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2025 travel & wellness trends according to the experts

Spa Executive

We asked global wellness and hospitality experts this question: What trends do you see emerging in wellness and travel for 2025, and how can hotels and spas prepare and adapt? The landscape of travel, spa, and wellness is always transforming with technological advancements, changing consumer preferences, and shifting global paradigms.

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Banyan Group & Paul Hawco on wellness philosophy & evolving preferences in luxury travel 

Spa Executive

Paul Hawco is a globally recognized leader in the wellness and hospitality industry, currently serving as Executive Global Director of Integrated Wellbeing at Banyan Group. Paul Hawco (PH): I have been in hospitality for three decades and it has been my entire career. What role does technology play in your guest experience?

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9 things your human employees can do that technology can’t

Spa Executive

We all know that technology is rapidly transforming the hospitality industry and this is an incredibly beneficial development. While technology can make life easier, it’s the warmth of a friendly smile, the comfort of a kind word, and the intuitive understanding of a guest’s needs that create truly memorable experiences.

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Patina Osaka’s Ellen Franke on the hotel’s unique wellness offerings & 2025 trends

Spa Executive

Ellen Franke brings a wealth of global experience and a deep commitment to transformative hospitality to her role as General Manager of Patina Osaka. A leadership style dedicated to fostering teamwork and excellence ensures that Patina Osaka will be both a vibrant urban retreat and a shining example of modern luxury hospitality.

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Why your employee experience matters as much as your guest experience

Spa Executive

As much as we like to focus on customer experience and guest experience, employee experience is an equally important element of success in hospitality. It includes every interaction and experience an employee has in the workplace, whether with colleagues, work environment, workplace technology.

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Get creative with employee retention in hospitality & wellness

Spa Executive

Some innovative solutions for employee retention in hospitality. And yet, the hospitality industry just can’t seem to solve this pesky staffing problem. Why does employee attrition in hospitality remain high? Recruitment and retention costs time and money, things nobody can afford to waste. The good news is that it is improving.

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How people really feel about the AI customer experience

Spa Executive

As the luxury hospitality industry integrates more artificial intelligence (AI) into its operations the need to balance technological innovation with the human touch is becoming increasingly important. How people really feel about the AI customer experience. By now we all know that AI technology is pretty amazing.