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2025 travel & wellness trends according to the experts

Spa Executive

We see a growing demand for VR meditation, AI-powered skin analysis, and other innovations that elevate the guest experience. Spas embracing these technologies now will be ahead of the curve and able to offer premium-priced, highly customized services that cater to tech-savvy travelers.

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Banyan Group & Paul Hawco on wellness philosophy & evolving preferences in luxury travel 

Spa Executive

In this role, he spearheads the development and implementation of innovative wellness strategies across Banyan Groups diverse portfolio of luxury resorts, spas, and wellbeing experiences. BG: We embrace technology and integrate it thoughtfully to enhance service delivery. What role does technology play in your guest experience?

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The Versatile Product Line Great For Microchanneling + Dermaplaning

Lipgloss and Aftershave

This innovative treatment enhances product absorption, giving you a radiant glow. We have our Dermaplaning Facial (Express), Dermaplaning Elite Facial, and lastly any facial can be customized to incorporate a Dermaplane Take Off. Their attentiveness and responsiveness to meet the needs of their customers is excellent.

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Patina Osaka’s Ellen Franke on the hotel’s unique wellness offerings & 2025 trends

Spa Executive

Guests can expect transformative experiences that celebrate Osaka’s rich heritage while embracing Patina’s commitment to sustainability and innovation. Throughout my hospitality career, I have embraced a culture of service and excellence.

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Shine Bright: Summer Goals for Beauty Professionals to Rule Their Businesses

My Salon Suite

Enhance Client Experience In the competitive beauty industry, exceptional customer service can set you apart. Happy clients are more likely to return and refer your services to others. Keep innovating, stay connected with your clients, and let your passion for beauty shine through in everything you do.

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9 things your human employees can do that technology can’t

Spa Executive

Technology – like automated check-in kiosks, mobile room keys, AI-driven customer service chatbots, booking and ancillary revenue management software, and payment systems – saves us time, reduces costs, increases revenue, reduces stress, and streamlines operations in ways we couldn’t have imagined a couple of decades ago.

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Why your employee experience matters as much as your guest experience

Spa Executive

In a 2016 global survey of 281 senior executives, researchers at MIT found that companies that create a great EX outperform their competitors on innovation, customer satisfaction, and profitability. Companies with great EX were found to be more innovative and profitable and to have higher levels of customer satisfaction.