American Esthetician Organization

SEPTEMBER 25, 2023

With so much competition in the beauty industry , marketing strategies are essential if you want to stand out from the crowd. In this blog post, we will provide most effective marketing ideas that estheticians can use to increase their client base and help grow their business.

Marketing 88

Marketing Esthetician Social Media Branding 88

Spa Executive

JULY 26, 2023

As spa owners and managers seek novel ways to attract customers and boost sales, providing exceptional customer service, educating clients, offering personalized experiences, and featuring the best possible products on the market are key. Scent and touch play pivotal roles, influencing mood and perception.

Sales 52

Sales Aromatherapy Customer Service Oily Skin 52

Les Nouvelles Esthetics & Spa

AUGUST 3, 2023

Marketing Attracting new clients and encouraging their return involves a combination of effective marketing strategies and outstanding customer service. A combination of marketing strategies attract new clientele. This approach is the driving force in retaining lifelong clients.

Customer Service 78

Customer Service Social Media Marketing Retail Products 78

Spa Executive

DECEMBER 8, 2023

Use your software to log guest information that can even be shared across multiple properties to make your customers feel valued and appreciated all over the world. Utilize this data to personalize marketing efforts, tailor services, and improve overall guest satisfaction with the ultimate in personalized service.

Hospital 98

Hospital Social Media Sales Marketing 98

Aesthetic Back Bar

MAY 25, 2024

Take action and get into the habit of looking at your reporting for sales, services, and website visitors. Learn how to pull reports by contacting customer services or watching help videos to become familiar with the site. You can figure out what your cost of goods, services and revenue per hour is.

Esthetician 36

Esthetician Sales Customer Service Salon 36

Aesthetic Back Bar

MAY 25, 2024

Take action and get into the habit of looking at your reporting for sales, services, and website visitors. Learn how to pull reports by contacting customer services or watching help videos to become familiar with the site. You can figure out what your cost of goods, services and revenue per hour is.

Esthetician 36

Esthetician Sales Customer Service Salon 36

Lipgloss and Aftershave

OCTOBER 15, 2024

After earning her Bachelor of Arts Degree in Organizational Communication Studies with a Minor in Marketing, Teresa started her career in the fashion industry as a fashion stylist for both corporate and personal accounts, taking on local and global jaunts for 25+ years. Teresa has been a Licensed Esthetician in California, since 2015.

Skincare Brands 52

Skincare Brands Branding Skincare Chemical Peels 52

Lipgloss and Aftershave

FEBRUARY 13, 2024

This same esthetician had the lowest retail vs sales percentage in the whole chain. Delve into the ‘why’ of retailing in the esthetics industry, understanding client needs, and building a foundation for successful product sales. Pam and Steph assist me in coming up with marketing concepts that will improve my bottom line.

Treatments 52

Treatments Sales Esthetician Skincare 52

Maxine Drake

OCTOBER 27, 2023

These operating procedures should serve as the backbone of your business, guiding you to consistently deliver exceptional customer service and exceed your client’s expectations. Consistency Super Operating Procedures ensure that every client receives the same high level of service, maintaining consistency across the board.

Esthetics 52

Esthetics Customer Service Safety Consultations 52

Diane's Blog

AUGUST 1, 2023

For example, income taxes, sales/use tax, bookkeeping, other licenses you may need (city, county), insurance, choosing a space, renting/leasing, legal contracts, overhead costs, marketing, customer service (beyond esthetics services), scheduling software, receiving payments, payroll, independent contractor laws, etc.)

Esthetician 52

Esthetician Social Media Esthetics Customer Service 52

The Studio Academy of Beauty

JULY 31, 2024

What You’ll Learn As part of our 1600-hour cosmetology program, you can expect to learn: Hair: Cutting, coloring, styling, and chemical treatments Skin: Facials, waxing, and basic skincare treatments Nails: Manicures, pedicures, and nail art Makeup: Application techniques for various occasions Business Skills: Salon management, customer service, (..)

Makeup 52

Makeup Esthetics Hair Removal Education 52

Nutritional Aesthetics Alliance

MARCH 30, 2023

” And then you can create your marketing plan around that. I think that, unfortunately, so many aesthetics and coaching programs here in the United States are shorter programs, that don’t have enough time to teach business and marketing skills in their curriculum because the state boards don’t cover that.

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Waxing Education Marketing Skincare 195