Branding Sales Techniques Treatments 
Lipgloss and Aftershave
FEBRUARY 13, 2024
What is radiant retailing and why aren’t the professional skincare treatments that estheticians provide enough to change skin? If clients are getting professional skin care treatments, they want better skin. This same esthetician had the lowest retail vs sales percentage in the whole chain. It means it’s a go-to brand.
American Esthetician Organization
OCTOBER 13, 2023
Key Takeaways Estheticians should use strong visuals, such as memorable logos and effective colors, to create a professional brand identity that stands out from competitors. Top Marketing Tools for Estheticians Utilize techniques such as community outreach and product branding to promote your esthetic services and appeal to clients.
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