Salon Today

APRIL 12, 2024

If you're implementing new environmental sustainability efforts during Earth Month and beyond, make sure to share the developments with your clients. Research has shown both new customers and stylists are attracted to brands that stand with Mother Nature.

Sustainability 98

Sustainability Branding 98

American Esthetician Organization

SEPTEMBER 6, 2023

When applied to skincare, artistic esthetics involve incorporating these elements into product packaging, branding, and formulation. Skincare brands have recognized the power of art to evoke emotions and create a connection with their customers. They have embraced the idea that skincare is not just a routine but a sensory experience.

Esthetics 167

Esthetics Skincare Skincare Brands Branding 167

American Esthetician Organization

SEPTEMBER 2, 2023

With this knowledge in mind, skincare brands and manufacturers have started to borrow key ingredients and trends from the food industry to create innovative products that cater to our desire for healthy, radiant skin. Furthermore, Nestlé’s commitment to sustainability is reflected in their skincare line.

Skincare 88

Skincare Skincare Brands Sustainability Vitamin C 88

American Esthetician Organization

SEPTEMBER 13, 2023

Brands have recognized this demand and have started to cater to these preferences, offering pet skincare solutions that mirror those found in human skincare routines. The packaging and branding of these products have also taken inspiration from their human counterparts.

Marketing 164

Marketing Skincare Skincare Brands Skincare Routine 164

Lipgloss and Aftershave

APRIL 19, 2024

We are thrilled to announce an all-new brand sponsor, Nelly De Vuyst! Nelly De Vuyst is a high-end skincare brand with natural, organic, and environmentally friendly formulas. It uses carefully selected ingredients and high-quality standards to ensure unrivaled efficacy and sustainability. James in the Ritz Carlton.

Branding 98

Branding Training Ethics Skincare Brands 98

Lab Muffin Beauty Science

JUNE 2, 2023

More beauty brands are talking about sustainability, but there’s a lot of greenwashing. In the last installment we talked about the impact of producing natural ingredients and after they go into the environment, as well as organic versus conventional farming.

Sustainability 52

Sustainability Branding Ingredients 52

Lab Muffin Beauty Science

JUNE 2, 2023

Beauty brands are talking a lot more about sustainability and the environment, and it makes sense. Climate change is a huge problem, and most of us don’t want to make things worse. But beauty marketing is full of false promises and meaningless buzzwords. Well… a lot of it is.

Ingredients 52

Ingredients Sustainability Branding Marketing 52

My Salon Suite

APRIL 2, 2024

Earth Month is here and it’s the perfect time for MY SALON Suite Members to join the global movement towards sustainability. Choose Sustainable Products: Opt for beauty and wellness products made from natural, organic, and sustainably sourced ingredients.

Sustainability 40

Sustainability Salon Ethics Webinar 40

Spa Executive

JULY 26, 2023

We spoke with Antoine Lamarche, new CEO of Yon-Ka Paris, about his new role and exciting plans for the brand. Yon-Ka Paris is a renowned global skincare brand distinguished by its deep-rooted French heritage, use of natural ingredients, professional expertise, holistic approach, personalized solutions, and luxurious indulgence.

Skincare 52

Skincare Aromatherapy Branding Sustainability 52

Skin Deep Beauty

JULY 1, 2024

As you can see, the shampoo bar itself is a classic, off-white rectangular bar and is embossed with the brand name. Eco Warrior Sensitive Scalp Shampoo Bar is vegan-friendly, cruelty free and made using certified sustainable palm oil. It costs £5.50

Sustainability 52

Sustainability Irritation Branding 52

American Esthetician Organization

SEPTEMBER 29, 2023

Discover strategies admired brands are using, the different marketing channels available, as well as the opportunities and trends for future success within this booming industry. It’s time to explore how trendsetting businesses are utilizing effective health and wellness branding and promotion tactics.

Marketing 88

Marketing Social Media Branding Technology 88

Kim Gallo Esthetics

FEBRUARY 27, 2024

The rise of transparency in ingredients, cruelty-free products, and sustainable packaging reflect not just our wish to appear youthful but our desire to live conscientiously. Recognizing skincare as a journey, not a race, is crucial for maintaining sustainable and lifelong skin health. Myth #2: Natural products are always better.

Skincare 314

Skincare Esthetician Skincare Routine Chemical Peels 314

Les Nouvelles Esthetics & Spa

JANUARY 31, 2024

Consider aspects such as your product’s shelf appearance, how it will feel in the consumers hands while using it, and the sustainability of your packaging. Educating for Brand Elevation Now that you have your dream product(s) in hand, your brand is an extension of your expertise.

