American Esthetician Organization

OCTOBER 11, 2023

There are so many aspects of the beauty industry that require successful marketing in order for brands to thrive. In this comprehensive guide, we’ll provide strategies and tactics on how to put together an effective marketing plan tailored specifically for the beauty industry. Are you looking for ways to grow your beauty business?

Marketing 88

Marketing Social Media Branding Sales 88

The Beauty Brains

MAY 22, 2020

More evidence that cosmetic products in the US are not less safe than those in the EU and that cosmetic products are safe to use. Question 3 – Audio – Cyndi – Totally enamored by the chemistry behind our cosmetic products. Pro makeup artist, 53 years young. I don’t have a degree.

Cosmetic Products 40

Cosmetic Products Social Media Safety Marketing 40

The Beauty Brains

APRIL 11, 2019

Beauty Science News Here’s a story that was published in Elle about dangerous cosmetics. Fear based news stories are preferred for news organization and stories about cosmetic products are included. To sum up the article basically while there can be animal derived ingredients in cosmetic products, mostly there aren’t.

Salon 52

Salon Ingredients Social Media Cosmetic Products 52

The Beauty Brains

APRIL 30, 2019

I have never heard of fish scales in makeup! If fish scales and more importantly, shellfish, are indeed used cosmetics, would someone with a shellfish allergy have a reaction? Indeed fish scales are used in some makeup products. In makeup, it provides a shimmering effect in eye shadow and nail polish.

Ingredients 52

Ingredients Makeup Social Media Sun Protection 52

The Beauty Brains

MAY 29, 2020

If you’re going outside, wear sunscreen. -they don’t like how it feels -they think it causes acne -they don’t like the white cast it leaves on the skin -they don’t want to mess up their makeup and -they don’t think they need it because they aren’t going to be in the sun too long. Or, is this more fear-based marketing?”

Extractions 40

Extractions Medical Grade Skincare Vitamin C Marketing 40

The Beauty Brains

DECEMBER 24, 2019

On today’s episode we’re going to be answering your beauty questions about Quality of ingredients versus price of the product? What it’s like to work in the cosmetics industry Do you have to wait after applying Vitamin C? Beauty Science News stories Is your old makeup is contaminated? But this is not true.

Ingredients 40

Ingredients Vitamin C Cosmetic Products Irritation 40

The Beauty Brains

JUNE 13, 2016

Edible ingredients are a common source of inspiration for cosmetic products and it usually takes a few years for ingredient to “catch on” in the food industry before they become popular in personal care. How does semi permanent eyebrow makeup work? She asked about things like Kale, Spirulina, and Chia seeds.

Extractions 52

Extractions Vitamin C Ingredients Permanent Makeup 52