American Esthetician Organization

OCTOBER 27, 2023

Did you know that referrals and reviews are an essential marketing strategy for salons & spas ? In this blog post, we will be providing five must-have marketing strategies that can help take your salon or spa business to the next level.

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Marketing Salon Social Media Networking 88

Lipgloss and Aftershave

OCTOBER 23, 2023

Lipgloss + Aftershave is proud to announce our media partnership with The Skin Games for the March 14-17, 2024 at the Westin Buckhead in Atlanta. Char Fontanills went on to start her own skincare brand. The Skin Games has a long list of brand partners.

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Partnerships Lash Lift Social Media Makeup 98

My Salon Suite

JANUARY 11, 2024

Visualization: Seek inspiration from industry trends, successful entrepreneurs, and lifestyle images that resonate with your brand. Consider personalized marketing approaches to attract and connect with your target audience. Consider partnerships with influencers or collaborations with local businesses to expand your reach.

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Work-Life Balance Salon Social Media Marketing 96

Spa Executive

OCTOBER 22, 2024

Her deep understanding of the needs of both operators and brands has made Live Love Spa an influential force in shaping the future of spa experiences. We spoke with Lisa Michaelis about Live Love Spa, the value of community, and what works in wellness marketing. The idea is to leave you more informed, rejuvenated, and inspired.

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Marketing Networking Innovations Branding 52

Spa Executive

JULY 17, 2024

Catherine Warren is Vice President of Strategic Partnerships at Arch Amenities Group, a provider of comprehensive amenity management and consulting services for hotels, residential complexes, and commercial real estate. Revenue generation, programming, public relations, training, and luxury guest service are my passions,” she says.

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Technology Hospital Sustainability Innovations 98

My Salon Suite

AUGUST 26, 2024

As entrepreneurs and brand builders, you understand the power of connection and community. Aligning your brand with a charity not only makes a significant impact but also brings numerous benefits to your business. Why Align Your Brand with a Charity? Enhanced Brand Image Associating your brand with a reputable charity like St.

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Branding Social Media Salon Hospital 52

Style Seat - Marketing Tips

MAY 8, 2024

Standing out in today’s fiercely competitive salon industry requires not just top-notch services but also innovative marketing strategies. That’s why we want to share 25 salon marketing ideas designed to boost your sales significantly. Social Media Marketing Social media remains a potent tool for salon marketing.

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Spa Executive

NOVEMBER 4, 2024

Catherine Warren, Vice President of Strategic Partnerships, Arch Amenities Group, Boca Raton, Florida Looking to 2025, wellness travel will be shaped by hyperpersonalization, sustainability, and the growing demand for hybrid wellness experiences. At Snowpine Lodge, eco-friendly practices are becoming a competitive differentiator.

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Cosmetify

JULY 30, 2023

In this arrangement, a cosmetic brand or company partners with a manufacturing facility that has the expertise, equipment, and resources to develop and produce cosmetic products on its behalf. This allows them to allocate more resources to areas directly impacting their brand identity and market presence.

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Cosmetic Products Branding Legal Partnerships 52

The Dermatology Digest

MARCH 20, 2024

. “We are delighted to partner with the Miami Open as the official sunscreen sponsor,” says Guillaume Monsel, Vice President of Marketing at La Roche-Posay, in a news release. The post La Roche-Posay’s Got Game: Skin Care Brand Named Official Sponsor of Miami Open appeared first on The Dermatology Digest.

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Branding Partnerships Safety Dermatology 36

Spa Executive

MARCH 13, 2024

Ignore the local market at your peril. Marketing to local customers is essential, particularly for filling off-peak times and building a loyal customer base. Engaging with the local community strengthens relationships, encourages local partnerships, and can help you attract talent, an often rare commodity. Here’s how.

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Social Media Marketing Partnerships Branding 52

American Esthetician Organization

AUGUST 30, 2023

Understanding the Connection Between Real Estate and Beauty Esthetics Beauty esthetics and the real estate market share a symbiotic relationship. On the other hand, the real estate market thrives when it aligns itself with the ever-changing trends and demands of beauty esthetics.

