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How to Use Google Business Profile to Grow Your Spa Business

Maxine Drake

Whether you focus on holistic skincare, anti-aging treatments, acne solutions, or luxury lash extensions, your Google Business Profile helps attract ideal clients looking for exactly what you offer. Heres how to infuse personality into your GBP : Use engaging descriptions that reflect your brand voice. Let that shine through.

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Tap Into The Power Of Lead Generation To Grow Your Esthetician Business

Maxine Drake

A lead generation strategy gives visitors a reason to share their name and email in exchange for a piece of valuable content so you can earn their trust and eventually make a sale. Introduce your brand as the solution at the end of your lead magnet and include a call-to-action.

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Which Facial Bed Is Best for Estheticians?

California Skincare Supply

They will also raise to a height that makes services like leg waxing, massage and lash extensions much easier on the Estheticians or therapists back. Now let's talk about Equipro – our favorite facial bed brand. They will lower to a very comfortable height to make it very easy for a client to get onto the bed.

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What Equipment & Supplies Do Estheticians Need?

California Skincare Supply

You will invest so much into building your brand, image and education; you need to invest in quality equipment as well! What Brand Should You Buy? Equipro offers a two-year warranty (parts and labor) on most of their esthetic equipment, a loaner service, after-sale service and a 24/7, 365 days a year telephone emergency line.

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How to Avoid Shiny Object Syndrome in Your Practice

Nutritional Aesthetics Alliance

And because they’re not getting enough clients, because the marketing, planning, and sales skills aren’t developed enough yet, they assume that the products or service is not selling. But, you know, I used to do lash extensions years ago, and I trained with five different companies. We’re all for learning.

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