American Esthetician Organization

OCTOBER 11, 2023

There are so many aspects of the beauty industry that require successful marketing in order for brands to thrive. From gaining a digital presence and utilizing email campaigns, to leveraging influencer partnerships and content creation – we have it all covered! Implement video marketing to draw attention from potential customers.

Marketing 88

Marketing Social Media Branding Sales 88

American Esthetician Organization

OCTOBER 27, 2023

Strategy 1: Referrals and Reviews Network with other businesses in the industry to maximize referral opportunities and increase reviews through review sites. Networking with other businesses in the industry Networking with other businesses in the salon industry is a must-have marketing strategy for salons and spas.

Marketing 88

Marketing Salon Social Media Networking 88

American Esthetician Organization

OCTOBER 23, 2023

Building a professional website Invest in a professional website design that accurately reflects the massage therapy business brand and services, captures the attention of visitors and is optimized for SEO. Get ready—we’re about to share some great ideas on how you can supercharge your massage therapy marketing initiatives!

Marketing 88

Marketing Social Media Therapy Networking 88

American Esthetician Organization

OCTOBER 25, 2023

Additionally, pay-per-click (PPC) advertising is a great way to boost visibility by allowing businesses to only pay when users click an ad associated with their brand. Special offers create the opportunity to introduce clients to new treatments and services while increasing brand awareness through word of mouth or digital advertisements.

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Marketing Medical Social Media Customer Service 88

American Esthetician Organization

OCTOBER 16, 2023

However, the skincare industry is highly competitive and successful brands must utilize effective strategies to stand out and grow their businesses. Understand key factors such as target audience, budget allocation, competitive analysis and branding before creating a marketing strategy.

Sales 88

Sales Marketing Skincare Social Media 88

American Esthetician Organization

OCTOBER 18, 2023

This blog post will take an in-depth look into effective marketing ideas for health and wellness businesses, helping business owners reach new audiences and grow their brand. With digital marketing strategies in place, well-being brands can easily engage with their audience while building meaningful relationships through sharing of stories.

Marketing 88

Marketing Social Media Branding Sales 88

American Esthetician Organization

OCTOBER 6, 2023

In this blog post, we will explore successful marketing approaches tailored specifically for the massage and med spa industry, ranging from digital campaigns to hands-on tactics – in order for you to increase brand awareness and client base. Ready to learn more?

Marketing 88

Marketing Therapy Med Spa Social Media 88

AAAMS

JANUARY 4, 2023

How to Open a Brand New Practice as a Medical Aesthetician Starting a medical aesthetics practice can be a new and unfamiliar process. Create A Support Network When building a business, it takes a village. And you’ll have access to a lifetime of support through the AAAMS Network. The AAAMS is here to help you navigate it!

Entrepreneurship 52

Entrepreneurship Networking Social Media Partnerships 52

Spa Executive

OCTOBER 22, 2024

These include curated events that provide a platform for networking, product sampling, and education. Her deep understanding of the needs of both operators and brands has made Live Love Spa an influential force in shaping the future of spa experiences. Lisa Michaelis is the founder and CEO of Live Love Spa.

Marketing 52

Marketing Networking Innovations Branding 52

Associated Skin Care Professionals

AUGUST 16, 2023

The Dove Self Esteem Project is the world’s largest provider of self-esteem education, as evidenced by its partnerships with nationally and internationally recognized brands like UNICEF, Girl Scouts of the USA, and Cartoon Network. 1 This initiative is known as the global Dove Self Esteem Project, and it’s working.

Social Media 40

Social Media Partnerships Branding Education 40

Associated Skin Care Professionals

AUGUST 18, 2023

“His skills as a strategist and his dedication to building consensus and creating partnerships have been the core of his service to the spa industry. ISPA looks to Michael as a mentor, and we are so pleased to honor him for his far-sighted and inspired leadership.”

Hospital 40

Hospital Partnerships Consultations Consultation 40

Lipgloss and Aftershave

JANUARY 15, 2024

Cluff joined the Company in October 2022 as the President & Chief Financial Officer and brings a 25-year record of building successful biotech and aesthetic medical companies, creating industry-leading brands, and accelerating global growth.

