Remove Client Retention Remove Esthetician Remove Social Media
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From Student to New Spa Owner: Our Top 6 Tips

Atelier Esthetique Institute of Esthetics

One of the greatest aspects of working as an esthetician is the ability to build your own client base and create your own treatment plans, and many estheticians often make their own independent companies after some time. You have to ask yourself some questions: Who is your target client? Why should they go to you?

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A Comprehensive Marketing Guide For Salons To Get More Customers

American Esthetician Organization

Social media platforms such as Instagram and Facebook allow salons to showcase their services and can easily attract potential customers interested in what they offer. helps in prospect engagement, customer retention and revenue enhancement.

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The Indispensable Role of an Esthetician Coach: Navigating the Complexities as a Spa Business Owner

Maxine Drake

They have a trick up their sleeve – an esthetician coach. And why is it the game-changer for so many successful estheticians? The Solo Esthetician’s Journey Stepping into the world of esthetics as a solo entrepreneur is no small feat. Mastering the Business Side of Esthetics Being an esthetician is an art and a science.

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Putting Your Best Face Forward 

Lydia Sarfati

But let’s be clear: While social media trends and the younger generation’s interest in skincare are exciting, it’s important to remember that skincare is not just a passing trend—it’s a timeless, essential practice. Good Service Never Goes Out of Style As an esthetician who came to the U.S.

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Effective Medical Spa Marketing Ideas To Get More Clients

American Esthetician Organization

Digital strategies such as social media marketing, website optimization via SEO techniques, content creation and email campaigns can help increase reach and visibility online. Social Media Marketing Medical spas today rely heavily on social media not just to reach their target audience but broaden it reach as well.

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Visual Branding to Build Your Business

Lydia Sarfati

Once the logo is finalized, you can build the rest of your visual branding, from interior design to website design, social media presence and communications. You will not be able to enhance the spa experience for your clients until you have walked in their shoes. They also may be helpful in building your initial website.

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Software to Grow Your Beauty Business Online

Maxine Drake

If you’re looking for help with social media to engage your client base and attract new potential clients, there are apps that allow you to schedule posts in advance and track who is talking about your spa on social media. You can also increase client retention with personalized suggestions!