Diane's Blog

SEPTEMBER 4, 2024

This Resume can be short and simple because much of the important information has already been provided in the Cover Letter: [NAME AND CONTACT INFORMATION AT THE TOP OF THE PAGE] IN A NUTSHELL… I am a results-oriented professional Esthetician who excels in uncovering clients’ needs, finding solutions, and handling objections.

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Esthetician Esthetics Document Sales 98

Aesthetics Exposed

MARCH 13, 2018

Retail sales can be increased significantly when promotions are implemented properly. Estheticians commonly make 5–15% on retail sales, which doesn’t seem significant. However, with some focus, an increase in retail sales can be lucrative. The makeup applications alone can easily result in retail sales.

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Sales Social Media Makeup Marketing 195

Renee Rouleau

DECEMBER 15, 2022

We Hired a Full-Time, In-House Esthetician I couldn’t do what I do without my team to back me, and it never stops bringing me joy to see our team growing. After starting in a contract position, Lexi is now officially our in-house esthetician. I was thrilled when one of our part-time employees came on board full-time.

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Virtual Consultation Sales Esthetician Skincare 195

Starpil Wax

JANUARY 12, 2024

If you’ve got the itch to start switching things up a bit and pursue your passions, you might be intrigued by the prospect of becoming an esthetician and being a part of people’s self-care processes. Table of Contents What is an Esthetician? Types of Estheticians What’s the Difference Between an Aesthetician and an Esthetician?

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Esthetician Waxing Esthetics Waxing Specialist 98

American Esthetician Organization

SEPTEMBER 25, 2023

Are you an esthetician looking for creative ways to attract new clients? In this blog post, we will provide most effective marketing ideas that estheticians can use to increase their client base and help grow their business. The US alone has over 200,000 licensed skin care professionals!

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Marketing Esthetician Social Media Branding 88

Esthetician Edit

AUGUST 30, 2021

The skincare industry is always a booming business, but with that being said, there’s always some friendly competition with other estheticians also looking for clients. So what should you know about being an esthetician and marketing on Tik Tok? Look to other spas, estheticians, cosmetic surgeons, etc.

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Esthetician Marketing Social Media Esthetics 78

Esthetician Edit

JULY 22, 2021

This can be an ever so daunting task, but with the right plan, you’ll see just how to launch yourself as a solo Esthetician. Everyone likes to save a buck, and they love to see the words’ SALE’, ‘BOGO,’ or better yet ‘FREE.’ How will you market your services and start getting clients?

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Esthetician Hair Removal Sales Marketing 78

Lori Crete

MARCH 10, 2025

Steven Hacker joins Lori to discuss his entrepreneurial journey, the role of estheticians in dermatology, and all things dermaplaning. Subscribe to the Podcast on Apple Podcasts , Spotify , Amazon Music or Tune In I would say every single esthetician client should have a dermaplaning procedure. It’s hard to be an inventor.

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Dermaplaning Entrepreneurship Social Media Esthetician 60

The Organic Esthetician

NOVEMBER 14, 2021

Thanksgiving also marks the beginning of some of the best Sales of the season. A few more things to know… NEWA Beauty is currently having a 48 hr sale (35% off) on my favorite at-home radiofrequency device! Skinstore.com is having some MAJOR sales and you can use code Katie10 for an additional 10% off sale prices!

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Sales Sustainability Ethics Branding 195

Spa Industry Association

JULY 29, 2024

Palm Desert, Calif (July 16, 2024) Beauty business expert Lori Crete is pleased to introduce the new SpaStar® Pro Portal with resources and tools to support spa owners, spa directors, and estheticians.

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Sales Tools Marketing Branding 98

Diane's Blog

AUGUST 1, 2023

It may appear to be the obvious question for Estheticians trying to build their esthetics business, but it is not the question that will lead an Esthetician to financial success. It is not the school's responsibility to teach you how to be a self-employed Esthetician. To answer the "How do I acquire new clients?"

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Esthetician Social Media Esthetics Customer Service 52

Associated Skin Care Professionals

AUGUST 23, 2023

Whether you’re a solo esthetician or spa owner, you can boost your revenue by selling products to clients. In this article, you’ll learn how to make money from online product sales and get expert advice from real estheticians using PocketSuite to sell products to their clients. Why is retail important for spas?

