Lori Crete

JULY 15, 2024

How do we stay focused, productive, and connected to our work as an esthetician with all that life and business throw at us? In this episode, I share tips for using social media to grow your business and ways to reduce overwhelm in your personal and professional life.

Social Media 75

Social Media Esthetician Management 75

Diane's Blog

AUGUST 1, 2023

It may appear to be the obvious question for Estheticians trying to build their esthetics business, but it is not the question that will lead an Esthetician to financial success. It is not the school's responsibility to teach you how to be a self-employed Esthetician. To answer the "How do I acquire new clients?"

Esthetician 52

Esthetician Social Media Esthetics Customer Service 52

Atelier Esthetique Institute of Esthetics

MARCH 11, 2024

We recently had a photo shoot to showcase what it’s like to be an esthetician student at Atelier Esthetique Institute. Grace Miou, Class of Dec 23 : “I started working for a pro skincare brand as a professional social media marketing manager. I learned so much by watching and I knew I could learn so much by doing.

Esthetician 78

Esthetician Waxing Social Media Skincare Brands 78

Skin Inc

SEPTEMBER 12, 2024

As an esthetician, have you found yourself scrolling through social media and feeling frustrated by the often-misleading information on skin care treatments and products recommended by influencers without an esthetic license

Social Media 52

Social Media Ingredients Esthetics Esthetician 52

Starpil Wax

JANUARY 12, 2024

If you’ve got the itch to start switching things up a bit and pursue your passions, you might be intrigued by the prospect of becoming an esthetician and being a part of people’s self-care processes. Table of Contents What is an Esthetician? Types of Estheticians What’s the Difference Between an Aesthetician and an Esthetician?

Esthetician 98

Esthetician Waxing Esthetics Waxing Specialist 98

Renee Rouleau

DECEMBER 31, 2022

While the social media landscape can’t be discounted when it comes to trend prediction, I like to turn to my other sources as well. Skin Cycling Skin cycling has been all over social media for a few months now, and it seems to be resonating with audiences far and wide.

Skincare 195

Skincare Social Media Exfoliation Retinol 195

My Salon Suite

JUNE 1, 2024

Whether you’re a stylist, esthetician, or nail technician, here are some inspiring ideas to help you achieve your summer goals and keep your chair busy all season long. Embrace Social Media Marketing Harness the power of social media to showcase your summer transformations.

Social Media 98

Social Media Customer Service Retail Products Webinar 98

American Esthetician Organization

OCTOBER 2, 2023

Harness the power of social media marketing to connect with existing customers & generate leads by creating buyer personas. Attract leads: Using engaging social media adverts allows cosmetologists to draw more leads towards their products or services based on consumer’s interests and preferences.

Marketing 88

Marketing Social Media Tools Branding 88

NIMA Institute

SEPTEMBER 1, 2023

Aspiring estheticians have the opportunity to make a positive impact on people’s lives by enhancing their natural beauty and well-being. Obtain a License: After passing the exam, apply for your esthetician license from your state’s regulatory agency. Why Choose a Career as a Licensed Esthetician?

Esthetician 52

Esthetician Esthetics Ethics Social Media 52

Aesthetic Back Bar

MARCH 18, 2024

As an esthetician, we know charting is an important part of the job to keep track of client’s history and details. Here are the best tips when it comes to charting as an esthetician. Here are the best tips when it comes to charting as an esthetician. As an esthetician, you need to be aware of your clients physical activity.

Esthetician 36

Esthetician Social Media Skincare Facial Treatments 36

Maxine Drake

OCTOBER 2, 2023

They have a trick up their sleeve – an esthetician coach. And why is it the game-changer for so many successful estheticians? The Solo Esthetician’s Journey Stepping into the world of esthetics as a solo entrepreneur is no small feat. Mastering the Business Side of Esthetics Being an esthetician is an art and a science.

Esthetician 52

Esthetician Social Media Esthetics Marketing 52

American Esthetician Organization

OCTOBER 27, 2023

Implementing social media marketing tactics on various platforms helps salons target a larger audience with visuals, promotions, engaging posts/stories while growing the business in the long run! In this blog post, we will be providing five must-have marketing strategies that can help take your salon or spa business to the next level.

Marketing 88

Marketing Salon Social Media Networking 88

Atelier Esthetique Institute of Esthetics

MAY 1, 2024

One of the greatest aspects of working as an esthetician is the ability to build your own client base and create your own treatment plans, and many estheticians often make their own independent companies after some time. Get Advanced Training Regardless of how long you’ve been working as an esthetician, there is always more to learn.