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Esthetics Salon Branding Skincare Routine 88

American Esthetician Organization

AUGUST 30, 2023

Understanding the Connection Between Real Estate and Beauty Esthetics Beauty esthetics and the real estate market share a symbiotic relationship. On the other hand, the real estate market thrives when it aligns itself with the ever-changing trends and demands of beauty esthetics.

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Esthetics Salon Branding Skincare Routine 88

Lipgloss and Aftershave

MARCH 15, 2024

There was also a record number of brands exhibiting this year! It was clear that the US Medical + Spa Skin Care market continues to grow. We share with them the skills that we employ at L+A to help brands connect with our community.” The 3 brands were at IECSC showcasing the Platinum Miami Facial!

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Medical Branding Education Hair Removal 52

My Salon Suite

AUGUST 14, 2023

From personalized financial strategies to tax assistance and exclusive partnerships, we provide our members with the tools they need to make their money work for them. These bite-sized video series cover a range of business topics, from marketing and branding to social media and financial management.

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Salon Social Media Partnerships Education 56

The Dermatology Digest

FEBRUARY 12, 2024

For weeks, actor Michael Cera has been in the news and across social media promoting his ‘namesake’ brand, CeraVe. “From the start, CeraVe has been developed with dermatologists, it’s a foundational aspect of the brand’s DNA. Our shared name allowed for a truly authentic and playful partnership.

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Social Media Branding Marketing Partnerships 36

Lipgloss and Aftershave

JANUARY 15, 2024

the market leader in therapeutic LED Light Therapy devices announced today that its Board of Directors has named Curtis A. The coming year will be an exciting time and I look forward to continuing the collaborative partnership that Curtis and I have developed, while placing greater focus on the product innovations and new indications-for-use.

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AAAMS

JANUARY 4, 2023

How to Open a Brand New Practice as a Medical Aesthetician Starting a medical aesthetics practice can be a new and unfamiliar process. Additionally, look into your market and similar practices in the area, which will be your competition. The AAAMS is here to help you navigate it!

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Spa Executive

NOVEMBER 10, 2023

Under the mentorship of Susan Harmsworth, she honed her skills in areas like spa therapies, aromatherapy, wellness operations, design, marketing, and public relations. We asked Vivianne Garcia-Tunon about her new role, her plans for the Auberge wellbeing brand, and what makes the best wellness experiences.

Portfolios 52

Portfolios Hospital Partnerships Branding 52

Spa Executive

JULY 25, 2023

Improving retail sales in a spa requires a combination of strategic planning, effective marketing, and exceptional customer service. Identify your target market: Understand your spa’s target audience and preferences. Offer cross-promotions or joint marketing initiatives to expand your reach and attract new customers.

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Sales Customer Service Social Media Marketing 52

Spa Executive

JULY 26, 2023

We spoke with Antoine Lamarche, new CEO of Yon-Ka Paris, about his new role and exciting plans for the brand. Yon-Ka Paris is a renowned global skincare brand distinguished by its deep-rooted French heritage, use of natural ingredients, professional expertise, holistic approach, personalized solutions, and luxurious indulgence.

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Skincare Aromatherapy Branding Sustainability 52

California Skincare Supply

JANUARY 6, 2022

Well, if market research is any indication, it’s actually more of a movement and it’s not going anywhere. If you’re a skincare professional and have been considering expanding into this rapidly growing market, you’re right on time. By 2030, research indicates that the market will increase to $276.9

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Skincare Facials Marketing Esthetician 52

The Dermatology Digest

DECEMBER 21, 2023

and Europe of four unique dermal fillers in late-stage development with anticipated regulatory clearances in the second half of 2024 and commercialization under the brand name Estyme (pronounced “esteem”) fillers in 2025. We are extremely excited to expand our partnership with Evolus beyond the U.S. Evolus, Inc. to now include the U.K.

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Marketing Sales Branding Portfolios 36

The Dermatology Digest

DECEMBER 21, 2023

and Europe of four unique dermal fillers in late-stage development with anticipated regulatory clearances in the second half of 2024 and commercialization under the brand name Estyme (pronounced “esteem”) fillers in 2025. We are extremely excited to expand our partnership with Evolus beyond the U.S. Evolus, Inc. to now include the U.K.

