American Esthetician Organization

OCTOBER 16, 2023

Introducing skincare marketing ideas that can be daunting, especially when it comes to boosting online sales. However, the skincare industry is highly competitive and successful brands must utilize effective strategies to stand out and grow their businesses.

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Sales Marketing Skincare Social Media 88

American Esthetician Organization

OCTOBER 18, 2023

This blog post will take an in-depth look into effective marketing ideas for health and wellness businesses, helping business owners reach new audiences and grow their brand. For those ready to level up their marketing game while promoting health and wellbeing this is the article you need! Let’s dive straight in!

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Marketing Social Media Branding Sales 88

American Esthetician Organization

OCTOBER 20, 2023

Are you a cosmetology entrepreneur looking for the best salon marketing tools to grow your business? When done right, marketing can help boost revenue and give customers an unforgettable experience. Read on to discover more marketing tools! Keep reading to know more about the best marketing tools for a cosmetologist!

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Tools Marketing Social Media Salon 88

American Esthetician Organization

OCTOBER 30, 2023

Digital marketing is essential in order to succeed in the competitive beauty industry. This blog post will provide top strategies that can help strengthen your brand’s online presence, allowing you to take advantage of the opportunities within digital marketing.

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Marketing Social Media Sales Branding 88

American Esthetician Organization

OCTOBER 27, 2023

Did you know that referrals and reviews are an essential marketing strategy for salons & spas ? In this blog post, we will be providing five must-have marketing strategies that can help take your salon or spa business to the next level.

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Marketing Salon Social Media Networking 88

American Esthetician Organization

OCTOBER 25, 2023

Studies indicate that leveraging effective marketing strategies can help improve the reach and visibility of a medspa. Key Takeaways Traditional medspa marketing ideas include advertising, targeting specific demographic groups, and using referrals to build credibility.

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Marketing Medical Social Media Customer Service 88

Lipgloss and Aftershave

NOVEMBER 15, 2024

and the creator of SESHA SKIN THERAPY, a professional skincare brand powered by Patented enhancement technology (P.E.T ) technology. Under her leadership, SESHA has expanded into a diverse range of over 70 therapeutic products, now available across Asia, Europe, and other global markets.

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Management Microneedling Therapy Pharmaceutical 40

Lipgloss and Aftershave

FEBRUARY 20, 2025

market trends. Additionally, high-quality before and after photos enhance marketing efforts, attracting potential clients by demonstrating transformation. Imaging Technology Brands Leading the Charge at AMWC Miami 1. medical aesthetics market. Notable brands making waves included: 1. from 2025 to 2030.

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Medical Skincare Medical Esthetics Technology 52

Kim Gallo Esthetics

FEBRUARY 27, 2024

Many skincare brands use terms like "organic" or "natural" as marketing tactics, without any scientific evidence to support their claims. While some high-end products may have luxurious packaging and fancy marketing, it's essential to look at the ingredients and efficacy of a product before assuming its superiority.

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Skincare Esthetician Skincare Routine Facial Massage 296

Associated Skin Care Professionals

AUGUST 23, 2023

manufacturers of the award-winning Celluma series of light therapy devices, recently welcomed Brian Gable as its new vice president of marketing. I am excited about the enormous potential to expand the Celluma brand and help cultivate a future where LED light therapy becomes a universal standard in both the clinic and at home.”

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Marketing Branding Therapy Innovations 52

Lipgloss and Aftershave

APRIL 4, 2024

Jenni will also be looking into the show’s education and meeting with brand representatives and estheticians looking for new and emerging trends in the medical and spa skin care market in Canada. Brands We Love at ESI Canada Celluma DermaJEM DMK International M.A.D

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Med Spa Medical Branding Education 98

Associated Skin Care Professionals

AUGUST 31, 2023

Blog Posts The Orange County Business Journal recently nominated Denise Ryan, BioPhotas’ vice president of global brand management, for its 2023 Women in Business Award. The nomination sums up Denise’s contributions to the origins of Celluma Light Therapy perfectly: “Denise was employee number two at BioPhotas, Inc.

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Lipgloss and Aftershave

OCTOBER 15, 2024

Clemens, seasoned medical esthetician shares her most popular back bar brand of skincare in her hugely popular Northern California MediSpa. Clemens as well as chat with her and get to know their most popular treatments, what products they use in those treatments and why she chose the brand that she did.