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Diane's Blog

AUGUST 4, 2023

You can assess the quality of an Esthetician’s training, knowledge, and expertise by way of his or her intake process. As Estheticians, our ammunition is our training and the endless opportunities for continuing education. So if there is no intake process, well, that’s just a huge red flag. Completing the Intake Form.

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Esthetician Download Esthetics Continuing Education 52

Lipgloss and Aftershave

FEBRUARY 4, 2025

As estheticians, we do so much more than provide treatments – we guide, educate, and empower our clients on their beauty and wellness journeys. This is where retailing comes in – not as a pushy sales tactic, but as an extension of our care. It shows that you care about their experience, not just the sale.

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Esthetician Sales Lash Lift Hydration 52

Style Seat - Client Relationships

MARCH 5, 2021

Now, the time has come to launch your career as a professional esthetician. Knowing how to get clients as an esthetician is one of the most critical parts of the job. From crafting a master portfolio to building credibility, were here to provide tips for estheticians that help you do just that! But how about those clients?

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Esthetician Client Retention Portfolios Facials 52

California Skincare Supply

MARCH 31, 2022

You’re going to start your own esthetician business! You’ve graduated from esthetician or cosmetology school. In this blog post, we’re going to focus on the must-have equipment & supplies every esthetician needs. There are two mentalities when it comes to purchasing esthetician equipment. How exciting.

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Esthetician Waxing Sanitation and Sterilization Facials 52

Maxine Drake

OCTOBER 3, 2024

In a crowded field of business coaching and esthetician masterminds, the Empowered Esthetician Mastermind stands out by focusing on intentionality. Working alongside industry experts, our mastermind group offers estheticians insights and strategies to propel their careers forward.

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Esthetician Tools Education Sales 52

Be Aveda

NOVEMBER 11, 2021

So you enrolled in esthiology school at a Be Aveda institute, you earned your esthetician license, and and you can’t wait to start practicing your career, making a difference in the world, and helping people feel beautiful. Are estheticians in high demand? Once you earn your esthetician license, the beauty world is your oyster.

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Esthetician Hair Removal Makeup Esthetics 52

Nail, Skin, & Hair Institute

AUGUST 22, 2022

Estheticians are specialists when it comes to skincare. If you want to become an esthetician , your training programs will likely include: Skin Care – students will learn to identify common skin conditions and how to treat them based on skin type. The post So You Want to Take Esthetician Training?

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Esthetician Training Hair Removal Dermabrasion 40

Style Seat - Client Relationships

MARCH 5, 2021

Now, the time has come to launch your career as a professional esthetician. Knowing how to get clients as an esthetician is one of the most critical parts of the job. From crafting a master portfolio to building credibility, we’re here to provide tips for estheticians that help you do just that! But how about those clients?

Esthetician 52

Esthetician Client Retention Portfolios Facials 52

California Skincare Supply

JANUARY 21, 2022

It is well known that a quality, sturdy, comfortable facial bed is must-have equipment for independent estheticians, spas, and salons. Electric Facial Beds Cost: $1800 to $4000 Pros They offer the most comfort for both the client and the esthetician. What Kind of Facial Bed Do You Need, and Which Are the Best? We Review Them for You.

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Facials Esthetician Lash Extensions Sales 52

Maxine Drake

APRIL 27, 2021

Do you find it hard to focus or complete simple tasks in your esthetician business? As an entrepreneur and esthetician business owner, it’s important to accomplish things on a daily basis that move your company forward. We help hold you accountable in the Esthetician Inner Circle. Every day, select three (and only three!)

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Esthetician Social Media Marketing Sales 52

Aesthetic Back Bar

MAY 25, 2024

Take action and get into the habit of looking at your reporting for sales, services, and website visitors. Keep track of the following; Sales Expenses Overhead Website Marketing Customer follow up Conversion rate Profitability of your services and products. What is your conversion rate? Most importantly, figure out your cash flow.

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Esthetician Sales Customer Service Salon 36

Aesthetic Back Bar

MAY 25, 2024

Take action and get into the habit of looking at your reporting for sales, services, and website visitors. Keep track of the following; Sales Expenses Overhead Website Marketing Customer follow up Conversion rate Profitability of your services and products. What is your conversion rate? Most importantly, figure out your cash flow.

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Esthetician Sales Customer Service Salon 36

Beautifully Yours Metro

MAY 25, 2022

This woman gives real advice, and new information for estheticians to put in place for their businesses minus the painful webinar. She agreed, and so here is some of her top advice for estheticians in 500 words or less. She agreed, and so here is some of her top advice for estheticians in 500 words or less.