Marketing 36

Marketing Sales Branding Portfolios 36

Spa Executive

NOVEMBER 20, 2023

TripFusion empowers hotels and resorts to package rooms with spa and wellness experiences and activity bookings, bringing these two trends together, and catering to this wildly lucrative market of health-conscious travelers. The travel industry is operating in a new era, where convenience and customization are not just valued but expected.

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Innovations Partnerships Marketing Sales 52

NIMA Institute

JUNE 30, 2023

Business and Marketing Support: Acquiring Botox and filler training is not only about mastering the technical aspects but also about building a successful practice. Nima understands the importance of business and marketing skills in today’s competitive industry.

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Training Medical Esthetics Ethics Esthetics 52

Style Seat - Business Growth

JULY 24, 2024

They set their own schedule, use their own products, handle their own billing and taxes, and market themselves to attract clients. You have the freedom to build your business and brand exactly how you envision it. Salon Reputation and Culture: Consider the salon’s brand reputation and the professionalism of the other stylists.

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Salon Legal Branding Social Media 40

Spa Executive

JUNE 19, 2024

Managing an extensive portfolio of more than 120 hotels, including 26 major brands and 19 boutique properties, Remington has positioned itself as a leader in the hospitality industry. Remington also places a strong emphasis on innovation and adapting to market trends. I am also excited about new openings and partnerships.

Hospital 52

Hospital Technology Sustainability Management 52

Style Seat - Business Growth

JULY 23, 2024

Consider your target market as well. Understanding your target audience will help you tailor your services, pricing, and marketing strategies to attract and retain clients. Develop a comprehensive business plan With your spa concept and target market in mind, it’s time to create a detailed business plan.

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Legal Customer Service Sanitation Marketing 40

The Dermatology Digest

SEPTEMBER 9, 2024

“China has always been a strategic market for Sisram, and the approval of Daxxify serves as a key milestone for bringing Sisram’s high-end injectables portfolio to Mainland China,” says Mr. Liu Yi, Sisram Chairman and Executive Director, in a news release.

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Portfolios Dermatology Injections Marketing 36

Spa Executive

SEPTEMBER 13, 2024

Combined with separate research finding that women make upwards of 80% of travel decisions and account for more than half the traveler market, this suggests that Chinese women are key players in driving the growth of the luxury travel sector and setting new trends and expectations in how luxury is defined and experienced.

Partnerships 52

Partnerships Branding Marketing Therapy 52

AAAMS

FEBRUARY 1, 2023

The brand of the original (and best-known) neuromodulator has become somewhat of a household name over the last few years. Whatever the cause, we know that the demand for aesthetic medicine is booming , leading medical professionals to recognize the market opportunity in a practice that offers Botox.

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Injections Medical Networking Training 52

Spa Executive

SEPTEMBER 22, 2023

“Overblown marketing claims” and too many players on the market. The market was quickly saturated, despite legal ambiguities in many regions and a lack of regulatory framework in the USA. NPI also reported that CBD marketers are facing financial challenges with decreased earnings and downsizing.

Legal 52

Legal Sales Marketing Branding 52

Aesthetics Advisor

SEPTEMBER 15, 2023

Moreover, Glenmark Pharmaceuticals received manufacturing and marketing approval for the Nitric Oxide Nasal Spray (NONS) as part of an accelerated approval process. Glenmark Pharmaceuticals has signed a partnership with Canadian company SaNOtize Research & Development Corp., You can purchase it online on Amazon.com.

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Hospital Clinic Marketing Medical 69

American Esthetician Organization

AUGUST 23, 2023

Social media influencers and beauty enthusiasts often share their sheet mask selfies, encouraging others to try out different brands and formulations. How Social Media Has Changed the Skincare Industry Skincare brands have recognized the immense power of social media and adapted their marketing strategies accordingly.

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Social Media Skincare Skincare Routine Skincare Brands 88

The Dermatology Digest

NOVEMBER 13, 2024

Dial Brand is joining forces with Country Duo Maddie & Tae for a social media campaign and sweepstakes. This initiative aims to raise awareness of the Dial brand in 2025 as well as set the stage for new product innovations. says Allison Feldman, VP Marketing – Personal Care Brands at Henkel, in a news release. “By

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Social Media Branding Partnerships Extractions 36