American Esthetician Organization

OCTOBER 11, 2023

There are so many aspects of the beauty industry that require successful marketing in order for brands to thrive. From gaining a digital presence and utilizing email campaigns, to leveraging influencer partnerships and content creation – we have it all covered! Implement video marketing to draw attention from potential customers.

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Marketing Social Media Branding Sales 88

Spa Executive

JULY 26, 2023

We spoke with Antoine Lamarche, new CEO of Yon-Ka Paris, about his new role and exciting plans for the brand. Yon-Ka Paris is a renowned global skincare brand distinguished by its deep-rooted French heritage, use of natural ingredients, professional expertise, holistic approach, personalized solutions, and luxurious indulgence.

Skincare 52

Skincare Aromatherapy Branding Sustainability 52

American Esthetician Organization

OCTOBER 25, 2023

Additionally, pay-per-click (PPC) advertising is a great way to boost visibility by allowing businesses to only pay when users click an ad associated with their brand. Studies indicate that leveraging effective marketing strategies can help improve the reach and visibility of a medspa.

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Marketing Medical Social Media Customer Service 88

American Esthetician Organization

OCTOBER 18, 2023

This blog post will take an in-depth look into effective marketing ideas for health and wellness businesses, helping business owners reach new audiences and grow their brand. With digital marketing strategies in place, well-being brands can easily engage with their audience while building meaningful relationships through sharing of stories.

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Marketing Social Media Branding Sales 88

California Skincare Supply

JANUARY 6, 2022

Men's skincare is definitely having a moment and estheticians need to get on board! If you’re a skincare professional and have been considering expanding into this rapidly growing market, you’re right on time. If you’re an esthetician or other skincare professional, you can buy men’s facial products at wholesale right here!

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Skincare Facials Marketing Esthetician 52

Skin Inc

JANUARY 30, 2024

spa and wellness, industry news, business news, brand partnership, water filter, spa news, Filterbaby, Tracie Martyn Spa, skincare, spa amenities

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Partnerships Branding Skincare 52

Lipgloss and Aftershave

DECEMBER 8, 2023

Melissa offers VIP Clients “experiences” at The Skin & Body Network where she offers ninety-minute skincare treatments beginning with a M.A.D Skincare Foot Enzyme Treatment using heated booties and always incorporating the DermaJEM Anima Ares into every treatment. She uses the brand extensively in her spa.

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Esthetician Lash Lift Waxing Education 98

The Dermatology Digest

JUNE 18, 2024

Cetaphil is launching “Made for Phil,” a new digital campaign highlighting men’s growing enthusiasm for skincare. “There is a palpable surge in men’s interest in skincare and we are excited to be a part of it,” says Tara Loftis, the Global President of Skincare at Galderma, in a news release. .

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Social Media Skincare Skincare Routine Partnerships 36

Lipgloss and Aftershave

MAY 3, 2024

Face Reality Skincare, an award-winning acne brand, is launching a new and improved Brighten-C Mask which has been enhanced to offer even greater skin tightening and brightening benefits.

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Vitamin C Partnerships Hyperpigmentation Branding 52

Lipgloss and Aftershave

AUGUST 11, 2023

Barry visited the location in Danville with the intention of showcasing the Face Reality Acne Clinic that gave birth to the now famous acne-focused skincare line over 10 years ago. We discovered the Success Team on a tour of the Face Reality acne clinic and corporate office in Danville, CA.

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Branding Training Education Retail Products 52

American Esthetician Organization

AUGUST 30, 2023

Additionally, the coastal environment emphasizes the importance of skincare routines that protect against sun damage and saltwater exposure. Extreme weather conditions require specific haircare and skincare products. The desire for a sun-kissed glow leads to an increased demand for bronzing products and natural-looking self-tanners.

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Esthetics Salon Branding Skincare 88

American Esthetician Organization

AUGUST 30, 2023

Additionally, the coastal environment emphasizes the importance of skincare routines that protect against sun damage and saltwater exposure. Extreme weather conditions require specific haircare and skincare products. The desire for a sun-kissed glow leads to an increased demand for bronzing products and natural-looking self-tanners.

