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The OE Holiday Gift Guide

The Organic Esthetician

Thanksgiving also marks the beginning of some of the best Sales of the season. Aurate - This New York-based direct-to-consumer luxury jewelry brand uses 100% recycled gold, ethically-sourced diamonds, and sustainably harvested pearls. From mashed potatoes to pecan pie, I cannot wait to eat EVERYTHING on the table!

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Effective Marketing Ideas For Health And Wellness Business

American Esthetician Organization

This blog post will take an in-depth look into effective marketing ideas for health and wellness businesses, helping business owners reach new audiences and grow their brand. For those ready to level up their marketing game while promoting health and wellbeing this is the article you need! Let’s dive straight in!

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Pivot Point Launches Wellness Initiative

Pivot Point International

This new wellness pillar joins our Diversity and Inclusion , Sustainability Pledge , Textured Hair Support , and Ethical Standards pillars as a foundation for Pivot Points mission to lead, inspire, and support the beauty industry.

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Top 5 Reasons Every Esthetician Needs LYCON Wax in Their Toolkit

American Esthetician Organization

Spas and salons that adopt LYCON report a 20% increase in sales within the first month , thanks to the brand’s ability to attract new clients and encourage repeat business. Word-of-Mouth Referrals: Happy clients are your best marketing asset. LYCON is also proudly cruelty-free , ensuring that none of its products are tested on animals.

Waxing 68
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How to Avoid Cosmetic Procedure Scams

West Lake Dermatology

Board certified dermatologists , plastic surgeons, and licensed nurses or aestheticians adhere to stringent safety and ethical guidelines, ensuring optimal results and minimal risks. Suspiciously Low Prices While affordability is attractive, treatments priced significantly below market rates are a red flag.

Legal 36
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Cryptocurrency’s Impact on the Beauty and Skincare Industry

American Esthetician Organization

Each product can be assigned a unique identifier that is recorded on the blockchain, allowing consumers to verify its authenticity and trace its journey from production to sale. By accepting cryptocurrency, the beauty retailer tapped into a new market of tech-savvy consumers who prefer using digital currencies for their transactions.

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The Ultimate Guide to Personal Care Manufacturing: Everything You Need to Know

Cosmetify

Key Steps in Personal Care Manufacturing: Research and Development: This is the initial phase where manufacturers study market trends and consumer preferences and conduct research to formulate innovative and effective products. Raw Material Sourcing: Manufacturers procure ethical, high-quality raw materials from recognized suppliers.