American Esthetician Organization

OCTOBER 16, 2023

Introducing skincare marketing ideas that can be daunting, especially when it comes to boosting online sales. However, the skincare industry is highly competitive and successful brands must utilize effective strategies to stand out and grow their businesses.

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Sales Marketing Skincare Social Media 88

American Esthetician Organization

OCTOBER 18, 2023

This blog post will take an in-depth look into effective marketing ideas for health and wellness businesses, helping business owners reach new audiences and grow their brand. For those ready to level up their marketing game while promoting health and wellbeing this is the article you need! Let’s dive straight in!

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Marketing Social Media Branding Sales 88

American Esthetician Organization

OCTOBER 30, 2023

Digital marketing is essential in order to succeed in the competitive beauty industry. This blog post will provide top strategies that can help strengthen your brand’s online presence, allowing you to take advantage of the opportunities within digital marketing.

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Marketing Social Media Sales Branding 88

American Esthetician Organization

OCTOBER 13, 2023

Knowing the right marketing tools and strategies can help maximize your earnings as an esthetician. In this blog post, we will share with you our top marketing tips to help you boost your business growth. Introducing the must-know approaches to increase success as an esthetician!

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Tools Marketing Esthetician Social Media 88

American Esthetician Organization

OCTOBER 2, 2023

Marketing is essential in order for any beauty professional to reach out to potential customers and keep their salon at the top. Our article “Marketing for Cosmetologists: An Ultimate Guide” provides an extensive overview of essential marketing strategies that will help take your business to the next level.

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Marketing Social Media Tools Branding 88

American Esthetician Organization

SEPTEMBER 25, 2023

With so much competition in the beauty industry , marketing strategies are essential if you want to stand out from the crowd. In this blog post, we will provide most effective marketing ideas that estheticians can use to increase their client base and help grow their business.

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Marketing Esthetician Social Media Branding 88

American Esthetician Organization

NOVEMBER 26, 2024

Spas and salons that adopt LYCON report a 20% increase in sales within the first month , thanks to the brand’s ability to attract new clients and encourage repeat business. Word-of-Mouth Referrals: Happy clients are your best marketing asset.

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Waxing Esthetician Hair Removal Innovations 68

Salon Today

JANUARY 3, 2023

From fun salon apparel to a parade float, check out the 2022 STAMP winners in the category of branded marketing.

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Branding Salon Marketing 52

American Esthetician Organization

OCTOBER 23, 2023

Are you looking for effective marketing strategies to help your massage therapy business succeed? Get ready—we’re about to share some great ideas on how you can supercharge your massage therapy marketing initiatives! Additionally, they need to maximize their reach through social media marketing.

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Marketing Social Media Therapy Networking 88

Starpil Wax

DECEMBER 9, 2022

We’ll fill you in on all of the best marketing strategies to keep your salon running smoothly. READ: How to Start a Waxing Business in 2022 Key Aspects of a Salon Marketing Strategy Creating a profitable business is only as doable as you allow it to be, and creating a loyal salon client base should always be your main prerogative.

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Marketing Salon Social Media Waxing 52

American Esthetician Organization

OCTOBER 25, 2023

Studies indicate that leveraging effective marketing strategies can help improve the reach and visibility of a medspa. Key Takeaways Traditional medspa marketing ideas include advertising, targeting specific demographic groups, and using referrals to build credibility.

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Marketing Medical Social Media Customer Service 88

Style Seat - Marketing Tips

MARCH 21, 2023

Attracting and retaining clients is one of the most difficult things about being a salon owner. Rather than fret over an expensive marketing plan, you can use these effective salon marketing ideas to enhance your existing practices, grow your customer base , and encourage client loyalty.

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Marketing Salon Social Media Branding 52

Style Seat - Marketing Tips

MARCH 21, 2023

Attracting and retaining clients is one of the most difficult things about being a salon owner. Rather than fret over an expensive marketing plan, you can use these effective salon marketing ideas to enhance your existing practices, grow your customer base , and encourage client loyalty.