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Esthetics Salon Branding Skincare 88

American Esthetician Organization

OCTOBER 6, 2023

In this blog post, we will explore successful marketing approaches tailored specifically for the massage and med spa industry, ranging from digital campaigns to hands-on tactics – in order for you to increase brand awareness and client base. Ready to learn more?

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Marketing Therapy Med Spa Social Media 88

The Dermatology Digest

MARCH 20, 2024

“At La Roche-Posay, we are passionate about bringing dermatological skincare to all with our mission to improve the quality of life of our patients. The post La Roche-Posay’s Got Game: Skin Care Brand Named Official Sponsor of Miami Open appeared first on The Dermatology Digest. The campaign partners with U.S.

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Branding Partnerships Safety Dermatology 36

The Dermatology Digest

FEBRUARY 8, 2024

The delegates will participate in 48 hours of Fashion Week events and activations putting Cetaphil’s sensitive skincare formulas to the test. “In New York Fashion Week is the perfect place to put the brand at the forefront of where fashion, beauty and skincare intersect.” and global fashion and media brand, Highsnobiety.

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Partnerships Sensitive Skin Branding Skincare 36

American Esthetician Organization

OCTOBER 23, 2023

Building a professional website Invest in a professional website design that accurately reflects the massage therapy business brand and services, captures the attention of visitors and is optimized for SEO. According to a survey, 90% of consumers look online first when searching for local businesses.

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Marketing Social Media Therapy Networking 88

American Esthetician Organization

OCTOBER 27, 2023

By connecting with other businesses, whether they are related to the beauty industry or not, mutual recommendations and partnerships can be created that have the potential to significantly increase visibility and attract more clients. Did you know that referrals and reviews are an essential marketing strategy for salons & spas ?

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Marketing Salon Social Media Networking 88

Spa Executive

NOVEMBER 10, 2023

She says, “This invaluable experience allowed me to spearhead the successful opening of over 30 award-winning spas and wellness centers in partnership with renowned brands such as The Peninsula, One&Only, Four Seasons, and Ritz Carlton Reserve.” Can you please talk about your new/current role and what it entails?

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Portfolios Hospital Partnerships Branding 52

Lipgloss and Aftershave

MARCH 15, 2024

There was also a record number of brands exhibiting this year! We spoke with hundreds – literally hundreds of estheticians, spa owners, massage therapists, educators, brand owners, speakers, and industry experts who all had overwhelmingly positive feedback about how much they were learning! “We

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Medical Branding Education Hair Removal 52

Kind of Stephen

JUNE 17, 2021

I’ve noticed a few people in my life prefer skincare and beauty products that either come in squeezable tubes or come in pump bottles. United States In the US, all brands of beauty products and packaging can be dropped off at Deciem and Nordstrom stores. They’re often easier to dispense and use.

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Branding Partnerships Skincare 40

Enlightened Beauty

AUGUST 24, 2023

With over a decade of experience in skincare, I've learned firsthand that being an esthetician is more than just knowing the right techniques. Also, many skincare brands host workshops and training sessions for professionals. The skincare industry is ever-evolving. Hello, beauties! stay radiant, — Morgan

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Esthetician Customer Service Extractions Esthetics 52

Spa Executive

SEPTEMBER 22, 2023

Meanwhile, in January, Glossy reported that Kristen Bell’s CBD skincare line, Happy Dance, would be shutting down due to waning interest in CBD beauty products. Launched in October 2020 in partnership with CBD brand Lord Jones, Happy Dance was stocked at CVS and Ulta Beauty. What is causing the decline in CBD sales?

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Legal Sales Marketing Branding 52

Lipgloss and Aftershave

SEPTEMBER 11, 2023

For clinical skincare professionals, “PEEL SEASON” can feel like a marathon. 7 Questions to Ask to Prepare Clients for Peels Like an athlete and their trainer, a skincare professional carefully considers many factors when determining an appropriate treatment path for their client. 2 What does the skin need?

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Chemical Peels Clinic Hydration Hyperpigmentation 52

The Dermatology Digest

FEBRUARY 12, 2024

For weeks, actor Michael Cera has been in the news and across social media promoting his ‘namesake’ brand, CeraVe. “From the start, CeraVe has been developed with dermatologists, it’s a foundational aspect of the brand’s DNA. Our shared name allowed for a truly authentic and playful partnership.

