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The eyes have it. Is your esthie business ready for it?

California Skincare Supply

It's time for all estheticians to get close and personal with eyes. In case you haven’t heard (or read our earlier blog), lash lifting, lash tinting, and brow lamination are now legal for estheticians in California as of 2022. That’s great news. Read about that here. For professional use only.

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Go to Great Lengths for Eyelashes with Lifting & Curling

California Skincare Supply

Everything You Need to Know About Lash Lifting Vs. Perming Could it be time to ditch mascara? For those tired of buying eye makeup that doesnt live up to the hype or anyone who dislikes having to do their lashes daily, todays beauty professionals can provide some uplevel options for easy maintenance. Usually 4-12 weeks.

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Go to Great Lengths for Eyelashes with Lifting & Curling

California Skincare Supply

Everything You Need to Know About Lash Lifting Vs. Perming Could it be time to ditch mascara? For those tired of buying eye makeup that doesn’t live up to the hype or anyone who dislikes having to do their lashes daily, today’s beauty professionals can provide some uplevel options for easy maintenance. Usually 4-12 weeks.

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L+A Announces Media Partnership with The Skin Games 

Lipgloss and Aftershave

Barry Eichner The Skin Games Elevates Professionals “One of the main reasons that I love working with The Skin Games is watching how it elevates estheticians. If you’re a lash and brow pro, a pmu artist, or a makeup artist – you have a little more time to register.

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How to Use Google Business Profile to Grow Your Spa Business

Maxine Drake

Your Google Business Profile (GBP) is one of the most powerful (and underused) marketing tools for your beauty business. Why GBP Is Your Best Client Acquisition Tool Most of your competitors are not taking full advantage of Google. Eyelash extensions and brow services Show up for lash lift near me or brow lamination near me.

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Award-Winning Esthetician Says Retailing Will Boost Trust, Client Results, Revenue

Lipgloss and Aftershave

As estheticians, we do so much more than provide treatments – we guide, educate, and empower our clients on their beauty and wellness journeys. If a client is investing in a service, why wouldnt we also provide them with the tools to maintain and enhance their results at home? The same goes for lash and lip care.

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How to Avoid Shiny Object Syndrome in Your Practice

Nutritional Aesthetics Alliance

I did just about everything that you would learn and apply as an esthetician. I already know how to lash lift. Don’t be distracted by tools, lab tests, specific things like that. Tara Swagger: That’s a prime example. I’ve been in the business for a long time now. I already know how to be a coach.

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