Nutritional Aesthetics Alliance

DECEMBER 10, 2023

By providing resources and tools that don’t require a large financial investment during this already busy and expensive time of year, practitioners can support their clients in improving their skin, health, and well-being. Don’t devalue your services just for the sale of offering promotions or upgrades!

Sales 195

Sales Tools Sustainability Download 195

The Organic Esthetician

NOVEMBER 14, 2021

Thanksgiving also marks the beginning of some of the best Sales of the season. As we’re gearing up for Christmas shopping I thought I’d put together some easy shopping guides from my favorite sustainable fashion brands to the best #cleanbeauty gifts! They also make the BEST most AFFORDABLE workout leggings EVER! I love gifting kits!

Sustainability 195

Sustainability Sales Ethics Branding 195

Spa Executive

JULY 5, 2023

Regis, Shangri La … all hotels of renown use signature scent as part of their brand experience. Scent marketing, also known as aroma marketing or olfactory marketing, is a strategic approach that involves using scents or fragrances to influence consumer perception, behavior, and overall brand experience. What is scent marketing?

Sales 52

Sales Marketing Branding Facials 52

American Esthetician Organization

OCTOBER 30, 2023

Leveraging the reach and influence of influencers or micro – influencers to generate positive reviews or user generated content helps promote products, increase brand visibility, build customer trust and develop authentic relationships with target audiences.

Marketing 88

Marketing Social Media Sales Branding 88

American Esthetician Organization

SEPTEMBER 27, 2023

Are you looking for ways to promote your skincare business and increase brand awareness? With the right strategy, you can generate more sales and expand to new markets. Define your brand identity Creating a unique brand identity is a key component of successfully marketing your skincare business.

Marketing 88

Marketing Skincare Social Media Branding 88

American Esthetician Organization

OCTOBER 11, 2023

There are so many aspects of the beauty industry that require successful marketing in order for brands to thrive. Platforms like websites, social media, and email marketing are all key elements that enable beauty brands to reach out to their target audiences quickly and effectively.

Marketing 88

Marketing Social Media Branding Sales 88

American Esthetician Organization

OCTOBER 18, 2023

This blog post will take an in-depth look into effective marketing ideas for health and wellness businesses, helping business owners reach new audiences and grow their brand. With digital marketing strategies in place, well-being brands can easily engage with their audience while building meaningful relationships through sharing of stories.

Marketing 88

Marketing Social Media Branding Sustainability 88

American Esthetician Organization

OCTOBER 9, 2023

Implement email marketing strategy Email marketing is an integral part of salon marketing and a powerful tool for connecting with different target audiences. This helps drive more traffic to the page while giving followers insight into your brand experience. helps in prospect engagement, customer retention and revenue enhancement.

Marketing 88

Marketing Social Media Salon Sales 88

American Esthetician Organization

SEPTEMBER 25, 2023

Key Takeaways Successful estheticians must create an attractive and memorable brand presence with professional logo design, color schemes and a consistent message across all marketing materials. With good strategies combined together, estheticians can effectively show off their branding in an impressive way to attract new clients.

Marketing 88

Marketing Esthetician Social Media Branding 88

American Esthetician Organization

OCTOBER 23, 2023

Building a professional website Invest in a professional website design that accurately reflects the massage therapy business brand and services, captures the attention of visitors and is optimized for SEO. In this blog post, we explore the best methods that massage therapists can use to reach their target audience and grow their practice.

Marketing 88

Marketing Social Media Therapy Networking 88

Diane's Blog

SEPTEMBER 12, 2024

I met Janel when Le Mieux was brand new in the US. We often spoke about what was happening with online sales and Estheticians selling on Amazon, and how she was frantically trying to stop it -- even consulting with lawyers in her efforts to navigate the situation. Those are simply tools that we use.

Esthetician 98

Esthetician Professional Products Esthetics Sales 98

American Esthetician Organization

OCTOBER 2, 2023

Key Takeaways Comprehensive digital marketing is an essential tool for cosmetologists to promote their services and engage with potential customers. can all be effective in helping people learn more about an individual’s skills and brand.

Marketing 88

Marketing Social Media Tools Branding 88

Renee Rouleau

DECEMBER 15, 2022

I love this program because it represents everything that my brand stands for—you are unique, and so is your skin. The reviews have been rolling in, and it’s already been such a helpful tool for us. We Had Our First-Ever Spring Sale Most of you already know that we hold our annual sale each year at the end of August.

