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Putting Your Best Face Forward 

Lydia Sarfati

In the 70s, the prevailing sentiment was, “Nobody cares about skincare—everyone cares about makeup and hair.” Consider Client Retention You want your client to leave feeling that true WOW factor every time. Then came the late 70s, when nails took the spotlight, followed by the hair color craze.

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Unique Careers You Can Have As A Hair Stylist

The Studio Academy of Beauty

They collaborate with photographers, designers, and makeup artists to create visually stunning and avant-garde hair looks that push the boundaries of hairstyling. Editorial stylists work on fashion shoots, magazine spreads, and runway shows.

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Visual Branding to Build Your Business

Lydia Sarfati

With black packaging, the Repêchage Vita Cura® CelluSea Body Care Collection and the Repêchage Perfect Skin Mineral Makeup Collection help the consumer know that these products are formulated for the highest level of luxury and efficacy. Not only does it help with client retention, but it also provides essential exposure in a crowded field.

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Safeguarding Your Beauty Business: A Guide to Scam Prevention

New Age Spa Institute

Protecting Business Reputation In an industry where reputation is everything , falling victim to a scam can damage the trust and confidence that clients and partners place in your business. Awareness and preventive measures against scams help maintain the credibility and reliability that is essential for client retention and business growth.

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