Social Media 78

Social Media Branding Skincare Education 78

Lipgloss and Aftershave

JUNE 5, 2024

Las Vegas IECSC attendees can enter to win a trip to meet Nelly De Vuyst Brand Ambassador, Princess Isabella Orsini by attending one ofNelly De Vuyst’s eight classes in room #W213 6/22 Nelly De Vuyst Product Raffle Nelly De Vuyst will draw 2 lucky winners at 4:00 PM PST on Saturday, June 22nd!

Rosacea 52

Rosacea Sales Sustainability Collagen 52

Spa Executive

JANUARY 16, 2024

The Group recently created the brand new role to solidify a renewed focus on wellness. During the last two decades she was based in southeast Asia, first with Hyatt International Hotels & Resorts and then with Rosewood Hotel Group – where she was responsible for the strategic development of wellness and brand experience.

Hospital 52

Hospital Technology Portfolios Branding 52

Spa Executive

DECEMBER 18, 2023

Raffles Boston Raffles Boston , the stunning new hotel and residence from legendary hospitality brand, Raffles Hotels & Resorts, opened its doors in September 2023 in the Back Bay neighborhood. The new property is the first mixed-use Raffles development in North America, marking a new era for the collection.

Branding 52

Branding Sustainability Hospital Makeup 52

Eminence Organics

OCTOBER 6, 2023

This is all made possible by our generous partner, Trees for the Future , an incredible non-profit organization that improves the livelihoods of impoverished farmers by training them in agroforestry and sustainable land use, while helping to organize the hands-on work to make our dreams a reality. I see that the Forest Garden is better.”

Sustainability 88

Sustainability Marketing Training Sales 88

New Age Spa Institute

AUGUST 1, 2024

Our team engaged in various classes and seminars that focused on the latest in beauty, from sustainable practices to the newest hero ingredients and technological advancements. Falling under the masstige category, direct-to-consumer (DTC) brands, private labels, and celebrity lines now account for 10% of total beauty sales.

Esthetics 52

Esthetics Education Innovations Marketing 52

Lipgloss and Aftershave

DECEMBER 15, 2023

Roccoco Botanicals is a brand that we’ve known for years. Then, in the fall of 2023, we learned that the brand had been given some high level recognition. We know this because we’ve been watching the brand since we met pre-pandemic. Sustained release DMAE reduces forehead lines and improves the shape and volume of the lips.

Wrinkles 52

Wrinkles Facials Sustainability Hydration 52

American Esthetician Organization

AUGUST 30, 2023

High-End Salons and Their Real Estate Choices High-end salons often strategically select their locations to align with their brand identity and target clientele. Moreover, beauty chains often invest in their property infrastructure to showcase their brand identity.

Esthetics 88

Esthetics Salon Branding Sustainability 88

American Esthetician Organization

AUGUST 30, 2023

High-End Salons and Their Real Estate Choices High-end salons often strategically select their locations to align with their brand identity and target clientele. Moreover, beauty chains often invest in their property infrastructure to showcase their brand identity.

Esthetics 88

Esthetics Salon Branding Sustainability 88

Lipgloss and Aftershave

AUGUST 13, 2024

Why Spa Cascada Choose Nelly De Vuyst As any spa owner knows, selecting a brand of skin care that is used in nearly 70% of the treatments performed in a facility is a very important decision. I had always loved Nelly De Vuyst, their formulas, philosophy, and commitment to sustainability.

Facials 98

Facials Injections Esthetician Collagen 98

The Dermatology Digest

APRIL 9, 2024

Cicaplast Lips Hydration Restore Lip Balm is formulated with Vitamin B5 (Panthenol), sustainably sourced Shea Butter, and La Roche-Posay Thermal Spring Water to restore the skin’s hydrolipidic film and helps soothe skin.

Hydration 36

Hydration Sustainability Irritation Branding 36

Cosmetify

JANUARY 15, 2024

In this comprehensive guide, we’ll explore the diverse types of baby creams available, delve into the key ingredients to seek, unravel the benefits, and cap it off with insights on launching a baby care brand. Launching a Baby Care Brand: Navigating the Path to Success 4.1 The Spectrum of Baby Creams: A Closer Look 1.1

Extractions 52

Extractions Branding Irritation Moisturization 52

Spa Executive

JULY 17, 2023

talks about creating the perfect signature scent for your brand. We’re talking about scent marketing for your spa and hotel, and about how multisensory experiences can increase sales and elevate brand awareness and consumer connection. Picking a scent that is reflective of your brand and what you want to communicate.