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Marketing Salon Social Media Branding 52

Pivot Point International

SEPTEMBER 26, 2024

The research, conducted with the leading hair color brands, provides key insights into how the industry has adapted to meet new expectations for both online and in-person learning. This research offers a roadmap for brands and educators alike to successfully navigate the new landscape.”

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Education Download Branding Sales 105

My Salon Suite

JANUARY 11, 2024

Visualization: Seek inspiration from industry trends, successful entrepreneurs, and lifestyle images that resonate with your brand. Incorporate colors, textures, and styles that reflect the ambiance you want to convey in your salon or wellness space. Apply for a scholarship with MY SALON Suite!

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Work-Life Balance Salon Social Media Marketing 98

Style Seat - Marketing Tips

MAY 8, 2024

Standing out in today’s fiercely competitive salon industry requires not just top-notch services but also innovative marketing strategies. That’s why we want to share 25 salon marketing ideas designed to boost your sales significantly.

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Marketing Salon Social Media Branding 40

Style Seat - Marketing Tips

MAY 8, 2024

Standing out in today’s fiercely competitive salon industry requires not just top-notch services but also innovative marketing strategies. That’s why we want to share 25 salon marketing ideas designed to boost your sales significantly.

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Marketing Salon Social Media Branding 40

Style Seat - Marketing Tips

APRIL 3, 2024

Salon owners today are artists in their own right, not just in the styles they create but also in how they paint their business across the digital canvas. The task of marketing their unique services, while keeping an edge over competitors, turns their role from just stylists to strategists.

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Tools Marketing Salon Social Media 40

Style Seat - Marketing Tips

APRIL 3, 2024

Salon owners today are artists in their own right, not just in the styles they create but also in how they paint their business across the digital canvas. The task of marketing their unique services, while keeping an edge over competitors, turns their role from just stylists to strategists.

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Tools Marketing Salon Social Media 40

Pivot Point International

SEPTEMBER 3, 2024

Now available on Pivot Point’s LAB , the Discover Davines Schools Partner Program integrates advanced techniques, industry trends, sustainability insights and the Davines brand philosophy to prepare students for a successful career in the beauty industry. Why Choose the Discover Davines Schools Partner Program? What’s Included in the Program?

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Social Media Sustainability Education Download 105

My Salon Suite

AUGUST 26, 2024

As entrepreneurs and brand builders, you understand the power of connection and community. Your salon suite is not just a place where beauty is created; it’s a hub of inspiration and transformation. September is Childhood Cancer Awareness Month, and MY SALON Suite is proud to be partnered with St. By supporting St.

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Branding Salon Social Media Hospital 52

Starpil Wax

JANUARY 12, 2024

If you want to become a licensed esthetician, it also doesn’t mean that you are bound to work in a spa or salon. Working as an esthetician can lead you to be a brand representative, corporate educator, or even a content creator for some of the biggest brands in the world (like Starpil!). Is it Hard to Become an Esthetician?

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Esthetician Waxing Esthetics Waxing Specialist 98

My Salon Suite

AUGUST 14, 2023

At MY SALON Suite, we prioritize your financial well-being, and our array of tailored resources reflects that. Square At MY SALON Suite, we partner with Square to offer our members a 2.49% payment processing rate, one of the best in the business. The post Celebrate National Financial Awareness Day with MY SALON Suite!

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Salon Social Media Partnerships Education 66

Smart Start Consulting

MARCH 8, 2022

How to Find the Perfect Name for Your Salon and spa business or Cosmetic Brand Guest post by Squadhelp Beauty and cosmetics companies are rapidly expanding over the world. According to a recent report conducted by Zion Market Research, the worldwide cosmetics industry would be worth $863 billion by 2024.

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Salon Branding Marketing Consultation 52

Pivot Point International

SEPTEMBER 23, 2024

GBC met with key industry leaders at America’s Beauty Show – including Pivot Point International, Innersense Organic Beauty, Oway, Insight Professional, and Green Circle Salons – to discuss how to best support industry sustainability, leading to the decision to transition GBC into a 501(c)(3) nonprofit.

