American Esthetician Organization

SEPTEMBER 29, 2023

Discover strategies admired brands are using, the different marketing channels available, as well as the opportunities and trends for future success within this booming industry. It’s time to explore how trendsetting businesses are utilizing effective health and wellness branding and promotion tactics.

Marketing 88

Marketing Branding Social Media Technology 88

American Esthetician Organization

NOVEMBER 26, 2024

Revolutionary Technology for Client Comfort For many clients, waxing can be a daunting experience due to discomfort or even pain. LYCON’s revolutionary technology addresses these concerns, transforming waxing into a pleasant and virtually painless process. The result? Your clients—and your bottom line—will thank you.

Waxing 68

Waxing Esthetician Hair Removal Innovations 68

Spa Executive

DECEMBER 10, 2024

Patina Hotels & Resorts is a modern luxury lifestyle brand from the award-winning Capella Hotel Group designed for travelers seeking seamless transitions between work, play, and wellbeing. The brand emphasizes sustainability, meaningful connections and transformative experiences.

Sustainability 52

Sustainability Hospital Innovations Management 52

Lipgloss and Aftershave

MAY 12, 2024

All of which is evidenced by the brand’s commitment to sustainability; use of organic, chemical-free ingredients ; proprietary delivery system , cutting-edge ingredient technology , and its elevated approach to experiential treatments for skin and body. Imagine a PhD in BioChemistry in a Christian Dior suit.

Vitamin C 52

Vitamin C Collagen Technology Skincare Routine 52

American Esthetician Organization

AUGUST 30, 2023

High-End Salons and Their Real Estate Choices High-end salons often strategically select their locations to align with their brand identity and target clientele. Moreover, beauty chains often invest in their property infrastructure to showcase their brand identity.

Esthetics 88

Esthetics Salon Branding Skincare 88

American Esthetician Organization

AUGUST 30, 2023

High-End Salons and Their Real Estate Choices High-end salons often strategically select their locations to align with their brand identity and target clientele. Moreover, beauty chains often invest in their property infrastructure to showcase their brand identity.

Esthetics 88

Esthetics Salon Branding Skincare 88

Spa Executive

JANUARY 16, 2024

Jumeirah’s new Vice President of Wellbeing, Niamh O’Connell, answers our questions about her new role, the wellness industry, and embracing technology. The Group recently created the brand new role to solidify a renewed focus on wellness. Jumeirah Hotels and Resorts is renowned for prestigious and captivating properties.

Hospital 52

Hospital Technology Branding Portfolios 52

Lipgloss and Aftershave

AUGUST 13, 2024

Why Spa Cascada Choose Nelly De Vuyst As any spa owner knows, selecting a brand of skin care that is used in nearly 70% of the treatments performed in a facility is a very important decision. I had always loved Nelly De Vuyst, their formulas, philosophy, and commitment to sustainability.

Facials 98

Facials Injections Esthetician Collagen 98

Spa Executive

JULY 26, 2023

We spoke with Antoine Lamarche, new CEO of Yon-Ka Paris, about his new role and exciting plans for the brand. Yon-Ka Paris is a renowned global skincare brand distinguished by its deep-rooted French heritage, use of natural ingredients, professional expertise, holistic approach, personalized solutions, and luxurious indulgence.

Skincare 52

Skincare Aromatherapy Branding Sustainability 52

Lipgloss and Aftershave

OCTOBER 9, 2024

Red Macroalgae from Brittany This ingredient is sourced through Blue Technology in Ile Grande (French Brittany), where the algae are extracted in a respectful manner. The sustainable ingredient is derived from the Gigartina stellata algae, known as Red Macroalgae, and possesses all the unique properties of this marine species. “The

Innovations 52

Innovations Extractions Ingredients Technology 52

Lipgloss and Aftershave

JUNE 5, 2024

Las Vegas IECSC attendees can enter to win a trip to meet Nelly De Vuyst Brand Ambassador, Princess Isabella Orsini by attending one ofNelly De Vuyst’s eight classes in room #W213 6/22 Nelly De Vuyst Product Raffle Nelly De Vuyst will draw 2 lucky winners at 4:00 PM PST on Saturday, June 22nd!

Rosacea 52

Rosacea Sales Sustainability Collagen 52

New Age Spa Institute

AUGUST 1, 2024

The event is renowned for showcasing cutting-edge technologies, product innovations, and new trends in manufacturing, packaging, and distribution. Our team engaged in various classes and seminars that focused on the latest in beauty, from sustainable practices to the newest hero ingredients and technological advancements.

