Style Seat - Marketing Tips

OCTOBER 16, 2023

If your marketing plan to earn more revenue isnt ready, youre going to miss out on those money-maker months. Use Social Media and Email Promotion Promote your Halloween services on social media and in an email marketing campaign. The post 4 Halloween Marketing Ideas to Boost Bookings appeared first on StyleSeat Pro Beauty Blog.

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Style Seat - Marketing Tips

OCTOBER 16, 2023

If your marketing plan to earn more revenue isn’t ready, you’re going to miss out on those “money-maker” months. Use Social Media and Email Promotion Promote your Halloween services on social media and in an email marketing campaign. The post 4 Halloween Marketing Ideas to Boost Bookings appeared first on StyleSeat Pro Beauty Blog.

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Marketing Social Media Salon Branding 40

California Skincare Supply

MAY 9, 2023

In recent years, facial massage has seen a surge in popularity, with an increasing number of celebrities citing it as their go-to skincare treatment. With this in mind, now is the perfect time for beauty pros to brush up on their best moves and start introducing clients to the magic of facial massage.

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