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Skincare Brands Branding Skincare Chemical Peels 52

Spa Executive

OCTOBER 10, 2024

From immersive spa treatments to unique VIP offerings, experiential marketing strategies open up new opportunities for non-room revenue streams. In hospitality, experiential marketing is an excellent way to engage and connect with guests by crafting immersive experiences that leave a lasting impact.

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Marketing Aromatherapy Ingredients Training 52

Lipgloss and Aftershave

JANUARY 19, 2024

She’s the Feature Esthetician for Pure Pro Aesthetics , a distribution company in Atlanta, GA that showcases some of the hottest Korean skincare brands available on the global market. While researching skincare brands to use in her practice she found Pure Pro Aesthetics.

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Lash Extensions Skincare Brands Esthetician Facials 98

Lipgloss and Aftershave

JANUARY 15, 2024

the market leader in therapeutic LED Light Therapy devices announced today that its Board of Directors has named Curtis A. Over her 12-year history with the Company, Denise has served in multiple roles, most recently as Vice President of Brand Management. BioPhotas, Inc., Cluff as the Company’s CEO.

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Lipgloss and Aftershave

JUNE 14, 2024

She’s also a huge fan of Celluma LED Light Therapy devices and uses them in 99% of her treatments! Thanks to Celluma LED Light Therapy for sponsoring this content so that L+A can share Tiffany’s story with our community. In her first visit, I did a calming mask and Celluma LED light therapy. I am so glad I did it!

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Esthetician Treatments Dermaplaning Customer Service 98

Starpil Wax

JANUARY 12, 2024

Working as an esthetician can lead you to be a brand representative, corporate educator, or even a content creator for some of the biggest brands in the world (like Starpil!). Esthetics is also an option for those already in business, marketing, or nursing, as those skills are a must for a successful esthetics career.

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West Lake Dermatology

MARCH 18, 2025

Popular GLP-1 Weight Loss Medications: Semaglutide : Marketed under brand names such as Ozempic and Wegovy, this medication is FDA-approved for both diabetes management and weight loss. Lifestyle changes remain essential even with GLP-1 therapy. We encourage you to consult with a healthcare provider to explore your options.

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Medical Diet Sustainability Therapy 36

The Dermatology Digest

FEBRUARY 21, 2025

Upon close, Cosette will market 12 patent-protected products focused on womens health and dermatology, including leading brands such as Rhofade (oxymetazoline topical)and several programs in clinical development. Together, we will extend the reach of important therapies, drive innovation, and improve patient access.

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Pharmaceutical Portfolios Legal Innovations 36

Lipgloss and Aftershave

APRIL 18, 2024

Attending were: Lira Clinical Celluma LED Light Therapy Spa & Equipment / Skin Act TiZO Skin Dermastart Canfield Vitelle Labs Our 5 Hot Topics From the Med Spa Show by Amspa It was an incredible four days of education, networking, and exploring! Each brand had a representative devoted to providing demonstrations and product knowledge.

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Med Spa Aromatherapy Branding Education 52

Spa Industry Association

OCTOBER 26, 2023

Delivering far-infrared, negative ion, PEMF, and photon light therapy; meet our most advanced gemstone heat therapy mat on the market! Introducing the Platinum-Mat™ 7224 – a full-sized model of the most advanced gemstone heat therapy series ever created.

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Therapy Technology Branding Marketing 52

Lipgloss and Aftershave

APRIL 2, 2025

Every brand needed a next-gen serum. Brands sought clinical trials, lab data, and dermatological studies to prove efficacy and justify their claims. I remember one serum from the early 2000s so potent that the brand struggled to stabilize it for retail use. Results werent just preferredthey were essential. The result?

Skincare 52

Skincare Facial Massage Aromatherapy Facials 52

Spa Executive

JULY 17, 2024

Offering a full spectrum of services, from design and brand development to recruiting, marketing, and day-to-day operations, Arch Amenities Group transforms key areas into activated, profitable spaces. Revenue generation, programming, public relations, training, and luxury guest service are my passions,” she says.

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Technology Hospital Sustainability Innovations 98

New Age Spa Institute

AUGUST 1, 2024

CPNA, recognized as the leading business-to-business (B2B) beauty exhibition in the Americas, continues to be a hub of innovation and networking for the professional and mass market beauty industry. Mass market still dominates skincare, but prestige is gaining momentum. The skincare category sees the highest influx of new brands.