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Social Media Branding Marketing Partnerships 36

NIMA Institute

JUNE 30, 2023

Nima’s facial training program covers a wide range of topics, including skin biology, facial analysis, skincare products, and advanced techniques. Skincare Product Knowledge: Understanding skincare products is crucial for any facial professional. Why Choose Nima for Facial Training?

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Facials Training Facial Masks Client Safety 52

Lipgloss and Aftershave

JANUARY 15, 2024

Cluff joined the Company in October 2022 as the President & Chief Financial Officer and brings a 25-year record of building successful biotech and aesthetic medical companies, creating industry-leading brands, and accelerating global growth. Show off your pride and love of the skincare, beauty, and wellness industry.

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Management Therapy Sales Office 52

Artistic Nails & Beauty Academy - Beauty Industry

AUGUST 1, 2023

Spa Esthetician As a spa esthetician, your main focus will be providing clients with treatments around their skincare needs. The services you’ll offer will be a range of skincare treatments such as facials, body wraps, exfoliations, and more. This makes you an ideal candidate to represent different renowned brands.

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Makeup Sales Work-Life Balance Social Media 40

The Dermatology Digest

SEPTEMBER 9, 2024

These formulations enhance overall skin texture, underscoring our commitment to integrating cutting-edge scientific research and ingredients into practical, effective skincare solutions,” says Eman Kadhim, Head of Scientific Communications & Upstream Innovation at Waldencast, in a news release.

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Portfolios Dermatology Injections Marketing 36

New Age Spa Institute

JANUARY 4, 2024

The importance of industry partnerships in the world of aesthetics and wellness cannot be overstated. Working alongside big-name brands such as Sheerwave, Rejuvapen, CryoClear Pen, Zemits, and many more, has allowed us to offer a diverse and comprehensive curriculum. Thank You, Supportive Beauty Professionals!

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Esthetics Continuous Education Continuing Education Education 40

American Esthetician Organization

AUGUST 23, 2023

But did you know that social media has also had a significant impact on skincare trends? The power and influence of social media have permeated the world of skincare, shaping the way we care for our skin and driving the emergence of new trends that capture our attention. It has revolutionized the way we connect, share, and communicate.

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Social Media Skincare Skincare Routine Skincare Brands 88

The Eco Well Blog

SEPTEMBER 24, 2023

Through her science education work, Michelle has partnered with many brands on campaigns, including L’Oreal and P&G, and delivered an invited talk at the APAC Trusted Media Summit. published research on a range of hair & scalp topics, and co-founded a new brand focused on improving scalp condition to improve hair retention.

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Technology Education Branding Innovations 98

Lipgloss and Aftershave

MARCH 13, 2025

Big news, skincare aficionados! L+A is beyond thrilled to announce our newest brand sponsor, Epicutis a name synonymous with cutting-edge science, clean beauty, and luxury skincare. Because Science Meets Superior Quality Epicutis isnt just another skincare brandits a revolution in professional skincare.

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Branding Skincare Ingredients Partnerships 52

Lipgloss and Aftershave

FEBRUARY 13, 2025

This expansion will provide CMed Aesthetics with office space, a dedicated manufacturing facility for skincare, and a separate facility for medical devices. Our adventure took off from the mid of 2018, when we found good partnerships in Poland, then Ukraine, UK and Russia at the end of the year. We had a blast touring their facility.

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Injections Social Media Innovations Skincare 92

Spa Executive

FEBRUARY 11, 2025

By leveraging innovative strategies, spas, hotels, and resorts can maximize revenue across multiple touchpoints without resorting to discounting, which can damage brand reputation and erode profitability. Its about optimizing revenue in ways that enhance the guest experience.

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Management Branding Aromatherapy Innovations 52

Lipgloss and Aftershave

MARCH 27, 2025

Savant Beauty Spa is more than just a skincare practice; its a sanctuary for those who have struggled to find effective solutions for their skin concerns. Andrea has been selected by Face Reality as their L+A Spring Feature Skincare Professional! Her work with Face Reality continues to change lives, one clear complexion at a time.

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Esthetician Chemical Peels Hyperpigmentation Skincare 52