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Esthetician Webinar Social Media Marketing 52

The Organic Esthetician

APRIL 4, 2020

Use code NEWAORGANIC when you purchase a NEWA Classic RF device and get 10% off the sale price! While I am a licensed esthetician, I am not a doctor. For the month of October 2020, use code NEWA20 for 20% off. I only ever suggest products I love and use myself. Thank you in advance for your support!

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Facials Tools Wrinkles Collagen 195

Beautifully Yours Metro

MAY 25, 2022

For those estheticians that think Polynesian sauce is the next best thing next to serum there is so much more we can learn from Chick-fil-A. billion in US system sales in 2018 despite being closed. Sales had doubled after all, and the drive thru line accounted for a large portion of that growth. What are your core values?

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Esthetician Customer Service Sales Innovations 52

Lori Crete

JANUARY 15, 2024

Listen in to learn my top seven takeaways from 2023 as an esthetician. Retail Reassessment – anyone else noticed how cyber sales started in September this year? I share my experience working at my first trade show and what I learned from the first time I was left speechless by a client. How this left me speechless.

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Facials Esthetician Sales 74

Maxine Drake

JUNE 23, 2021

A lead generation strategy gives visitors a reason to share their name and email in exchange for a piece of valuable content so you can earn their trust and eventually make a sale. The post Tap Into The Power Of Lead Generation To Grow Your Esthetician Business appeared first on Maxine Drake. Is this article helpful?

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Esthetician Lash Extensions Download Marketing 52

California Skincare Supply

JANUARY 24, 2023

opt for beauty products that contain natural or organic ingredients, accounting for nearly 25% of all sales in the skincare category, and an overall market value of over $1.3 Understanding this, it only makes sense that more estheticians are making the switch to at least include organic skin care products in their professional practice.

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Skincare Esthetician Ingredients Branding 52

Lipgloss and Aftershave

OCTOBER 3, 2023

Selling Doesn’t Work – So Don’t Sell “I’ve taught professional development courses to estheticians and spa professionals since 2000 and the one thing I know is that they hate to sell! Estheticians Aren’t Sales People They’re Licensed Professionals As an educated, licensed professional, clients come to you for your expertise.

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Education Aromatherapy Skin Health Makeup 98

National Coalition of Estheticians Association

APRIL 4, 2023

011) 44 1444 484911 sales@onlinelasertraining.co.uk The post UNITED KINGDOM appeared first on National Coalition of Estheticians Association. ONLINE LASER TRAINING USA Dr. Godfrey Town, Ph.D.

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Sales Safety Technology Esthetician 60

Diane's Blog

AUGUST 5, 2023

Spa Owners, you are single-handedly sabotaging your own financial success and the financial success of your Estheticians if you do this to your Estheticians. ( I can practically hear thousands of Estheticians who are reading this nodding their head in agreement right now!) This is an enormous error.

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Sales Esthetician Esthetics Facials 52

American Esthetician Organization

OCTOBER 30, 2023

influencer marketing campaigns lend themselves well towards creating lasting connections between consumers and brands – driving sales along the way! Providing Transparent Pricing Strategies Being upfront about prices and offering discounts and promotions can help boost sales while keeping your customers loyal.

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Marketing Social Media Sales Branding 88

Les Nouvelles Esthetics & Spa

JANUARY 1, 2024

How to conclude a facial treatment As estheticians, we were taught how to start a facial treatment. It is our job, as estheticians, to recognize this and treat the skin vastly different after a treatment than you would otherwise. We double cleanse, we do an analysis, and we de-grease.

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Facial Treatments Facials Hydration Sales 78

Lipgloss and Aftershave

FEBRUARY 13, 2024

What is radiant retailing and why aren’t the professional skincare treatments that estheticians provide enough to change skin? If estheticians aren’t providing home care options to boost skin health – they’re allowing someone else to earn thousands of dollars per year. Meaning, she sold very little home care to her clients.

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Treatments Sales Esthetician Skincare 52

Les Nouvelles Esthetics & Spa

JANUARY 1, 2024

An interview with Joshua Maniscalco This month, we sat down with an esthetician of over 18 years and skin care formulator Joshua Maniscalco. I was her first esthetician. I really wanted to learn more about the science of skincare, and after that job, I went to an actual MedSpa that had lasers and needed an esthetician.

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