Style Seat - Marketing Tips

MARCH 21, 2023

Attracting and retaining clients is one of the most difficult things about being a salon owner. Rather than fret over an expensive marketing plan, you can use these effective salon marketing ideas to enhance your existing practices, grow your customer base , and encourage client loyalty.

Marketing 52

Marketing Salon Social Media Branding 52

Style Seat - Business Growth

JULY 22, 2024

Growing a successful hair salon business involves more than just excellent styling skills—it requires smart, targeted strategies to attract new clients and keep them coming back. Building strong relationships with your clients is at the heart of a thriving salon.

Salon 40

Salon Social Media Client Retention Marketing 40

Style Seat - Marketing Tips

APRIL 3, 2024

Salon owners today are artists in their own right, not just in the styles they create but also in how they paint their business across the digital canvas. In this digital age, the right set of salon marketing tools can be the palette with which they color their success story. Are you facing salon marketing challenges as a salon owners?

Tools 40

Tools Marketing Salon Social Media 40

American Esthetician Organization

NOVEMBER 26, 2024

A comfortable waxing experience not only encourages repeat visits but also inspires clients to try additional services, driving growth and revenue for your business. Spas and salons that adopt LYCON report a 20% increase in sales within the first month , thanks to the brand’s ability to attract new clients and encourage repeat business.

Waxing 68

Waxing Esthetician Hair Removal Innovations 68

Lydia Sarfati

AUGUST 16, 2023

However, your client’s perception of your services and your product begins before they even get in the facial chair in the way you have visually branded your business. While this is beyond visual branding of logo, its sensorial impact influences the visual branding of your salon if it is incongruent with your total message.

Branding 98

Branding Social Media Salon Facials 98

The Studio Academy of Beauty

SEPTEMBER 26, 2023

When you think of a career in the beauty industry, the first image that often comes to mind is that of a hairstylist working in a salon. Being a salon owner gives you the creative freedom to shape your business according to your unique vision and values. To learn more about our hairstylist program , contact us today!

Customer Service 52

Customer Service Client Retention Salon Entrepreneurship 52

Style Seat - Client Relationships

MARCH 5, 2021

Encourage your clients to indulge in a birthday treat by giving them a percentage off or free service on their special day. Weekly Specials : Whether it’s Manicure Monday or Facial Friday, weekday specials are the perfect way to fill your treatment room and build weekly client retention.

Esthetician 52

Esthetician Client Retention Portfolios Facials 52

American Esthetician Organization

OCTOBER 25, 2023

Furthermore, offering loyalty programs or special offers encourage customers to come back again-year after year -which enhances client retention rates significantly. It also involves developing a user friendly website with useful information and easy navigation for customers.

Marketing 88

Marketing Medical Social Media Customer Service 88

Maxine Drake

SEPTEMBER 8, 2022

Quickbooks has evolved to help service providers like spas and salons simplify their cash drawer and make tax time easier. Email Marketing Email Marketing software like Active Campaign or ConvertKit helps you stay in touch with your potential clients, and current client lists.

Social Media 52

Social Media Marketing Management Client Retention 52

Maxine Drake

OCTOBER 2, 2023

The elite spas and VIP salons, the ones setting trends and raising bars, all have a coach steering their path to success. You’ve learned the skills to make clients look and feel their best, but there’s often a gap that many face after leaving esthetics school: the business side of things.

Esthetician 52

Esthetician Social Media Esthetics Marketing 52