Remove Client Retention Remove Esthetician Remove Social Media
article thumbnail

From Student to New Spa Owner: Our Top 6 Tips

Atelier Esthetique Institute of Esthetics

One of the greatest aspects of working as an esthetician is the ability to build your own client base and create your own treatment plans, and many estheticians often make their own independent companies after some time. You have to ask yourself some questions: Who is your target client? Why should they go to you?

article thumbnail

Best Marketing Tools To Use A Cosmetologist

American Esthetician Organization

Post Planner streamlines social media management by providing strategies for reaching target audiences on relevant channels such as Twitter, Instagram or Facebook. Client Retention Tools Keep existing clients coming back with useful solutions such as Zolmi Salon Software and GetResponse.

Tools 88
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

A Comprehensive Marketing Guide For Salons To Get More Customers

American Esthetician Organization

Social media platforms such as Instagram and Facebook allow salons to showcase their services and can easily attract potential customers interested in what they offer. helps in prospect engagement, customer retention and revenue enhancement.

article thumbnail

The Indispensable Role of an Esthetician Coach: Navigating the Complexities as a Spa Business Owner

Maxine Drake

They have a trick up their sleeve – an esthetician coach. And why is it the game-changer for so many successful estheticians? The Solo Esthetician’s Journey Stepping into the world of esthetics as a solo entrepreneur is no small feat. Mastering the Business Side of Esthetics Being an esthetician is an art and a science.

article thumbnail

Effective Medical Spa Marketing Ideas To Get More Clients

American Esthetician Organization

Digital strategies such as social media marketing, website optimization via SEO techniques, content creation and email campaigns can help increase reach and visibility online. Social Media Marketing Medical spas today rely heavily on social media not just to reach their target audience but broaden it reach as well.

article thumbnail

Putting Your Best Face Forward 

Lydia Sarfati

But let’s be clear: While social media trends and the younger generation’s interest in skincare are exciting, it’s important to remember that skincare is not just a passing trend—it’s a timeless, essential practice. Good Service Never Goes Out of Style As an esthetician who came to the U.S.

article thumbnail

Visual Branding to Build Your Business

Lydia Sarfati

Once the logo is finalized, you can build the rest of your visual branding, from interior design to website design, social media presence and communications. You will not be able to enhance the spa experience for your clients until you have walked in their shoes. They also may be helpful in building your initial website.