The Dermatology Digest

DECEMBER 4, 2023

Whitney Bowe discusses branding and marketing pearls, including real-life anecdotes and experiences as well as best practices for developing and sustaining social media content and engagement. She also has more than 1 million followers on social media, including Instagram and TikTok. “So,

Branding 28

Branding Marketing Social Media Skincare Brands 28

The Dermatology Digest

DECEMBER 4, 2023

Whitney Bowe discusses branding and marketing pearls, including real-life anecdotes and experiences as well as best practices for developing and sustaining social media content and engagement. She also has more than 1 million followers on social media, including Instagram and TikTok. “So,

Branding 28

Branding Marketing Social Media Skincare Brands 28

American Esthetician Organization

AUGUST 16, 2023

This level of transparency not only builds trust between consumers and brands but also helps in combating counterfeit products. The Intersection of Cryptocurrency and the Beauty Industry The emergence of cryptocurrency in the beauty and skincare industry is a fascinating development. But what exactly is cryptocurrency?

Skincare 88

Skincare Ethics Branding Technology 88

Aesthetic Back Bar

JUNE 12, 2024

Ask yourself questions such as; what is your brand identity and who is your target demographic? The following need to be considered also; Marketing costs – How much money are you spending or plan to spend on social media, ads, and email campaigns? Will you private label your own skincare brand or use someone else’s brand?

Social Media 36

Social Media Skincare Brands Branding Clinic 36

California Skincare Supply

NOVEMBER 11, 2021

How to Choose the Right Brands for Your Beauty Business and Your Clients For the beauty professional, perhaps one of the most exciting but also intimidating aspects of building your business is choosing which products to use and retail to your clients. Most of these brands have retail products for you to use at home as well!

Branding 52

Branding Skincare Ingredients Sensitive Skin 52

The Beauty Brains

JANUARY 21, 2019

Unilever Sues Target Unilever, the parent company of the spa skincare brand Dermalogica, has filed a lawsuit against the major retailer Target in the United States, alleging that they are not authorized to sell their product but they are obtaining it and selling it anyway. It isn’t.

Collagen 52

Collagen Ingredients Moisturization Social Media 52

The Beauty Brains

JUNE 27, 2016

Is the NIOD brand really “ultra-scientific?” Saania says…I have a question about a skincare brand that’s gained a cult status amongst serious skin care junkies. But it’s quite funny hearing them talk about popular culture and social media, it reminds me of my dad (… they kinda get it, but not quite).

Makeup 52

Makeup Technology Branding Ingredients 52

The Beauty Brains

FEBRUARY 18, 2020

A few brands using goats milk tout it is high in lactic acid, which is an alpha hydroxy acid that aids in exfoliation of skin. Kate Sommerville is one large skincare brand that features goats milk as an active ingredient, but for the most part it’s mostly used in homemade or hand-crafted cosmetics. Support the Beauty Brains!

Retinol 52

Retinol Ingredients Extractions Safety 52

American Esthetician Organization

AUGUST 23, 2023

In today’s digital age, social media has become an integral part of our lives. But did you know that social media has also had a significant impact on skincare trends? We no longer rely solely on traditional media or advertisements to discover new products or trends. Yes, you heard it right!

Social Media 88

Social Media Skincare Skincare Routine Skincare Brands 88