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Effective Marketing Ideas For Estheticians To Attract New Clients

American Esthetician Organization

With so much competition in the beauty industry , marketing strategies are essential if you want to stand out from the crowd. In this blog post, we will provide most effective marketing ideas that estheticians can use to increase their client base and help grow their business.

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The Best Holistic Skincare Treatments to Learn in 2024

Atelier Esthetique Institute of Esthetics

All About Holistic Skincare Holistic skincare is the concept of using organic and sustainable ingredients in facials and other skin treatments. The “green beauty” industry has been growing substantially for years, and natural or organic products account for more than 40% of the skincare market.

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From Student to New Spa Owner: Our Top 6 Tips

Atelier Esthetique Institute of Esthetics

Market Your Business You’ve created a business; now you need to get the word out! Marketing your business is an important step in developing an audience. Things like these will help develop your marketing plan. Marketing will do some of the job, but it’s also necessary to know your niche in the esthetics landscape.

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Microcurrent Facials: Everything You Need To Know

Kim Gallo Esthetics

During a microcurrent facial, small electric currents are sent through metal probes which are placed on the face. The intensity of the current and the length of time it is applied depend on the facial treatment being performed. Generally, microcurrent facials are very safe, comfortable, and can be used on all skin types.

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FOREO Bear vs. NuFace Trinity: Which At-Home Microcurrent Device Is Right For You?

The Organic Esthetician

These helpful tools can take your skincare routine to the next level, elongate the effects of professional treatments, and eliminate the need for injectables and surgery. If you’re new to the world of beauty gadgets, with so many options on the market, it can be overwhelming to know which is right for you.

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1 Weekend – 2 Countries – 2 Medical + Spa Skin Care Shows 

Lipgloss and Aftershave

Jenni will also be looking into the show’s education and meeting with brand representatives and estheticians looking for new and emerging trends in the medical and spa skin care market in Canada. Brands We Love at ESI Canada Celluma DermaJEM DMK International M.A.D

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How to Use Google Business Profile to Grow Your Spa Business

Maxine Drake

Your Google Business Profile (GBP) is one of the most powerful (and underused) marketing tools for your beauty business. When someone searches for a massage spa , a waxing service , or a skincare treatment , Google pulls up a list of local area businesses. Think of it as your online storefront. The ones that appear at the top?