American Esthetician Organization

SEPTEMBER 25, 2023

Are you an esthetician looking for creative ways to attract new clients? In this blog post, we will provide most effective marketing ideas that estheticians can use to increase their client base and help grow their business. The US alone has over 200,000 licensed skin care professionals!

Marketing 88

Marketing Esthetician Social Media Branding 88

Lipgloss and Aftershave

JUNE 14, 2024

Tiffany Underwood is one of L+A’s 10 Estheticians To Watch! She’s an award-winning esthetician, she’s a medical spa owner, and she founded a non-profit for cancer patients! Tiffany became an esthetician in October of 2022 after dealing with a horrible case of cystic acne that was not responding to medications or topicals.

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Esthetician Treatments Dermaplaning Customer Service 98

Les Nouvelles Esthetics & Spa

MAY 1, 2024

While scary at first, I was confident that my background in business management and my technical skills as an esthetician would lead to my success. What inspired you to become an esthetician? My clients love it as it offers so much in terms of skin health and overall well-being. What brands do you use and why?

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Esthetician Facials Skincare Aromatherapy 78

Atelier Esthetique Institute of Esthetics

MARCH 11, 2024

We recently had a photo shoot to showcase what it’s like to be an esthetician student at Atelier Esthetique Institute. Grace Miou, Class of Dec 23 : “I started working for a pro skincare brand as a professional social media marketing manager. Kalika Rodney, Class of Jan 24 : “I ended up liking waxing a lot.

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Esthetician Waxing Social Media Skincare Brands 78

Renee Rouleau

MARCH 20, 2023

It’s because these balms are made of heavy oils or waxes that are really difficult to rinse off. How Better Than Balm Fits Into My Brand Philosophy In the 26 years I’ve had my skincare line, I’ve always been adamant about not creating new products based purely on trends. Otherwise, you’re just smearing it around.

Makeup 195

Makeup Skin Types Moisturization Skincare 195

Starpil Wax

FEBRUARY 9, 2024

Table of Contents What’s the best wax for a Brazilian & Bikini waxing? What is a Brazilian wax? What is a Bikini wax? Intimate waxing Do and Dont’s Unlock the World of Intimate Waxing As the colder months wind down and we get closer to summer and spring, the desire for a wax “down there” only increases.

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Waxing Hair Removal Pores Esthetician 52

Starpil Wax

JANUARY 4, 2023

One of the most exciting things an esthetician can do is strike out on their own and start an independent business. Knowing how to start a waxing business and what to do to keep your business healthy will help you get off to the right start and to get ahead of the competition. Table of Contents Is Waxing a Profitable Business?

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Waxing Hair Removal Salon Legal 52

Starpil Wax

AUGUST 8, 2023

Not all wax formulas are created equal, but each Starpil Wax product has its own special something that can benefit a specific skin, hair, and service type. We know there are a lot of formulas to choose from amongst the many types of high-quality wax types we offer, so if you can’t figure out which is right for you, we get it!

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Waxing Hair Removal Skin Types Esthetician 52

Starpil Wax

FEBRUARY 8, 2023

Before the weather gets warmer over the coming months, it’s time for you to get back into the swing of regular waxing and bikini waxing specifically. Table of Contents What is the Most Popular Bikini Wax Style? The Different Types of Bikini Wax What’s the Best Wax for the Bikini Area?

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Waxing Hair Removal Salon Sensitive Skin 52

Lipgloss and Aftershave

OCTOBER 3, 2023

Selling Doesn’t Work – So Don’t Sell “I’ve taught professional development courses to estheticians and spa professionals since 2000 and the one thing I know is that they hate to sell! Estheticians Aren’t Sales People They’re Licensed Professionals As an educated, licensed professional, clients come to you for your expertise.

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Education Aromatherapy Skin Health Makeup 98

Lipgloss and Aftershave

JULY 31, 2024

Sydney Cooper is an award-winning esthetician who owns Desert Rose Beauty Bar. She’s been an esthetician for eight and a half years and has owned Desert Rose Beauty Bar for the past four years. Sydney offers some basic treatments such as relaxing European-style facials and waxing. Sydney has won Best Esthetician in her region.

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Education Branding Webinar Esthetician 52

Lipgloss and Aftershave

OCTOBER 23, 2023

Barry Eichner The Skin Games Elevates Professionals “One of the main reasons that I love working with The Skin Games is watching how it elevates estheticians. Char Fontanills went on to start her own skincare brand. The Skin Games has a long list of brand partners. It’s not just about skincare, it’s so much more!

