American Esthetician Organization

OCTOBER 9, 2023

Increase online visibility With the rise of digital technology, having an effective salon marketing strategy to increase online visibility is essential for salons seeking to expand their customer base. This helps drive more traffic to the page while giving followers insight into your brand experience.

Marketing 88

Marketing Social Media Salon Sales 88

American Esthetician Organization

AUGUST 23, 2023

Social media influencers and beauty enthusiasts often share their sheet mask selfies, encouraging others to try out different brands and formulations. How Social Media Has Changed the Skincare Industry Skincare brands have recognized the immense power of social media and adapted their marketing strategies accordingly.

Social Media 88

Social Media Skincare Skincare Routine Skincare Brands 88

Spa Executive

AUGUST 27, 2024

As the top enterprise SaaS technology for wellness hospitality organizations, Book4Time manages guest experiences at spas, international hotels, resorts, casinos, golf and private member clubs in more than 100 countries. Agilysys, Inc.,

Management 52

Management Hospital Technology Sales 52

Beautifully Yours Metro

MAY 21, 2022

Create or Innovate After working in the treatment room I am sure that many of you have had at least 100 ideas cross your mind about products and technology that clients might benefit from; perhaps its time to bring your creations or innovative ideas to life. Technology is where its at.

Technology 52

Technology Branding Innovations Sales 52

Associated Skin Care Professionals

AUGUST 23, 2023

Throughout his career, Brian has demonstrated his expertise in various areas, including brand marketing, customer experience design, website optimization, paid media, and technology management. Celluma has been a leader at the forefront of innovation in a space that is exploding with demand,” said Gable. About Biophotas Inc.

Marketing 52

Marketing Branding Therapy Innovations 52

Lipgloss and Aftershave

JANUARY 15, 2024

Cluff joined the Company in October 2022 as the President & Chief Financial Officer and brings a 25-year record of building successful biotech and aesthetic medical companies, creating industry-leading brands, and accelerating global growth. Denise Ryan has been promoted to the position of Chief Clinical Affairs Officer.

Management 52

Management Therapy Sales Office 52

Spa Executive

APRIL 26, 2024

Consumer preferences are evolving as technology advances, and we have to adapt to keep ahead of the competition. When people are happy with a brand experience, they remain loyal and tell others about it. Exceptional guest experiences win awards and make industry leaders. When they are unhappy, they move on – and tell others about it.

Hospital 52

Hospital Sales Technology Branding 52

Spa Executive

JULY 17, 2023

talks about creating the perfect signature scent for your brand. We’re talking about scent marketing for your spa and hotel, and about how multisensory experiences can increase sales and elevate brand awareness and consumer connection. She is also co-founder of ScentInvent Technologies LLC.,

Branding 52

Branding Marketing Sales Med Spa 52

Lipgloss and Aftershave

JUNE 5, 2024

Las Vegas IECSC attendees can enter to win a trip to meet Nelly De Vuyst Brand Ambassador, Princess Isabella Orsini by attending one ofNelly De Vuyst’s eight classes in room #W213 6/22 Nelly De Vuyst Product Raffle Nelly De Vuyst will draw 2 lucky winners at 4:00 PM PST on Saturday, June 22nd! Get the secret to successful retail sales!

Rosacea 52

Rosacea Sales Sustainability Marketing 52

American Esthetician Organization

OCTOBER 25, 2023

Additionally, pay-per-click (PPC) advertising is a great way to boost visibility by allowing businesses to only pay when users click an ad associated with their brand. From traditional advertising methods to digital platform techniques, there are several ways in which a medspa can promote its services.

Marketing 88

Marketing Medical Social Media Customer Service 88

New Age Spa Institute

AUGUST 1, 2024

The event is renowned for showcasing cutting-edge technologies, product innovations, and new trends in manufacturing, packaging, and distribution. Our team engaged in various classes and seminars that focused on the latest in beauty, from sustainable practices to the newest hero ingredients and technological advancements. Key takeaway?

Esthetics 52

Esthetics Education Marketing Innovations 52

Cosmetify

JULY 3, 2023

Dispatch: The final step involves dispatching the products to respective brand owners. As and when the manufacturing process of a brand is completed, they are dispatched to their brands. After sales-services : These services mark the proof of trust for a company. Labelling and batch coding are also done at this stage.

Marketing 52

Marketing Innovations Ethics Branding 52

Lipgloss and Aftershave

DECEMBER 20, 2023

Editorial Contribution Denise Ryan Denis Ryan is a seasoned professional with over 30 years of experience in sales, marketing, and product management in the dental and medical device manufacturing industry. Since joining Celluma in 2012, she has held key roles, currently serving as the Global Vice President of Brand Management.

