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A Comprehensive Marketing Guide For Salons To Get More Customers

American Esthetician Organization

In this blog post, we’ll let you in on all the secrets of a successful salon marketing plan — from ways to enhance online booking experience and use email marketing tactics to Salon advertising techniques and unique service ideas. helps in prospect engagement, customer retention and revenue enhancement.

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Effective Medical Spa Marketing Ideas To Get More Clients

American Esthetician Organization

Studies indicate that leveraging effective marketing strategies can help improve the reach and visibility of a medspa. Key Takeaways Traditional medspa marketing ideas include advertising, targeting specific demographic groups, and using referrals to build credibility.

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Software to Grow Your Beauty Business Online

Maxine Drake

There are many different types of software available – some tailored for the beauty industry – such as online booking software , POS software, and marketing software. These tools can help business owners like yourself manage client appointments, track sales and marketing efforts, and more.

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11 Reasons Why Beauty Professionals Should Embrace the Practice of Kobido Massage Japan’s Legacy of Holistic Beauty

New Age Spa Institute

Unique Selling Proposition : In a saturated beauty market, offering Kobido can set a professional apart, creating a niche and attracting clientele who value traditional and holistic treatments. Kickstart your holiday sales by introducing a new facial massage service. Kobido Massage Level 1 (4-day Workshop): Click here for more info.

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Best Marketing Tools To Use A Cosmetologist

American Esthetician Organization

Are you a cosmetology entrepreneur looking for the best salon marketing tools to grow your business? When done right, marketing can help boost revenue and give customers an unforgettable experience. Client Retention Tools Keep existing clients coming back with useful solutions such as Zolmi Salon Software and GetResponse.

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Visual Branding to Build Your Business

Lydia Sarfati

Here, we’ll look at what visual branding is, its’ marketing implications and how it impacts your clients. We’ll also look beyond the marketing into how you holistically visually brand your services in the spa and treatment room. You may be surprised! Image Is Everything!