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Top 5 Reasons Every Esthetician Needs LYCON Wax in Their Toolkit

American Esthetician Organization

Spas and salons that adopt LYCON report a 20% increase in sales within the first month , thanks to the brand’s ability to attract new clients and encourage repeat business. A client who initially comes in for eyebrow waxing may feel confident enough to add underarms, legs, or a bikini wax to their appointment.

Waxing 68
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How to Boost Your Esthetics Sales Revenue  in 2025

Lipgloss and Aftershave

Esthetics sales revenue growth plan from an industry expert, Mary Nielsen. If you are looking to really grow your esthetics sales revenue in 2025, here are some practical, tried-and-true examples to inspire you: February 2025 L+A Report Medi-Beauty Trends for 2025 Beauty trends for your practice from laser treatments to tinted primers!

Sales 52
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A Comprehensive Marketing Guide For Salons To Get More Customers

American Esthetician Organization

Social media platforms such as Instagram and Facebook allow salons to showcase their services and can easily attract potential customers interested in what they offer. helps in prospect engagement, customer retention and revenue enhancement.

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Best Marketing Tools To Use A Cosmetologist

American Esthetician Organization

Post Planner streamlines social media management by providing strategies for reaching target audiences on relevant channels such as Twitter, Instagram or Facebook. Client Retention Tools Keep existing clients coming back with useful solutions such as Zolmi Salon Software and GetResponse.

Tools 88
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Effective Medical Spa Marketing Ideas To Get More Clients

American Esthetician Organization

Digital strategies such as social media marketing, website optimization via SEO techniques, content creation and email campaigns can help increase reach and visibility online. Social Media Marketing Medical spas today rely heavily on social media not just to reach their target audience but broaden it reach as well.

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Visual Branding to Build Your Business

Lydia Sarfati

Once the logo is finalized, you can build the rest of your visual branding, from interior design to website design, social media presence and communications. The visuals on your website need to be mirrored in all your social media as well. In addition, designate a link to solicit reviews, comments and feedback.

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51 Salon Marketing Ideas To Give You a Competitive Edge in 2023

Style Seat - Marketing Tips

Rather than fret over an expensive marketing plan, you can use these effective salon marketing ideas to enhance your existing practices, grow your customer base , and encourage client loyalty. Enhance your online presence When potential clients are looking for a new salon, you want yours to be easy to find.