Collagen 52

Collagen Sales Therapy Branding 52

California Skincare Supply

NOVEMBER 11, 2021

How to Choose the Right Brands for Your Beauty Business and Your Clients For the beauty professional, perhaps one of the most exciting but also intimidating aspects of building your business is choosing which products to use and retail to your clients. Most of these brands have retail products for you to use at home as well!

Branding 52

Branding Skincare Ingredients Sensitive Skin 52

Les Nouvelles Esthetics & Spa

JANUARY 1, 2024

I then got an opportunity through a friend, who was a brand rep for Cosmedix, at a doctor’s office in Manhattan, which led to another opportunity, through another friend, in San Francisco. Technology is the future of all industries. That’s what I’m so passionate about. Make relationships, reach out and don’t stop reaching out.

Esthetician 78

Esthetician Esthetics Skincare Branding 78

Spa Executive

JULY 26, 2023

We spoke with Antoine Lamarche, new CEO of Yon-Ka Paris, about his new role and exciting plans for the brand. Yon-Ka Paris is a renowned global skincare brand distinguished by its deep-rooted French heritage, use of natural ingredients, professional expertise, holistic approach, personalized solutions, and luxurious indulgence.

Skincare 52

Skincare Aromatherapy Branding Sustainability 52

Lipgloss and Aftershave

APRIL 23, 2024

This year we will be joined by Pure Spa Consulting , owned by Mimi Bourgeault and Michael Gdowik who will be on hand sharing in all the fun of working with the amazing brands that we love exhibiting at the event! As always watch the L+A Instagram and the IECSC Instagram for up-to-the-minute show happenings! Show us what you got!

Social Media 52

Social Media Branding Education Marketing 52

The Dermatology Digest

FEBRUARY 5, 2024

“Through our innovative device and technologies, we are confident that Trufacial customers will experience the optimal at-home skincare to address their individual cosmetic concerns and maintain favorable outcomes from in-office treatments.” Expands AI Skin Simulation Technology Perfect Corp. Perfect Corp.

Dermatology 36

Dermatology Pharmaceutical Technology Sales 36

The Eco Well Blog

SEPTEMBER 18, 2022

The company has a service-oriented approach to support brands in launching safe and compliant products on the markets. The company has a service-oriented approach to support brands in launching safe and compliant products on the markets. Dr M has over 20 years of experience in the pharmaceutical, biopharma and cosmetics industries.

Branding 52

Branding Safety Management Marketing 52

Lipgloss and Aftershave

FEBRUARY 3, 2025

Data-Driven Decision-Making Analyzing client data, tracking appointment trends, and reviewing product sales performance are all tasks that rely on logical analysis. Branding and Aesthetic Vision Crafting a cohesive and visually appealing brand identity, from your logo to your treatment room design, is driven by the right brain.

Medical 52

Medical Skincare Branding Client Retention 52

The Dermatology Digest

DECEMBER 21, 2023

and Europe of four unique dermal fillers in late-stage development with anticipated regulatory clearances in the second half of 2024 and commercialization under the brand name Estyme (pronounced “esteem”) fillers in 2025. Evolus will also pay Symatese a mid-single-digit royalty based on net sales and a transfer price for the product.

Marketing 36

Marketing Sales Branding Portfolios 36

The Dermatology Digest

DECEMBER 21, 2023

and Europe of four unique dermal fillers in late-stage development with anticipated regulatory clearances in the second half of 2024 and commercialization under the brand name Estyme (pronounced “esteem”) fillers in 2025. Evolus will also pay Symatese a mid-single-digit royalty based on net sales and a transfer price for the product.

Marketing 36

Marketing Sales Branding Portfolios 36

Artistic Nails & Beauty Academy - Beauty Industry

AUGUST 1, 2023

You’ll be equipped with a diverse skill set that combines both esthetics and nail technology, allowing you to explore various career paths. Product Sales Representative For those who are good at sales with a deep understanding of beauty products, a Product Sales Representative can be a great career path.

Makeup 40

Makeup Sales Work-Life Balance Social Media 40

The Dermatology Digest

FEBRUARY 12, 2024

For weeks, actor Michael Cera has been in the news and across social media promoting his ‘namesake’ brand, CeraVe. In fact, the “Ve” stands for MVE Technology and “Cera” refers to “ceramides,” not Michael Cera. Our shared name allowed for a truly authentic and playful partnership.