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Partnerships Lash Lift Social Media Makeup 98

Enlightened Beauty

MAY 15, 2023

Are you curious about working with an esthetician or becoming one yourself? In this blog post, we're going to debunk some of the most common misconceptions about estheticians so that you can have a better understanding of what to expect when working with an esthetician or becoming one. Myth #1: Estheticians only perform facials.

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Esthetician Skincare Skincare Routine Skin Types 52

Maxine Drake

FEBRUARY 21, 2025

When someone searches for a massage spa , a waxing service , or a skincare treatment , Google pulls up a list of local area businesses. Day spas and beauty salons who rely solely on social media or word-of-mouth are missing out on people who are actively searching for services like facials, waxing, and body treatments.

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Social Media Lash Extensions Waxing Facials 52

Les Nouvelles Esthetics & Spa

APRIL 1, 2024

I would get my lashes and waxing services done faithfully and I fell in love with the instant gratification of getting those services done. If you offer waxing, get waxed. I was then laid off and that’s when Laced by Lonice was born full time in 2015. What inspired you to start an esthetics business? I was a client first.

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Lash Extensions Chemical Peels Waxing Esthetics 78

Les Nouvelles Esthetics & Spa

JANUARY 1, 2024

An interview with Joshua Maniscalco This month, we sat down with an esthetician of over 18 years and skin care formulator Joshua Maniscalco. I was her first esthetician. I really wanted to learn more about the science of skincare, and after that job, I went to an actual MedSpa that had lasers and needed an esthetician.

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Esthetician Esthetics Skincare Branding 78

Lipgloss and Aftershave

SEPTEMBER 20, 2024

After graduating from Elizabeth Grady School of Esthetic in 2017, she gained her masters of Esthetician. SA Blissful Spa Uses Anna Lotan PRO As Lead Product Line Saloni took great pains to find the perfect professional brand for SA Blissful Spa. We asked her if it is the main skincare brand for SA Blissful Spa?

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Dermaplaning Retail Products Customer Service Vitamin C 98

Style Seat - Client Relationships

MARCH 5, 2021

Now, the time has come to launch your career as a professional esthetician. Knowing how to get clients as an esthetician is one of the most critical parts of the job. From crafting a master portfolio to building credibility, were here to provide tips for estheticians that help you do just that! But how about those clients?

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Esthetician Client Retention Portfolios Facials 52

Style Seat - Client Relationships

MARCH 5, 2021

Now, the time has come to launch your career as a professional esthetician. Knowing how to get clients as an esthetician is one of the most critical parts of the job. From crafting a master portfolio to building credibility, we’re here to provide tips for estheticians that help you do just that! But how about those clients?

Esthetician 52

Esthetician Client Retention Portfolios Facials 52

California Skincare Supply

SEPTEMBER 21, 2021

Every esthetician will tell you, it's an exciting time to be in the professional skincare industry. Heres what estheticians, dermatologists and every skincare professional needs to know. Look for reputable industry brands and distributors who offer customer service and continuing education to go with the products they retail.

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Tools Esthetician Skincare Facials 52

California Skincare Supply

SEPTEMBER 21, 2021

Every esthetician will tell you, it's an exciting time to be in the professional skincare industry. Here’s what estheticians, dermatologists and every skincare professional needs to know. Look for reputable industry brands and distributors who offer customer service and continuing education to go with the products they retail.

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Tools Esthetician Skincare Facials 52

Lipgloss and Aftershave

JANUARY 23, 2024

The Science Of Lash + Brows The hottest trend right now is the esthetician who is a brow expert and an expert at advanced skincare treatments. The science behind lash treatments requires a high-level skill set and the estheticians who know how to do advanced skincare treatments – just seem to get it!

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Lash Lift Technology Waxing Treatments 52

Maxine Drake

JUNE 23, 2021

Introduce your brand as the solution at the end of your lead magnet and include a call-to-action. In the Esthetician Inner Circle, we focus on advanced marketing strategies to help you cover every stage of the customer journey so you can get more clients and maximize your profits. Is this article helpful? Is this article helpful?

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Esthetician Lash Extensions Download Marketing 52

Starpil Wax

JANUARY 31, 2023

If you’re already passionate about merging your love of waxing with creating fun, engaging content that keeps your clients interested in what you have to offer, there might just be a way for you to make your content go the extra mile - by becoming a Starpil Pro Partner !

