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2025 SALON TODAY 200: Environmental Sustainability and Client Retention and Referral

Salon Today

It's Day 1 of our 2025 SALON TODAY 200 announcements and we're cheering for the salons who excel at innovative strategies to attract new guests and retain existing ones, and for the salons who green their business practices to benefit the Earth, including Head Case Hair Studio in Keller, Texas.

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2024 SALON TODAY 200: Client Retention and Referral

Salon Today

In Day 2 of the 2024 SALON TODAY 200, we celebrate the honorees in the category of Client Retention and Referral, including Rachel and Jason Gribbin, owners of Define Hair & Skin in Ellicott City, Maryland.

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From Student to New Spa Owner: Our Top 6 Tips

Atelier Esthetique Institute of Esthetics

We also offer a wide array of advanced courses, including salon and spa management. Client Retention and Word of Mouth Awareness If you’ve followed the above steps, then you’re in great shape to start a business. This is what client retention is all about. Do you think you’re the best at dermaplaning?

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5 Tips to Keep Your Chair Filled After The Holiday Season

My Salon Suite

As an independent hairstylist running your own salon suite, the hustle doesn’t end when the holiday season winds down. While the festive period can bring a surge of clients through your doors, maintaining a steady flow throughout the year requires strategic planning and client retention efforts.

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Top 5 Reasons Every Esthetician Needs LYCON Wax in Their Toolkit

American Esthetician Organization

A comfortable waxing experience not only encourages repeat visits but also inspires clients to try additional services, driving growth and revenue for your business. Spas and salons that adopt LYCON report a 20% increase in sales within the first month , thanks to the brand’s ability to attract new clients and encourage repeat business.

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A Comprehensive Marketing Guide For Salons To Get More Customers

American Esthetician Organization

Are you a salon owner looking for strategies to get more customers? of salons are now able to stay open due to COVID-19’s impact on the industry. If you’re one of them, here’s an article that will help drive up your salon business and increase customer engagement!

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Turning Appointments Into Relationships

Salon Today

The Official 2023 Salon Industry Client Retention Report