American Esthetician Organization

OCTOBER 20, 2023

Are you a cosmetology entrepreneur looking for the best salon marketing tools to grow your business? When done right, marketing can help boost revenue and give customers an unforgettable experience. Investing in tools that make it easy to acquire, engage, and retain customers is essential for lasting success.

Tools 88

Tools Marketing Social Media Customer Service 88

American Esthetician Organization

OCTOBER 9, 2023

In this blog post, we’ll let you in on all the secrets of a successful salon marketing plan — from ways to enhance online booking experience and use email marketing tactics to Salon advertising techniques and unique service ideas. helps in prospect engagement, customer retention and revenue enhancement.

Marketing 88

Marketing Social Media Salon Sales 88

American Esthetician Organization

OCTOBER 25, 2023

Studies indicate that leveraging effective marketing strategies can help improve the reach and visibility of a medspa. Key Takeaways Traditional medspa marketing ideas include advertising, targeting specific demographic groups, and using referrals to build credibility.

Marketing 88

Marketing Medical Social Media Customer Service 88

My Salon Suite

DECEMBER 19, 2023

While the festive period can bring a surge of clients through your doors, maintaining a steady flow throughout the year requires strategic planning and client retention efforts. Loyalty Programs and Referral Incentives: Implementing a loyalty program can be a game-changer for client retention.

Social Media 96

Social Media Client Retention Client Communication Salon 96

Maxine Drake

SEPTEMBER 8, 2022

There are many different types of software available – some tailored for the beauty industry – such as online booking software , POS software, and marketing software. These tools can help business owners like yourself manage client appointments, track sales and marketing efforts, and more.

Social Media 52

Social Media Marketing Management Client Retention 52

New Age Spa Institute

DECEMBER 12, 2023

Protecting Business Reputation In an industry where reputation is everything , falling victim to a scam can damage the trust and confidence that clients and partners place in your business. Awareness and preventive measures against scams help maintain the credibility and reliability that is essential for client retention and business growth.

Ethics 40

Ethics Esthetics Legal Education 40

Maxine Drake

OCTOBER 2, 2023

It’s one thing to know how to rejuvenate skin or recommend the perfect product; it’s another to manage finances, market your services, and grow a loyal clientele. With the right guidance and tools, you can transform your passion into a thriving (and profitable!) Remember, every successful esthetician started somewhere.

Esthetician 52

Esthetician Social Media Esthetics Marketing 52