Social Media 36

Social Media Branding Marketing Partnerships 36

Spa Executive

SEPTEMBER 1, 2023

Package deals: Bundle products or services together at a discounted price, often leading to increased overall sales. How to Use Technology to Manage Yield Book4Time spa and ancillary revenue software helps you collect and analyze the data you need to make informed decisions about managing your yield. You can get creative.

Management 52

Management Sales Tools Technology 52

Aesthetic Advancements Institute (AAI)

DECEMBER 13, 2023

While the temptation to offer deep discounts is high, this strategy can often lead to undervaluing services and diminishing brand perception. This misalignment can have a lasting and adverse impact on both the overall perception of your brand and its long-term profitability. An example of this is Sephora.

Marketing 36

Marketing Branding Technology Sales 36

Spa Executive

APRIL 18, 2024

Seeking new challenges and learning opportunities, I transitioned to a Spa Manager role, focusing on spa opening, branding, and traveling. Do you find yourself using technology more at work in recent years? Five years ago, she joined Iberostar as the Corporate Spa Director for Mexico. Yes we do, especially during and after the Covid.

Sustainability 52

Sustainability Management Training Sales 52

Spa Executive

NOVEMBER 20, 2023

The game-changing technology doesn’t just simplify the booking process, it creates a seamless bridge between a hotel’s reservation system and spa ancillary amenities and experiences in real-time, utilizing AI-powered dynamic packages to maximize efficiency and profitability.

Innovations 52

Innovations Partnerships Marketing Sales 52

California Skincare Supply

JANUARY 24, 2023

opt for beauty products that contain natural or organic ingredients, accounting for nearly 25% of all sales in the skincare category, and an overall market value of over $1.3 Hale & Hush is the only professional brand to focus exclusively on treatment and retail products for sensitive and health-challenged skin. billion ( source ).

Skincare 52

Skincare Esthetician Ingredients Branding 52

New Age Spa Institute

APRIL 18, 2024

Welcome to the exciting world of laser technology in aesthetics! FIRST, Understanding LASER Technology LASER, an acronym for “Light Amplification by Stimulated Emission of Radiation,” is a technology that emits light through optical amplification based on stimulated emission.

Legal 40

Legal Hair Removal Esthetician Safety 40

Style Seat - Business Growth

JULY 24, 2024

Commission-Based: Some salons use a hybrid model where booth renters pay a lower rental rate but also pay a small commission percentage on their service sales to the salon. You have the freedom to build your business and brand exactly how you envision it. This offers the most autonomy but also the most responsibility.

Salon 40

Salon Legal Branding Social Media 40

Style Seat - Business Growth

JULY 24, 2024

Commission-Based: Some salons use a hybrid model where booth renters pay a lower rental rate but also pay a small commission percentage on their service sales to the salon. You have the freedom to build your business and brand exactly how you envision it. This offers the most autonomy but also the most responsibility.

Salon 40

Salon Legal Branding Social Media 40

New Age Spa Institute

MAY 10, 2023

Our beauty school consistently stands out as one of the best education training centers for skin care continuing education hours, online continuing education classes like skin care webinars, and license programs like esthetics, nail technology, and massage therapy. Designed BY estheticians, FOR estheticians.

Esthetics 52

Esthetics Webinar Continuous Education Continuing Education 52

The Beauty Brains

OCTOBER 10, 2016

Also, testing is expensive and there’s not a lot of benefit unless your positioning is natural so most brands don’t do additional testing. Examples of biodegradable products You do tend to see this claim more from brands positioned as natural and organic. Method Then there’s the brand Method that seems to provide the most information.

Extractions 52

Extractions Scarring Ingredients Branding 52

New Age Spa Institute

DECEMBER 19, 2023

Look for institutions that offer comprehensive training in clinical aesthetics, with a curriculum that covers the latest techniques and technologies in the field. Additionally, clinical aestheticians must stay abreast of the latest industry advancements and technologies to provide the best possible care to their clients.

Clinic 40

Clinic Chemical Peels Esthetics Esthetician 40

AAAMS

JUNE 20, 2024

You also get to work with more brands, technology and patients within your network — helping you stay ahead in your field and best serve your patients. Tips to perfect your elevator pitch include: Don’t let your elevator pitch become a sales pitch. Ensure your pitch lasts no more than 30 seconds.

Networking 52

Networking Medical Social Media Continuous Education 52

AAAMS

JUNE 20, 2024

You also get to work with more brands, technology and patients within your network — helping you stay ahead in your field and best serve your patients. Tips to perfect your elevator pitch include: Don’t let your elevator pitch become a sales pitch. Ensure your pitch lasts no more than 30 seconds.

Networking 52

Networking Medical Social Media Continuous Education 52