Virtual Consultation 195

Virtual Consultation Sales Esthetician Skincare 195

Lipgloss and Aftershave

OCTOBER 1, 2024

Visia Skin Analysis, BiON Skincare, and FACTORFIVE are brands that allow medical + spa skincare professionals to boost their profitability by using a thorough skin analysis to create an in-office treatment plan that is combined with home care. Consumers are using social media and are much more educated on skin care issues.

Medical 52

Medical Treatments Retail Products Branding 52

Lipgloss and Aftershave

OCTOBER 3, 2023

Estheticians Aren’t Sales People They’re Licensed Professionals As an educated, licensed professional, clients come to you for your expertise. You can take classes with two industry experts who educate on more than twenty brands! 3 Teach About Devices and Tools There are so many amazing devices and tools on the market.

Education 98

Education Aromatherapy Skin Health Makeup 98

American Esthetician Organization

OCTOBER 27, 2023

Seen as an invaluable tool; SMS campaigns are extremely beneficial in sending promotional offers directly to existing & potential clients alongside timely reminders of scheduled appointments etcenabling seamless interactions respective service providers.

Marketing 88

Marketing Salon Social Media Networking 88

American Esthetician Organization

OCTOBER 25, 2023

Additionally, pay-per-click (PPC) advertising is a great way to boost visibility by allowing businesses to only pay when users click an ad associated with their brand. Referrals Referrals are a powerful and effective marketing tool to help medical spas acquire more clients.

Marketing 88

Marketing Medical Social Media Customer Service 88

The Dermatology Digest

FEBRUARY 5, 2024

is adding acne, oiliness, and radiance skin simulation technology to its augmented reality (AR)-powered skin simulation tool. In addition to the AR-powered skin simulation tool, Perfect Corp.’s Perfect Corp. Expands AI Skin Simulation Technology Perfect Corp.

Dermatology 36

Dermatology Pharmaceutical Technology Sales 36

Lipgloss and Aftershave

JUNE 5, 2024

Las Vegas IECSC attendees can enter to win a trip to meet Nelly De Vuyst Brand Ambassador, Princess Isabella Orsini by attending one ofNelly De Vuyst’s eight classes in room #W213 6/22 Nelly De Vuyst Product Raffle Nelly De Vuyst will draw 2 lucky winners at 4:00 PM PST on Saturday, June 22nd! Get the secret to successful retail sales!

Rosacea 52

Rosacea Sales Sustainability Marketing 52

Spa Executive

NOVEMBER 8, 2023

This pricing strategy has been in use in the airline industry for decades and many major hotel brands have been using dynamic pricing for several years. Package deals: Bundle products or services together at a discounted price, often leading to increased overall sales.

Management 52

Management Tools Sales Hospital 52

Lipgloss and Aftershave

AUGUST 23, 2023

Brands were showing new professional products. What Did Everyone Say About Face & Body’s First Sacramento Show We polled so many of the estys, educators, and brands over the two days of the show. We get pumped when we see something new from brands that we’ve known for years. Classic treatments were everywhere.

Skincare 52

Skincare Branding Esthetician Facials 52

Les Nouvelles Esthetics & Spa

JANUARY 1, 2024

I then got an opportunity through a friend, who was a brand rep for Cosmedix, at a doctor’s office in Manhattan, which led to another opportunity, through another friend, in San Francisco. These tools will set the message and tone. That’s what I’m so passionate about. Also, helping each other and coming from a less selfish place.

Esthetician 78

Esthetician Esthetics Skincare Branding 78

Aesthetic Back Bar

JULY 31, 2023

Clients who trust you (the provider), will more likely console in you for skincare needs over a brand new client. If you have a sales history, look it over and forecast what you will need for this season. I have heard sales representatives mention to have at least 6 weeks of inventory ready. Have inventory read.

Sales 36

Sales Management Skincare Skin Types 36

AAAMS

AUGUST 22, 2023

Word of Mouth Word-of-mouth marketing is a great way to grow your network, strengthen relationships with existing connections, and foster a positive image for your practice and brand. Did you know that word-of-mouth marketing generates five times more sales than paid advertising? Consistently share valuable aesthetic medicine content.

Marketing 52

Marketing Social Media Networking Branding 52

American Esthetician Organization

OCTOBER 6, 2023

In this blog post, we will explore successful marketing approaches tailored specifically for the massage and med spa industry, ranging from digital campaigns to hands-on tactics – in order for you to increase brand awareness and client base. Ready to learn more?