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Esthetics Education Marketing Innovations 52

Lipgloss and Aftershave

OCTOBER 3, 2023

You can take classes with two industry experts who educate on more than twenty brands! 3 Teach About Devices and Tools There are so many amazing devices and tools on the market. CSS carries nearly 40 brands and they offer training on a regular basis and in multiple formats. Don’t get us started on LED Light Therapy!

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Education Aromatherapy Makeup Skin Health 98

Lipgloss and Aftershave

FEBRUARY 28, 2024

From nonsurgical to minimally invasive treatments, regenerative aesthetics, anti-aging therapies, sexual health, and personalized nutrition, this program covers it all! During our tour of the exhibit hall at AMWC Miami 2024, we saw injectables and devices continue to dominate the market.

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Branding Marketing Ethics Education 52

Lipgloss and Aftershave

SEPTEMBER 5, 2023

We have become the go-to source for brands to showcase their product launches. We were thrilled to be invited to the launch event in Las Vegas for Glymed Plus where they were showcasing their total re-brand and launch of 2 new products. We love when brands see that and offer estheticians a solution that is easy for them to implement.

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Clinic Vitamin C Branding Facials 98

Lipgloss and Aftershave

FEBRUARY 8, 2024

L+A is back from an amazing four days exploring the global medical + spa skincare market at IMCAS Paris ! Skincare, Alumier MD, XCellarisPRO, Dermaquest, and Dermologica and the feedback was very similar from all of these brands in terms of the approach that they are encouraging their professionals to take with clients.

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Skincare Social Media Ethics Branding 52

Spa Executive

SEPTEMBER 22, 2023

“Overblown marketing claims” and too many players on the market. The market was quickly saturated, despite legal ambiguities in many regions and a lack of regulatory framework in the USA. NPI also reported that CBD marketers are facing financial challenges with decreased earnings and downsizing.

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Legal Sales Marketing Branding 52

Lipgloss and Aftershave

MARCH 15, 2024

There was also a record number of brands exhibiting this year! It was clear that the US Medical + Spa Skin Care market continues to grow. We share with them the skills that we employ at L+A to help brands connect with our community.” The 3 brands were at IECSC showcasing the Platinum Miami Facial!

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Medical Branding Education Hair Removal 52

Lipgloss and Aftershave

APRIL 25, 2024

Exosome LLT Pro Solution by ISOV Pure Pro Aesthetics, a leader in the United States market for bringing advanced skincare solutions to licensed professionals, introduces a new product to its range – the Exosome LLT Pro Solution from ISOV Sorex.

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Skincare Brands Skincare Microneedling Ingredients 52

Lipgloss and Aftershave

DECEMBER 20, 2023

As you establish these new habits, consider light therapy as a great way to support your whole-body wellness goals, it can be a great path to healthy aging. Since joining Celluma in 2012, she has held key roles, currently serving as the Global Vice President of Brand Management. Denis directs sales to various healthcare professionals.

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Lipgloss and Aftershave

FEBRUARY 6, 2025

Jenni Nagle, Barry Eichner, and Dr. Chantal Lunderville attended the conference to get a glimpse into the global skincare market to see what we can expect for the next year. There were over 370 exhibitors at IMCAS Paris 2025, imagine our surprise when we found some of L+As Favorite Brands Exhibiting at IMCAS: M.A.D In fact, the U.S.

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Medical Skincare Injections Webinar 52

Lipgloss and Aftershave

OCTOBER 1, 2024

Visia Skin Analysis, BiON Skincare, and FACTORFIVE are brands that allow medical + spa skincare professionals to boost their profitability by using a thorough skin analysis to create an in-office treatment plan that is combined with home care. Many are aware of the treatments and home care products available on the market.

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Medical Treatments Retail Products Branding 52

The Dermatology Digest

APRIL 29, 2024

The Committee for Medicinal Products for Human Use of the European Medicines Agency recommended marketing authorization for Wezenla (ustekinumab) for the treatment of plaque psoriasis, including pediatric plaque psoriasis, psoriatic arthritis and Crohn’s disease. In the U.S.,

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Marketing Branding Therapy Dermatology 36

Lipgloss and Aftershave

JULY 16, 2024

Devices With Established Treatment Protocols The second key to creating a versatile Medispa menu is working with a device manufacturer who has established treatment protocols with skin care brands. More and more products are coming to the market that can help even skin tone and brighten intimate areas.

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Hyperpigmentation Branding Exfoliation Medical 52