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Sustainability Document Education Branding 111

Style Seat - Marketing Tips

JUNE 7, 2022

Opening a new salon is about all the small decisions you make to bring your vision to life. Every little detail, from the decor to the salon name, helps communicate who you are to potential customers. Well walk you through salon naming tips and provide salon name ideas to help shape your new beauty business.

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Salon Branding Marketing Treatments 52

Style Seat - Marketing Tips

JUNE 7, 2022

Opening a new salon is about all the small decisions you make to bring your vision to life. Every little detail, from the decor to the salon name, helps communicate who you are to potential customers. We’ll walk you through salon naming tips and provide salon name ideas to help shape your new beauty business.

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Salon Branding Marketing Treatments 52

Style Seat - Marketing Tips

OCTOBER 16, 2023

If your marketing plan to earn more revenue isnt ready, youre going to miss out on those money-maker months. Create a Costume Catalog Create a catalog of all the Halloween looks you offer and display it in your salon space, StyleSeat profile, or social media. Dont wait until the last minute to find ways to earn more revenue.

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Marketing Social Media Salon Branding 40

Style Seat - Marketing Tips

OCTOBER 16, 2023

If your marketing plan to earn more revenue isn’t ready, you’re going to miss out on those “money-maker” months. Create a Costume Catalog Create a catalog of all the Halloween looks you offer and display it in your salon space, StyleSeat profile, or social media. Don’t wait until the last minute to find ways to earn more revenue.

Marketing 40

Marketing Social Media Salon Branding 40

Style Seat - Business Growth

JULY 24, 2024

The salon industry is evolving, and booth rentals are becoming an increasingly popular option for stylists looking for more independence and salon owners wanting to optimize their business model. They set their own schedule, use their own products, handle their own billing and taxes, and market themselves to attract clients.

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Salon Legal Branding Social Media 40

Style Seat - Business Growth

JULY 24, 2024

The salon industry is evolving, and booth rentals are becoming an increasingly popular option for stylists looking for more independence and salon owners wanting to optimize their business model. They set their own schedule, use their own products, handle their own billing and taxes, and market themselves to attract clients.

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Salon Legal Branding Social Media 40

Maxine Drake

FEBRUARY 21, 2025

Your Google Business Profile (GBP) is one of the most powerful (and underused) marketing tools for your beauty business. Day spas and beauty salons who rely solely on social media or word-of-mouth are missing out on people who are actively searching for services like facials, waxing, and body treatments.

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Social Media Lash Extensions Waxing Facials 52

American Esthetician Organization

AUGUST 30, 2023

Understanding the Connection Between Real Estate and Beauty Esthetics Beauty esthetics and the real estate market share a symbiotic relationship. On the other hand, the real estate market thrives when it aligns itself with the ever-changing trends and demands of beauty esthetics.

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Esthetics Salon Branding Skincare 88

American Esthetician Organization

AUGUST 30, 2023

Understanding the Connection Between Real Estate and Beauty Esthetics Beauty esthetics and the real estate market share a symbiotic relationship. On the other hand, the real estate market thrives when it aligns itself with the ever-changing trends and demands of beauty esthetics.

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Esthetics Salon Branding Skincare 88

Style Seat - Marketing Tips

OCTOBER 20, 2022

The post 4 Halloween Marketing Ideas to Boost Bookings appeared first on StyleSeat Pro Beauty Blog. Here are tips to take advantage of the holiday rush, attract new clients, and make even more money this Halloween season.

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Marketing Branding Salon Management 52

My Salon Suite

FEBRUARY 20, 2023

MY SALON Suite wants to honor the impressive & life-changing work of our Members by providing financial support opportunities when they invest in themselves with continued education. Be a current MY SALON Suite member. The post MY SALON Suite is Offering the Suite Elite Scholarships! first appeared on MY SALON Suite.

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Salon Continuous Education Continuing Education Education 52

The Beauty Brains

MAY 14, 2020

Host: Perry Romanowski 7 Marketing Tricks that are Costing you Money Natural product nonsense Clean beauty con Salon brand secrets The Pricing Ploy Advertising antics Flawed Influencers Subscription service shenanigans Follow the Beauty Brains Thanks for listening. This is episode 220.

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Marketing Social Media Branding Salon 40