American Esthetician Organization

OCTOBER 20, 2023

Are you a cosmetology entrepreneur looking for the best salon marketing tools to grow your business? We’ll share 23 powerful paid and free tools that every cosmetologist needs in their arsenal plus seven hidden treasures for maximum results. Read on to discover more marketing tools! Let’s get started!

Tools 88

Tools Marketing Social Media Customer Service 88

My Salon Suite

DECEMBER 19, 2023

While the festive period can bring a surge of clients through your doors, maintaining a steady flow throughout the year requires strategic planning and client retention efforts. Consider incorporating services like deep conditioning treatments, color touch-ups, or styling sessions.

Social Media 98

Social Media Client Retention Client Communication Salon 98

American Esthetician Organization

OCTOBER 25, 2023

Whatever method you choose it’s important that you focus on creating an engaging message that stands out from your competition not just through attractive visuals but also relevant language so as convey the full benefits associated with medical spa treatments in an accurate manner.

Marketing 88

Marketing Medical Social Media Customer Service 88

Lydia Sarfati

AUGUST 16, 2023

When it comes to spa services, the service is the product as well as the actual treatments used, and this must be executed perfectly with the highest attention to detail. However, your client’s perception of your services and your product begins before they even get in the facial chair in the way you have visually branded your business.

Branding 98

Branding Social Media Salon Facials 98

Style Seat - Client Relationships

MARCH 5, 2021

Encourage your clients to indulge in a birthday treat by giving them a percentage off or free service on their special day. Weekly Specials : Whether its Manicure Monday or Facial Friday, weekday specials are the perfect way to fill your treatment room and build weekly client retention.

Esthetician 52

Esthetician Client Retention Portfolios Facials 52

Style Seat - Client Relationships

MARCH 5, 2021

Encourage your clients to indulge in a birthday treat by giving them a percentage off or free service on their special day. Weekly Specials : Whether it’s Manicure Monday or Facial Friday, weekday specials are the perfect way to fill your treatment room and build weekly client retention.

Esthetician 52

Esthetician Client Retention Portfolios Facials 52

Lipgloss and Aftershave

FEBRUARY 3, 2025

Protocol Development Designing effective treatment protocols demands attention to detail and a methodical mindset. February 2025 L+A Report Medi-Beauty Trends for 2025 Beauty trends for your practice from laser treatments to tinted primers! Your right brain ensures every detail contributes to an exceptional client experience.

Medical 52

Medical Skincare Branding Client Retention 52