Marketing 88

Marketing Therapy Med Spa Social Media 88

Spa Executive

MAY 25, 2023

Most spas don’t have the luxury of dedicated marketing teams, so managers and directors who are already stretched thin must take on the responsibility of building the brand. By leveraging social media, spas can raise brand awareness, market their services, and maintain connections with guests even after they leave.

Marketing 52

Marketing Social Media Branding Sales 52

AAAMS

AUGUST 22, 2023

Word of Mouth Word-of-mouth marketing is a great way to grow your network, strengthen relationships with existing connections, and foster a positive image for your practice and brand. Did you know that word-of-mouth marketing generates five times more sales than paid advertising? Consistently share valuable aesthetic medicine content.

Marketing 52

Marketing Social Media Networking Branding 52

Spa Executive

SEPTEMBER 1, 2023

Package deals: Bundle products or services together at a discounted price, often leading to increased overall sales. With the right tools, spas can analyze customer behavior, preferences, and booking patterns. Blackout dates: Restricting or not allowing discounts or special offers during peak demand periods.

Management 52

Management Sales Tools Technology 52

Eminence Organics

JULY 13, 2023

Read on for some simple and useful tips that will allow you to make your Clients happy while increasing your sales. Building on post-spa results requires some home care, which is why equipping them with the tools to maintain their results between appointments is an important part of the process. Why Is Home Care Important?

Skin Care Consultant 52

Skin Care Consultant Sales Retail Products Education 52

Lipgloss and Aftershave

SEPTEMBER 5, 2023

The Celluma PRO, DermaJEM’s Universal Derma-Duo, Coopala’s Plasma Plora, and EpiStep’s EpiFusion Facial are leading this Fall’s skin care correction tools and devices! Set Yourself Apart with These Tools + Devices A key to success is to set yourself apart from the competition.

Tools 52

Tools Chemical Peels Microdermabrasion Facials 52

Starpil Wax

DECEMBER 9, 2022

To build your client base and get your brand more known, especially when just striking out on your own, you need the right marketing strategy to do so. When beginning to build your business, you’ll need to first think about your brand, your salon’s vibe, what services you want to offer, and what kind of reputation you want to cultivate.

Marketing 52

Marketing Salon Social Media Waxing 52

New Age Spa Institute

MAY 10, 2023

Exclusive Distributor of Coterie Fresh ‘N Clear As a professional learning center, NASI supports professional brands. Coterie Fresh ‘N Clear products are long-tested quality tools that are effective in helping rebalance and sustain the skin. Designed BY estheticians, FOR estheticians. Read more about the OneMama team: Click here!

Esthetics 52

Esthetics Webinar Continuing Education Continuous Education 52

Maxine Drake

JUNE 13, 2022

Most importantly, you will have a concrete plan to grow your brand and increase your profits. The Beauty Business Summit is a space where beauty business owners can share their stories, connect with others who are in similar situations, and learn tools for success. Who Will You Meet at the Beauty Business Summit?

Entrepreneurship 52

Entrepreneurship Marketing Education Esthetician 52

California Skincare Supply

MARCH 31, 2022

You will invest so much into building your brand, image and education; you need to invest in quality equipment as well! What Brand Should You Buy? Equipro offers a two-year warranty (parts and labor) on most of their esthetic equipment, a loaner service, after-sale service and a 24/7, 365 days a year telephone emergency line.

Esthetician 52

Esthetician Waxing Sanitation and Sterilization Facials 52

AAAMS

JUNE 20, 2024

You also get to work with more brands, technology and patients within your network — helping you stay ahead in your field and best serve your patients. Leverage Social Media Social media platforms are excellent tools for networking. Tips to perfect your elevator pitch include: Don’t let your elevator pitch become a sales pitch.

Networking 52

Networking Medical Social Media Continuing Education 52

AAAMS

JUNE 20, 2024

You also get to work with more brands, technology and patients within your network — helping you stay ahead in your field and best serve your patients. Leverage Social Media Social media platforms are excellent tools for networking. Tips to perfect your elevator pitch include: Don’t let your elevator pitch become a sales pitch.

Networking 52

Networking Medical Social Media Continuing Education 52

Nutritional Aesthetics Alliance

MARCH 30, 2023

And because they’re not getting enough clients, because the marketing, planning, and sales skills aren’t developed enough yet, they assume that the products or service is not selling. I understand that skincare product lines have their branded protocols, and that’s how they like their practitioners to do their facials.

Waxing 195

Waxing Education Marketing Skincare 195