Management 52

Management Therapy Sales Office 52

Spa Executive

JANUARY 16, 2024

The Group recently created the brand new role to solidify a renewed focus on wellness. During the last two decades she was based in southeast Asia, first with Hyatt International Hotels & Resorts and then with Rosewood Hotel Group – where she was responsible for the strategic development of wellness and brand experience.

Hospital 52

Hospital Technology Branding Portfolios 52

Style Seat - Marketing Tips

MAY 8, 2024

For salon professionals seeking to elevate their brand, incorporating StyleSeat can be a game-changer, enhancing your marketing efforts with its robust features. This platform allows for direct interaction with your audience, building a strong brand community.

Marketing 40

Marketing Salon Social Media Branding 40

Style Seat - Marketing Tips

MAY 8, 2024

For salon professionals seeking to elevate their brand, incorporating StyleSeat can be a game-changer, enhancing your marketing efforts with its robust features. This platform allows for direct interaction with your audience, building a strong brand community.

Marketing 40

Marketing Salon Social Media Branding 40

NIMA Institute

JUNE 30, 2023

Their program includes modules on branding, marketing strategies, patient consultation, and legal considerations. They offer ongoing support, resources, and networking opportunities to ensure that you stay up-to-date with the latest advancements in the field.

Training 52

Training Medical Esthetics Ethics Esthetics 52

New Age Spa Institute

JANUARY 4, 2024

The importance of industry partnerships in the world of aesthetics and wellness cannot be overstated. Working alongside big-name brands such as Sheerwave, Rejuvapen, CryoClear Pen, Zemits, and many more, has allowed us to offer a diverse and comprehensive curriculum. Thank You, Supportive Beauty Professionals!

Esthetics 40

Esthetics Continuing Education Continuous Education Education 40

AAAMS

FEBRUARY 1, 2023

The brand of the original (and best-known) neuromodulator has become somewhat of a household name over the last few years. Enjoy Networking & Events Because medical aesthetics fall in the category of luxury expenditures, you’ll love the chance you’ll have to host promotional events and build relationships with your patients.

Injections 52

Injections Medical Networking Training 52

California Skincare Supply

JANUARY 6, 2022

In fact, at present, a large portion of the market share would seem to be going to independent over-the-counter brands and drugstore cosmetic labels, who have recognized the demand and are bringing more men’s products to the shelves.

Skincare 52

Skincare Facials Marketing Esthetician 52

Spa Executive

JUNE 19, 2024

Managing an extensive portfolio of more than 120 hotels, including 26 major brands and 19 boutique properties, Remington has positioned itself as a leader in the hospitality industry. I love the partnerships with beverage and food that include so many nourishing options. I am also excited about new openings and partnerships.

Hospital 52

Hospital Technology Sustainability Management 52

NIMA Institute

JUNE 30, 2023

We have partnerships with leading skincare brands, clinics, and spas, providing you with valuable networking opportunities, internships, and potential job placements. Industry Connections and Job Placement Assistance: Nima has established strong connections within the facial aesthetics industry.

Facials 52

Facials Training Facial Masks Client Safety 52

Style Seat - Business Growth

JULY 24, 2024

You have the freedom to build your business and brand exactly how you envision it. Salon Reputation and Culture: Consider the salon’s brand reputation and the professionalism of the other stylists. This requires a combination of branding, marketing, exceptional service, and making it easy for clients to book with you.

Salon 40

Salon Legal Branding Social Media 40

Style Seat - Business Growth

JULY 24, 2024

You have the freedom to build your business and brand exactly how you envision it. Salon Reputation and Culture: Consider the salon’s brand reputation and the professionalism of the other stylists. This requires a combination of branding, marketing, exceptional service, and making it easy for clients to book with you.

Salon 40

Salon Legal Branding Social Media 40

Aesthetics Advisor

FEBRUARY 11, 2024

But the more farmers that we bring into our partnership. So how can we have a network of row crop farmers working with livestock farmers to produce low-PUFA, low linoleic acid food grown as nature intended? Her brand is Golden Nuggets because that is what they are. I don't have enough land to grow the crops for our livestock.

Diet 36

Diet Networking Technology Ingredients 36