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Stop Selling Retail – It Never Works – Start Educating 

Lipgloss and Aftershave

Estheticians Aren’t Sales People They’re Licensed Professionals As an educated, licensed professional, clients come to you for your expertise. Dentists give free toothbrushes and toothpaste at every cleaning because they know it’s their responsibility to educate on home care! They come to you to get help with their skin.

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Meet The Anma by Jane Mann

The Organic Esthetician

This funny-looking tool became a fast favorite once I added it into my skincare routine. The multifunctional Anma (Awn-Mah), which is the Japanese word for massage, was created by Jane Mann , a Las Vegas-based esthetician who offers a lot of education both to consumers, on her YouTube channel , and to professionals, through her trainings.

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The Importance of Hands-On Training in Aesthetic Medicine

AAAMS

While theoretical knowledge is vital, nothing replaces the value of hands-on training in aesthetic medicine. While textbooks and online courses can provide foundational knowledge, hands-on training bridges the gap by allowing practitioners to apply their skills in real-world scenarios. Why Choose AAAMS for Hands-On Training?

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What Conventional Acne Treatments Get Wrong

Nutritional Aesthetics Alliance

She shared insights on the impact of modern life and environmental factors on skin health and the importance of educating clients on building resilience to inflammation. We want to empower practitioners and clients with knowledge and tools to make informed decisions and implement changes that lead to lasting skin health.

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Artificial Intelligence. Will It Change The World Of Skincare?

Renee Rouleau

AI as a Validation Tool: Despite its limitations, I see AI as a valuable validation tool for estheticians. Renée Rouleau Celebrity Esthetician & Skincare Expert As an esthetician trained in cosmetic chemistry, Renée Rouleau has spent 30 years researching skin, educating her audience, and building an award-winning line of products.

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Holiday Promotions for Your Aesthetics or Coaching Practice

Nutritional Aesthetics Alliance

By providing resources and tools that don’t require a large financial investment during this already busy and expensive time of year, practitioners can support their clients in improving their skin, health, and well-being.

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Shear Haven Domestic Violence Awareness Guidebook

Pivot Point International

In Illinois, where both Pivot Point and America’s Beauty Show (ABS) are based, domestic violence awareness training is mandatory for cosmetologists. This guidebook offers essential tools to help cosmetologists identify and respond to abuse. It also helps them advance their careers through in-person and on-demand education.

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