Esthetics 52

Esthetics Education Innovations Marketing 52

Spa Executive

JUNE 19, 2024

Maritsa Victorian of Remington Hospitality talks technology in guest experience & fostering excellence within her team. Managing an extensive portfolio of more than 120 hotels, including 26 major brands and 19 boutique properties, Remington has positioned itself as a leader in the hospitality industry.

Hospital 52

Hospital Technology Sustainability Management 52

New Age Spa Institute

OCTOBER 31, 2024

At NASI, we’re all about blending quality education with economic insight, empowering estheticians to build successful, sustainable careers. A highlight of the event was the newest technology in carboxy therapy, a cutting-edge skin rejuvenation treatment.

Esthetics 52

Esthetics Education Continuing Education Continuous Education 52

California Skincare Supply

NOVEMBER 11, 2021

How to Choose the Right Brands for Your Beauty Business and Your Clients For the beauty professional, perhaps one of the most exciting but also intimidating aspects of building your business is choosing which products to use and retail to your clients. Most of these brands have retail products for you to use at home as well!

Branding 52

Branding Skincare Ingredients Sensitive Skin 52

Spa Executive

JULY 17, 2023

talks about creating the perfect signature scent for your brand. We’re talking about scent marketing for your spa and hotel, and about how multisensory experiences can increase sales and elevate brand awareness and consumer connection. She is also co-founder of ScentInvent Technologies LLC., That’s the limbic system.

Branding 52

Branding Marketing Sales Med Spa 52

Lipgloss and Aftershave

MAY 5, 2024

Biomimetic skincare technology is a tool used by a medical + spa skin care brand that L+A found at the IECSC in New York this past Spring. The brand’s focus is barrier support and one key tactic they use is biometric technology. Anna Lotan PRO is backed by extensive proprietary research in science and technology.

Skincare 52

Skincare Vitamin C Exfoliation Hydration 52

Aesthetic Advancements Institute (AAI)

DECEMBER 13, 2023

While the temptation to offer deep discounts is high, this strategy can often lead to undervaluing services and diminishing brand perception. This misalignment can have a lasting and adverse impact on both the overall perception of your brand and its long-term profitability. An example of this is Sephora.

Marketing 36

Marketing Branding Technology Sales 36

New Age Spa Institute

MAY 10, 2023

Our beauty school consistently stands out as one of the best education training centers for skin care continuing education hours, online continuing education classes like skin care webinars, and license programs like esthetics, nail technology, and massage therapy. Designed BY estheticians, FOR estheticians.

Esthetics 52

Esthetics Webinar Continuing Education Continuous Education 52

The Beauty Brains

JANUARY 8, 2020

Are cosmetician brands really better? What are some trends you see in new technology for beauty products? The story behind how this brand came about is incredibly touching but could it really be recommended to those not in surgery? Question 6 What is your opinion on cosmetician brands as opposed to the big beauty brands?

Vitamin C 40

Vitamin C Branding Social Media Ingredients 40

California Skincare Supply

JANUARY 24, 2023

However, because there is little in the way of regulation around using terms like “natural,” “clean,” or “organic” to describe a product, many over-the-counter brands have co-opted these terms loosely, while not necessarily upholding any sort of universal standard for formulation.

Skincare 52

Skincare Esthetician Ingredients Branding 52

California Skincare Supply

MAY 29, 2022

Julie, what is so special about microcurrent technology as it relates to beauty? The technology behind them is a low-level electrical current that is almost similar to what we have in our bodies. We carry Julie Lindh’s microcurrent devices, as well as other skincare tools and over 40 of the best name brands in skincare!

Facials 52

Facials Skincare Skincare Routine Facial Treatments 52

The Beauty Brains

FEBRUARY 18, 2020

LA trip chat – Eco well sustainable beauty panel Beauty Science News #1 Is Deva curl making people’s hair fall out? A few brands using goats milk tout it is high in lactic acid, which is an alpha hydroxy acid that aids in exfoliation of skin. What is goat’s milk doing in soaps and more? Is Bakuchiol safe during pregnancy?