Branding 52

Branding Marketing Sales Med Spa 52

Aesthetic Back Bar

OCTOBER 9, 2023

Companies are increasingly looking forward to embracing eco-friendly, sustainable packaging more than ever. Sustainable packaging materials allow you to protect the environment. Shipping components that can be sustainable. Sustainable materials are all made from new raw materials that are routinely replaced in nature.

Skincare 28

Skincare Sustainability Education Innovations 28

Les Nouvelles Esthetics & Spa

MAY 1, 2024

My clients love it as it offers so much in terms of skin health and overall well-being. What brands do you use and why? I carry three prominent brands in the studio: Image Skincare, Farmhouse Fresh and Wildernorth Botanicals. A bulk of their ingredients are sustainably harvested on their own land.

Esthetician 78

Esthetician Facials Skincare Aromatherapy 78

Enlightened Beauty

AUGUST 2, 2024

Newsflash: clean beauty brands are bringing their A-game with high-performance formulas that deliver results without the nasties. But here's the real scoop: the coolest clean beauty brands go beyond certifications. This brand has been walking the walk since before clean beauty was even a thing. Another myth?

Ingredients 52

Ingredients Branding Comedogenic Makeup 52

Aesthetic Advancements Institute (AAI)

DECEMBER 13, 2023

While the temptation to offer deep discounts is high, this strategy can often lead to undervaluing services and diminishing brand perception. This misalignment can have a lasting and adverse impact on both the overall perception of your brand and its long-term profitability.

Marketing 36

Marketing Branding Technology Sales 36

Spa Executive

JUNE 19, 2024

Managing an extensive portfolio of more than 120 hotels, including 26 major brands and 19 boutique properties, Remington has positioned itself as a leader in the hospitality industry. Strategic initiatives include enhancing operational efficiency, integrating advanced technologies, and prioritizing sustainability practices.

Hospital 52

Hospital Sustainability Technology Management 52

Skin Deep Beauty

MAY 11, 2020

It's a brand which I've often admired from a distance but with which I don't claim to be overly familiar. To provide a bit of background, Davines is an Italian brand, predominately producing haircare products, which started in 1983 as a family company (spa brand [comfort zone] are part of the same group).

Branding 52

Branding Sustainability Management 52

The Dermatology Digest

FEBRUARY 2, 2024

With Clinique’s support, we will continue to actively explore targeted approaches to reversing eczematous and allergic skin conditions with the goal of creating and sustaining healthy skin. Years of chronic inflamed skin plays a role in premature aging.

Dermatology 36

Dermatology Partnerships Eczema Innovations 36

Spa Executive

NOVEMBER 10, 2023

She says, “This invaluable experience allowed me to spearhead the successful opening of over 30 award-winning spas and wellness centers in partnership with renowned brands such as The Peninsula, One&Only, Four Seasons, and Ritz Carlton Reserve.” Can you please talk about your new/current role and what it entails?

Portfolios 52

Portfolios Hospital Partnerships Branding 52

California Skincare Supply

NOVEMBER 11, 2021

How to Choose the Right Brands for Your Beauty Business and Your Clients For the beauty professional, perhaps one of the most exciting but also intimidating aspects of building your business is choosing which products to use and retail to your clients. Most of these brands have retail products for you to use at home as well!

Branding 52

Branding Skincare Sensitive Skin Ingredients 52

Hollywood Institute

DECEMBER 14, 2023

Eco-friendly and sustainable beauty practices are gaining momentum. Beauty enthusiasts and consumers alike are realizing the importance of making choices that enhance their natural beauty and contribute to a greener, more sustainable planet. Sustainable skincare brands often use natural and eco-friendly ingredients.

Sustainability 52

Sustainability Skincare Brands Ethics Branding 52

North Dallas Dermatology Associates

JUNE 27, 2024

Here’s how they work: Semaglutide : Marketed under the brand name Wegovy, semaglutide is administered via weekly injections. These medications are not mere supplements or short-term fixes but rather tools that, when combined with lifestyle changes, can lead to sustainable weight loss and improved overall health.

Management 28

Management Injections Innovations Medical 28

New Age Spa Institute

MAY 10, 2023

Exclusive Distributor of Coterie Fresh ‘N Clear As a professional learning center, NASI supports professional brands. Coterie Fresh ‘N Clear products are long-tested quality tools that are effective in helping rebalance and sustain the skin. Designed BY estheticians, FOR estheticians.

Esthetics 52

Esthetics Webinar Continuing Education Continuous Education 52