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Waxing Branding Salon Customer Service 52

Lipgloss and Aftershave

MARCH 15, 2024

There was also a record number of brands exhibiting this year! We spoke with hundreds – literally hundreds of estheticians, spa owners, massage therapists, educators, brand owners, speakers, and industry experts who all had overwhelmingly positive feedback about how much they were learning! “We

Medical 52

Medical Branding Education Hair Removal 52

Starpil Wax

DECEMBER 9, 2022

READ: How to Start a Waxing Business in 2022 Key Aspects of a Salon Marketing Strategy Creating a profitable business is only as doable as you allow it to be, and creating a loyal salon client base should always be your main prerogative. You can do all of this through different strategies and branding.

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Marketing Salon Social Media Waxing 52

California Skincare Supply

NOVEMBER 11, 2021

How to Choose the Right Brands for Your Beauty Business and Your Clients For the beauty professional, perhaps one of the most exciting but also intimidating aspects of building your business is choosing which products to use and retail to your clients. Most of these brands have retail products for you to use at home as well!

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Branding Skincare Ingredients Sensitive Skin 52

The Studio Academy of Beauty

JULY 31, 2024

What You’ll Learn If you are a student in our esthetician program, you can learn the skills needed to make people feel confident in their own skin.

Makeup 52

Makeup Esthetics Hair Removal Education 52

Beautifully Yours Metro

MAY 23, 2022

I admire estheticians that can work their magic with brows, it truly is a skill. His studio is outfitted with chic style and décor and during treatments Healy forgoes wax and relies on tweezers to get the job done. Wax he states is great for other parts of the body but not for the brows.

Social Media 52

Social Media Waxing Esthetician Makeup 52

California Skincare Supply

MARCH 22, 2023

For estheticians ready to embrace this growing trend and expand their service offerings, it’s a perfect time to get on board. Luckily, brands like Prana SpaCeuticals are making it easier than ever, with products and protocols that eliminate any guesswork and specifically target intimate skin. Estheticians buy wholesale here.

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Treatments Hair Removal Waxing Skincare 52

New Age Spa Institute

MAY 10, 2023

At New Age Spa Institute (NASI), we’d like to put our own spin on this: Empowered estheticians empower estheticians. Exclusive Distributor of Coterie Fresh ‘N Clear As a professional learning center, NASI supports professional brands. Designed BY estheticians, FOR estheticians.

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Esthetics Webinar Continuing Education Continuous Education 52

Lipgloss and Aftershave

OCTOBER 11, 2023

He currently sits on various advisory boards for mobile start up technologies, emerging skincare and device companies, and consults for privately held beauty brands. Stand out as an esthetician and offer a scientifically-backed, holistic solution for addressing intimate and body skin discoloration. NaturaverdePro Waxing.

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Hyperpigmentation Legal Dark Spots Waxing 52

Lipgloss and Aftershave

FEBRUARY 28, 2024

Finally, you can even choose a HydroJEM Treatment protocol using your favorite skincare brand. Even with waxing the treatments are no-downtime. Rezenerate has a library of over 100+ esthetician-created protocols, and truly customized skin care experiences are at your fingertips.

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Technology Medical Skincare Chemical Peels 52

Nutritional Aesthetics Alliance

MARCH 30, 2023

” Sometimes you find that they focus on waxing, which is great. Like, I’m with you on the waxing–all the power to the waxers out there–but personally, I’ve literally turned down jobs before because it would’ve required waxing, and that’s just not my jam. Brazilian waxing makes money.

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Waxing Education Marketing Skincare 195

The Beauty Brains

APRIL 17, 2017

Maybe the parent company is letting this brand play a little fast and loose the the facts. I’m an Esthetician and I just love filling my beauty brain with all the scientific information from behind the cosmetic industry scenes! What makes even less sense to me is when you look at who owns Skinceuticals. 160 for a 1.7

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Ingredients Extractions Makeup Moisturization 52

California Skincare Supply

MARCH 31, 2022

You’re going to start your own esthetician business! You’ve graduated from esthetician or cosmetology school. In this blog post, we’re going to focus on the must-have equipment & supplies every esthetician needs. There are two mentalities when it comes to purchasing esthetician equipment. How exciting.

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Esthetician Waxing Sanitation and Sterilization Facials 52

Lipgloss and Aftershave

OCTOBER 29, 2024

Margie Carr has used a specific brand of skincare since 1999! Margie chose this brand because of its unique delivery system, “The Diadermic Method, a unique manufacturing process of the Nelly De Vuyst skin and body care products, is what caught my attention.” Margie Carr.

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Branding Lash Lift Customer Service Facial Treatments 52