Retinol 52

Retinol Ingredients Extractions Safety 52

Aesthetics Advisor

JANUARY 28, 2024

This is my first purchase of the Solaray brand and will be reordered because of the fact that it is a citrate and the right ratio. Nature's plant-based calcium, sustainably harvested. Whole Food with Vitamin K2 & D3, Magnesium, Zinc, Boron, Mineral Complex - Sourced Sustainably from Red Algae. - Ratings : 4.7 Ratings : 4.7

Vitamin C 36

Vitamin C Sustainability Ingredients Diet 36

Aesthetics Advisor

JANUARY 27, 2024

FULLY BIOAVAILABLE VEGETABLE SOFTGELS | Using cutting edge technology, Smarter Nutrition Vitamin D3 is encapsulated in clinically proven and patented vegetarian softgels, free from chemical coatings, fillers, and synthetic binders. Nature's plant-based calcium, sustainably harvested. Ratings : 4.7

Vitamin C 36

Vitamin C Sustainability Ingredients Diet 36

The Beauty Brains

DECEMBER 3, 2018

Of course, I should add that stem cells are a promising technology for the future. In fact, some of the biggest natural brands are made by big companies, but people don’t really know that. We’ll have to do a show sometime looking the big companies and the “independent brands” they produce.

Anti-Aging Treatment 40

Anti-Aging Treatment Ingredients Marketing Safety 40

New Age Spa Institute

JANUARY 4, 2024

They went above and beyond to ensure that our curriculum remained top-notch, integrating the latest industry trends and technologies. Together, we are able to provide our students with unparalleled access to cutting-edge technologies and high-quality products. Thank You, Supportive Beauty Professionals!

Esthetics 40

Esthetics Continuing Education Continuous Education Education 40

Maxine Drake

OCTOBER 2, 2023

As a solo esthetician, you wear many hats – from being the face of your brand to managing the nitty-gritty of daily operations. Crafting a compelling marketing campaign requires understanding your target audience, knowing the latest social media trends, staying on top of technology, and creating content that resonates.

Esthetician 52

Esthetician Social Media Esthetics Marketing 52

The Beauty Brains

OCTOBER 10, 2016

Also, testing is expensive and there’s not a lot of benefit unless your positioning is natural so most brands don’t do additional testing. Examples of biodegradable products You do tend to see this claim more from brands positioned as natural and organic. Method Then there’s the brand Method that seems to provide the most information.

Extractions 52

Extractions Scarring Ingredients Branding 52

The Eco Well Blog

MARCH 7, 2022

The Sustainable Beauty E-Summit happened over on our Discord on March 6th, 2022. Introduction by Jen Novakovich Presentation 1: Sustainability in Packaging by packaging technologist, Dan Coppins. Scouting the latest trends and products over the world with sustainability in mind. This blog is a replay of the whole e-summit!

Sustainability 52

Sustainability Innovations Pharmaceutical Safety 52

The Eco Well Blog

SEPTEMBER 24, 2023

Through her science education work, Michelle has partnered with many brands on campaigns, including L’Oreal and P&G, and delivered an invited talk at the APAC Trusted Media Summit. published research on a range of hair & scalp topics, and co-founded a new brand focused on improving scalp condition to improve hair retention.

Technology 98

Technology Education Branding Innovations 98

American Esthetician Organization

AUGUST 23, 2023

Social media influencers and beauty enthusiasts often share their sheet mask selfies, encouraging others to try out different brands and formulations. How Social Media Has Changed the Skincare Industry Skincare brands have recognized the immense power of social media and adapted their marketing strategies accordingly.

Social Media 88

Social Media Skincare Skincare Routine Skincare Brands 88

The Eco Well Blog

MAY 8, 2023

Through her science education work, Michelle has worked with a range of brands on campaigns, including Proctor & Gamble and Johnson & Johnson. He’s held key R&D, regulatory, quality, product safety, clinical & scientific affairs positions at Ciba, Dial, Henkel, ITG Brands, Newell Rubbermaid.

Legal 52

Legal Technology Sun Protection Branding 52

The Eco Well Blog

SEPTEMBER 18, 2022

So far we’ve hosted a sustainability conference in March, as well as a collab conference with Michelle @labmuffinbeautyscience on sunscreen in May. The company has a service-oriented approach to support brands in launching safe and compliant products on the markets. The “Safe” Beauty E-Summit is part of our greater e-conference series.

Branding 52

Branding Safety Management Pharmaceutical 52

The Eco Well Blog

MAY 16, 2022

So far we’ve hosted a sustainability conference in March. Through her science education work, Michelle has worked with a range of brands on campaigns, including Proctor & Gamble and Johnson & Johnson. His current focus is on Sun care, Color cosmetics and Sustainable innovation. in both Skin Care and Hair Care.

Legal 52

Legal Pharmaceutical Sun Protection Technology 52