This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
Founded by an esthetician / MedSpa owner who wanted to create clinically advanced products that also looked incredibly beautiful. L+A also got an inside scoop that more professional-only products are coming in 2024, which means even more reason that medical + spa skin care professionals need to keep an eye on this up-and-coming brand!
It’s usually a digital asset such as a PDF, e-book, checklist, or free video that prospects can download in exchange for their email address. Introduce your brand as the solution at the end of your lead magnet and include a call-to-action. This is where lead generation comes in. What Is Lead Generation? Is this article helpful?
Selling Doesn’t Work – So Don’t Sell “I’ve taught professional development courses to estheticians and spa professionals since 2000 and the one thing I know is that they hate to sell! Estheticians Aren’t Sales People They’re Licensed Professionals As an educated, licensed professional, clients come to you for your expertise.
Glymed Plus, DMK, and TiZO in our top 15 Fall skin care picks that every esthetician needs to know for this fall! We have become the go-to source for brands to showcase their product launches. We saw a trend happening after we received content for the Digital Download from BiON on their new products for 2023!
There were over 370 exhibitors at IMCAS Paris 2025, imagine our surprise when we found some of L+As Favorite Brands Exhibiting at IMCAS: M.A.D These women have sought out dermatologists and estheticians. There were also a lot of Indie brands pursuing new business models. L+A Brands Spotted At IMCAS M.A.D
One of the most exciting things an esthetician can do is strike out on their own and start an independent business. We’ll also give you tips on defining your branding, service pricing, and the keys to successful services and getting repeat business. Table of Contents Is Waxing a Profitable Business? billion by 2028.
Biomimetic skincare technology is a tool used by a medical + spa skin care brand that L+A found at the IECSC in New York this past Spring. The brand’s focus is barrier support and one key tactic they use is biometric technology. This focus on barrier support is woven throughout the brand’s collection in two ways.
Download the Guide Today! Finally, you can even choose a HydroJEM Treatment protocol using your favorite skincare brand. Rezenerate has a library of over 100+ esthetician-created protocols, and truly customized skin care experiences are at your fingertips. Don’t miss this opportunity to learn from an industry expert!
READ: Best Esthetician Services to Offer Clients The Importance of LGBTQ+ Inclusivity in Salons When we look at the history of waxing and the marketing surrounding the hair removal industry, companies have used a very gendered strategy to promote their products and services to predominantly cisgender women.
We organize all of the trending information in your field so you don't have to. Join 5,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
Let's personalize your content