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How to Use Google Business Profile to Grow Your Spa Business

Maxine Drake

Your Google Business Profile (GBP) is one of the most powerful (and underused) marketing tools for your beauty business. Why GBP Is Your Best Client Acquisition Tool Most of your competitors are not taking full advantage of Google. Google is quickly becoming the most powerful acquisition tool for beauty pros. Less than 10%.

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From Passion to Purpose

Les Nouvelles Esthetics & Spa

I would get my lashes and waxing services done faithfully and I fell in love with the instant gratification of getting those services done. I’m such a minimalist, so when lash extensions became a trend I became obsessed because I would always wear mascara and would be tired of my mascara running by the end of day.

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What Equipment & Supplies Do Estheticians Need?

California Skincare Supply

You’re going to start your own esthetician business! You’ve graduated from esthetician or cosmetology school. In this blog post, we’re going to focus on the must-have equipment & supplies every esthetician needs. There are two mentalities when it comes to purchasing esthetician equipment. How exciting.

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Go to Great Lengths for Eyelashes with Lifting & Curling

California Skincare Supply

Lash curling and lifting are the latest solutions to waking up with perfect looking lashes, day after day. Theyre also a big business opportunity for estheticians looking to enhance their existing service menu. So how do these treatments work and how do they compare to other popular options like lash extensions?

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Go to Great Lengths for Eyelashes with Lifting & Curling

California Skincare Supply

Lash curling and lifting are the latest solutions to waking up with perfect looking lashes, day after day. They’re also a big business opportunity for estheticians looking to enhance their existing service menu. So how do these treatments work and how do they compare to other popular options like lash extensions?

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The eyes have it. Is your esthie business ready for it?

California Skincare Supply

It's time for all estheticians to get close and personal with eyes. In case you haven’t heard (or read our earlier blog), lash lifting, lash tinting, and brow lamination are now legal for estheticians in California as of 2022. That’s great news. Subscription form is below. See you there? To your success!

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Beauty School Insights:

New Age Spa Institute

Whether you’re a seasoned esthetician, cosmetologist, or just starting your beauty journey, our “Let’s Frame It” CE class and Eyelash Extensions Certification are designed to arm you with the expertise that will set you apart—and keep your clients coming back for more.