Client Retention 139

Client Retention Esthetics Esthetician Social Media 139

National Aesthetic Spa Network

JUNE 29, 2022

Every couple years I stumble down a rabbit hole of an obscure social media trend or an article. In 2009, I asked NASNPRO Members and incredible Estheticians, Linda Rae and Sherry Taylor to write an … Continue reading Menstrual Mask by Denise R. Fuller The post Menstrual Mask by Denise R.

Social Media 91

Social Media Networking Esthetician 91

American Esthetician Organization

OCTOBER 9, 2023

Social media platforms such as Instagram and Facebook allow salons to showcase their services and can easily attract potential customers interested in what they offer. Run targeted social media ads is a simple yet powerful marketing strategy for salons to get more customers.

Marketing 88

Marketing Social Media Salon Sales 88

Les Nouvelles Esthetics & Spa

JANUARY 31, 2024

Some of my favorite resources for fresh ideas are social media and workshops. From social media like TikTok, I learn different techniques from estheticians, as well as marketing strategies. I also bought different textbooks online for more specific areas of skincare, such as acne, ingredients, and more.

Social Media 78

Social Media Lash Extensions Lash Lift Makeup 78

Maxine Drake

OCTOBER 5, 2021

If you enjoy making others feel beautiful and confident in their own skin, a career in the esthetician business may be right for you. As an esthetician, you’ll practice the art of skincare and help others achieve a healthy, radiant complexion. As long as there is a desire to look and feel great, estheticians will be needed.

Esthetician 52

Esthetician Hair Removal Social Media Customer Service 52

American Esthetician Organization

SEPTEMBER 27, 2023

Utilize Digital Marketing Strategies Leverage social media marketing, influencer collaborations and content marketing to reach target customers and build brand awareness. Social media marketing Building a strong social media presence on platforms like Facebook and Instagram is key for successful skincare marketing.

Marketing 88

Marketing Skincare Social Media Branding 88

Lipgloss and Aftershave

FEBRUARY 8, 2024

The overwhelming theme is that brands are encouraging estheticians to focus on a macro approach to the client’s skin health. Social Media Influence L+A attended two press conferences while at IMCAS. A major theme is the impact of social media on esthetic services and the client’s expectations.

Skincare 52

Skincare Social Media Ethics Branding 52

Aesthetics Exposed

MARCH 11, 2020

E ducation is a vital part of any esthetician’s career. The esthetics industry is always evolving, and it is our job as estheticians to stay focused and up-to-date. Clients today are inundated with information from many sources including social media, magazines, commercials, online searches and even friends.

Esthetics 195

Esthetics Education Social Media Chemical Peels 195

Aesthetic Back Bar

MARCH 18, 2024

As an esthetician, we know charting is an important part of the job to keep track of client’s history and details. Here are the best tips when it comes to charting as an esthetician. Here are the best tips when it comes to charting as an esthetician. As an esthetician, you need to be aware of your clients physical activity.

Esthetician 28

Esthetician Social Media Skincare Facial Treatments 28

American Esthetician Organization

OCTOBER 16, 2023

Key Takeaways Leveraging social media to advertise skincare products, email and content marketing are all effective ways of boosting online sales. The popularity of social media has made it easier than ever before for brands to make an impression on customers, encouraging them to purchase products from skincare companies.

Sales 88

Sales Marketing Skincare Social Media 88

Aesthetics Exposed

AUGUST 16, 2017

Digital media provides a professional approach to the usage of modern day technology. Social Media Forums Let’s admit it. Social media has taken over our live s in one way or another. Estheticians have many social media groups that they can refer to for all sorts of information.

Education 195

Education Social Media Continuing Education Continuous Education 195

Aesthetic Back Bar

MAY 17, 2024

Here are some spa marketing ideas for estheticians (you) to keep your marketing plan on track. Tools for marketing include email, blogs, social media, video content, and mail campaigns. The post Spa Marketing Ideas for Estheticians appeared first on Aesthetic Back Bar. Let’s get into it! What tips do you recommend?

Marketing 36

Marketing Esthetician Social Media Networking 36

Aesthetic Back Bar

MAY 17, 2024

Here are some spa marketing ideas for estheticians (you) to keep your marketing plan on track. Tools for marketing include email, blogs, social media, video content, and mail campaigns. The post Spa Marketing Ideas for Estheticians appeared first on Aesthetic Back Bar. Let’s get into it! What tips do you recommend?

Marketing 36

Marketing Esthetician Social Media Networking 36

American Esthetician Organization

OCTOBER 4, 2023

What’s more, it’s also key to stay active on digital platforms such as social media channels and directories to gain visibility from potential clients. Utilize this feature of social media carefully as it’s an effective way of connecting with customers which also helps build trust among potential clientele.

Marketing 88

Marketing Social Media Therapy Branding 88

American Esthetician Organization

OCTOBER 25, 2023

Digital strategies such as social media marketing, website optimization via SEO techniques, content creation and email campaigns can help increase reach and visibility online. Social Media Marketing Medical spas today rely heavily on social media not just to reach their target audience but broaden it reach as well.

Marketing 88

Marketing Medical Social Media Customer Service 88

Lori Crete

MARCH 25, 2024

It was fantastic to have Renée back on the show to talk about how her new business model was informed by her early experience as one of the first estheticians to have their own skincare line. In this episode, we talk about everything she has learned along the way and why she is over social media this year.

Social Media 82

Social Media Branding Esthetician Skincare 82

American Esthetician Organization

OCTOBER 6, 2023

Key Takeaways Establish an effective Unique Selling Proposition (USP) to differentiate your offerings and make them stand out from competitors’ Make use of digital marketing channels such as Google, social media and email campaigns to increase visibility and reach potential customers.

Marketing 88

Marketing Therapy Med Spa Social Media 88

Les Nouvelles Esthetics & Spa

JANUARY 31, 2024

This has been my experience as an esthetician and owner of The Lashelle Effect Atelier in Beverly Hills, California. One of the catalysts for a more recent change is social media. As an esthetician, I have an opportunity to help men feel inclusive from all aspects. I’ve been in this industry for over two decades.

Social Media 78

Social Media Skincare Esthetician Marketing 78

Les Nouvelles Esthetics & Spa

MAY 1, 2024

Would you recommend commission or hourly pay for an esthetician’s first job? I don’t think one option is inherently more successful because sometimes those who only work within their specialties make so much more than a full-service esthetician. It really depends. Do esthetics schools offer help with job placement?

Esthetics 78

Esthetics Social Media Esthetician Dermaplaning 78

Eminence Organics

JULY 5, 2024

From Hungary With Love Eminence Organic Skin Care began years ago with the organic ingredients and natural skin care techniques used for generations by Koronczay family estheticians. Share your story with us in the comments below or join the conversation on social media. Here is a brief look at our incredible journey.

Master Esthetician 98

Master Esthetician Social Media Branding Office 98

American Esthetician Organization

OCTOBER 23, 2023

Additionally, they need to maximize their reach through social media marketing. Embed social media widgets on all pages of the site so users can easily connect with your business on their preferred platforms without leaving your website or blog posts. How do I cultivate referral business as a massage therapist?

Marketing 88

Marketing Social Media Therapy Networking 88

Beautifully Yours Metro

MAY 25, 2022

This woman gives real advice, and new information for estheticians to put in place for their businesses minus the painful webinar. She agreed, and so here is some of her top advice for estheticians in 500 words or less. She agreed, and so here is some of her top advice for estheticians in 500 words or less.

Esthetician 52

Esthetician Webinar Social Media Marketing 52

Associated Skin Care Professionals

AUGUST 25, 2023

Blog Posts Bioelements is elated to announce the winners of its 2022 Esthetics Entrepreneur Award, which was created to support up-and-coming estheticians pursuing a path to professional skin care entrepreneurship. 

Esthetics 52

Esthetics Entrepreneurship Social Media Esthetician 52

Maxine Drake

APRIL 27, 2021

Do you find it hard to focus or complete simple tasks in your esthetician business? As an entrepreneur and esthetician business owner, it’s important to accomplish things on a daily basis that move your company forward. This can include replying to emails or posting on social media.

Esthetician 52

Esthetician Social Media Marketing Sales 52

Beautifully Yours Metro

SEPTEMBER 11, 2022

As estheticians, our jobs revolve around taking care and pouring into others. Working on your passion as an esthetician is beyond fulfilling. You are the esthetician, the accountant, the secretary, the social media manager, the marketing specialist, and everything else. You are doing everything yourself.

Work-Life Balance 52

Work-Life Balance Esthetician Management Social Media 52